Download - Istituto Marangoni
WELCOMELOVE OF LUXURY
14/10/2016 Milano privileged & confidential 2
GLOBAL LOCAL CULTURES
SCHOOL DIRECTOR: CHARLOTTE GORSE
FASHIONISTA
madeinbritaly
LONDON FASHION: BE THE BEST
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FIGHTING FOR TALENT SINCE 1935
enhancing generations of
fashion & design professionals
over 4000 studentsover 45000 graduates
EXPERIENCE THE WORLD
a unique life experience where cultures &people are united by their intense interest in fashion & design
5 schools4000 students106 nationalities4 official languages
LONDON
MILANO
PARIS
SHANGHAI
FIRENZE
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the avant garde
the coolest artistic & creative area of Londonnew styles & trends in fashion, art & designthe right place to watch the future with visual & cultural stimulation all around
THE LONDON SCHOOL OF FASHION
WELCOMELOVE OF LUXURY
NAIVETY
HAUTE COUTURE
PRET A PORTER
CAPSULE PRE/COLLECTIONS
DESIGNER LABELS
HIGH END HIGH STREET
HIGH STREET
MASS MARKET
TRICKLE DOWN/ BUBBLE UP
HAUTE COUTURE
PLEASURE FOR SENSUAL
SUPERIOR RANK
CONNOISSEUR
FLAUNT BEFORE SPECTATORS
GENTLEMAN’S AESTHETIC FUNCTION
OPULENCE IN EVIDENCE
SOCIAL CHARACTER OF PRIVATE LABOUR
SATISFY HUMAN DESIRES
INSIGNIA OF STATION
COMFORTS FOR LEISURE CLASS
CHARACTER OF COMMODITIES
CONSPICUOUSLY WASTEFUL
PRET A PORTER
SOCIAL MOBILITY
PLEASURE OF SENSES
VICARIOUS CONSUMPTION
TASTE IN THE SENSORY
IDEALISATION OF UNIQUENESS
HUNTING TRIBES, BARBARIAN SAVAGES
CAPSULE PRE/COLLECTIONS
UNLIKE THE BLAND & IMPERSONAL
DIFFERENTIATION IN SUB-CLASSES
ANTHROPOLOGICAL FLAVOURS
EMOTIONAL CONSUMER
SOCIAL RELATIONSHIP WITH PRODUCERS
DICEPHERING CULTURE
‘THE EYE’ OF EDUCATION
EXTROVERT ECONOMY
FIGHT FOR YOUR TALENT
INERT THINGS
IN/ OF/ FOR THE CITY BORN
READY-MADE BURDEN
HIGH END HIGH STREET
PSYCHOGEOGRAPHY
WALKING WITH YOUR EYES
PLACE CURATION
ENIGMATIC PRODUCT OF LABOURS
URBAN ENTREPRENEUR
MASS MARKET
WITHOUT PREJUDICE
HIERACHICAL GRADATIONS
DISTINCTION BETWEEN CLASSES
WORLD OF MAKING
0 - 1.25
1.26 - 2.5
2.51 - 3.75
3.76 - 5
5.01 -
6.25 6.26
- 7.5 7.51
- 8.75
8.76 - 10
PRODUcINgcOUNTRIeS
Figure 3: clImate change rIsK Index f o r cotton (2036-2060)
THE GAZE
FASHIONING THEIR OWN IDENTITIES
VINTAGE HACKING
FROM CONSUMER TO DESIGNER
Ethical
Fashion Green
Sourcing
Eco-Friendly
Operation
Figure 29: Sustainability Manifesto
HIGH-VOLUME PRODUCTION
VULGAR ENJOYMENT
EXTRAORDINARY COMMONPLACE
OBSOLESCENCE
WITH THANKS TO:
Bourdieu, P. (1979) Introduction. In: Bourdieu, P. Distinction: A Social
Critique of the Judgement of Taste. Routledge Press
Jenss, H. (2008) Fashioning Uniqueness: Mass Customisation and the
Commodization of Identity. Yale University Press
Hine, T. (2007) Populuxe. New Yorker Publ.
Marx, K. (1867) The Fetishism of the Commodity and its Secret. In: Marx,
K. Capital: Critique of Political Economy. Red & Black Publ.
Veblen, T. (1934) Conspicuous Consumption. In: Veblen, The Theory of
the Leisure Class. Oxford University Press
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• prestigious locations• specialised professional tutors• internationalisation• italianness
‘MARANGONI-NESS'
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BA Preparatory CourseFoundation Year
BA (Hons) Degree • 3 yearFashion Design Fashion Design & AccessoriesFashion Styling Fashion Business
BA (Hons) Degree Sandwich • 4 yeara third year of work in a fashion firmstudents return to complete their final year of study
MA Preparatory Course
Pre-Sessional Master’s for Fashion
MA Master’s Degree Fashion Design WomenswearFashion Promotion, Communication & MediaFashion & Luxury Brand ManagementContemporary Fashion Buying
PROGRAMMES
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istituto marangoni’s graduates:Domenico Dolce (Dolce&Gabbana), Franco Moschino, Alessandra Facchinetti (Tod’s), Julie de Libran (Sonia Rikyel) • Maurizio Pecoraro • Rodolfo Paglialunga (Jil Sanders) • Alessandro Sartori (Berluti) • Umit Benan • Marco Mazzoran(Coin) • Elena Gatti (Prada) Giorgia Vernotti (Jil Sander) • Duang Poshyanonda (Harper’s Bazaar Thailand) • Dario Vecchione (Versace) • Rachele Tonelli (Valentino) • Allegra Sacerdoti (Stella McCartney)
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ALUMNI