- 3 -
JOIZ WAS FOUNDED IN 2009 IN ZURICH AND LAUNCHED IN 2011
- joiz is headquartered in Zurich, Switzerland and employs 127 people, Offices in Zurich, Berlin andTel Aviv.
- Joiz Group (Holding) with three subsidariesjoiz Switzerland, joiz Germany and joiz global.
- joiz globals Community Marketing Platform was developed for own use but is licenced now to othercontent owners
Concept developed by co-founders Alexander Mazzara and Kurt Schaad
Launch of joiz Switzerland
as a FTE digital and analogFTA channel (85% ofTVHH)
Launch of joiz
Germany as FTE digital channel (35% of TVHH)
joiz starts its MCN efforts on YouTube and is today the biggest Swiss MCN.
Joiz CMP goes live on a TV channel/news siteof a big German Publisher.
LOI for joiz Latamsigned (franchise)partnering DirecTV(2016)
JANUARY 2010 2011 2013 20152014
BERLIN
ZURICH
THE CREATION OF JOIZ THROUGH KEY MILESTONES
joiz global starts tobuild up thelicencing andbusiness.
Joiz goes live with 10 clients in 2015 in Europe and the US and securesstrategic partnerships.
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REGISTERED USERS INSIGHTS
JOIZ.CH USER GENDER DISTRIBUTION
57% 43%
REGISTERED JOIZ-USER AGE DISTRIBUTION IN %
17
42
32
105
2 2
0-12 13-17 18-24 25-34 35-44 45-55 56-64 65+
Ø 26 YEARS
S o u r c e : i a K o m e C r o s s p l a t t f o r m A n a l y t i c s
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PROGRAMME PREFERENCES OF JOIZ VIEWERS
WHAT DO JOIZ VIEWERS LIKE TO WATCH ON TV?
THEIR TOP 5
1. Music
2. Games
3. Styling / Fashion
4. Technology, Sports & Sex
5. Funny YouTube Clips
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
JOIZ VIEWERS
S o u r c e : j o i z B r a n d t r a c k e r , n = 2 0 0 0 w e i g h t i n g = 5 0 %
- 9 -
JOIZ PROGRAMME FOCUS
ENTERTAINMENT MUSIC LIFESTYLE SOCIETY NEWS
18%
40%
24%
13%
5%• STARS• FICTION• CINEMA• SHOWS• GAMES
• NATIONAL &INTERNATIONAL MUSIC• LIVE PERFORMANCES
• DJ FORMATS• VIDEO CLIPS
• FASHION• GADGETS• COOKING
• PARTY
• HEALTH• LOVE & SEXUALITY
• POLITICS• DIGITAL LIVE
• NEWS• WEB-CURIOUS
- 11 -
K A M P A G N E N A U F B A U / M U S T H A V E
Transmedia Storytelling for all Branded
Entertainment channels
- 14 -
CHAT DISPLAYED IN GREEN ROOMCHAT DISPLAYED IN GREEN ROOM
USER CHECKS INTO TV SHOW
SKYPE CALL INTO TV SHOW
CHAT DISPLAYED IN TV SHOW
INSTAGRAM DISPLAYED IN TV SHOW
TWITTER DISPLAYEDIN TV SHOW
FRESH LEVEL DISPLAYEDIN TV SHOW
- 15 -
CHAT DISPLAYED IN TV SHOW
CHAT DISPLAYED IN GREEN ROOMCHAT DISPLAYED IN GREEN ROOM
USER CHECKS INTO TV SHOW
SKYPE CALL INTO TV SHOW
INSTAGRAM DISPLAYED IN TV SHOW
TWITTER DISPLAYEDIN TV SHOW
FRESH LEVEL DISPLAYEDIN TV SHOW
- 16 -
THE JOIZ TECHNOLOGY FRAMEWORK CAN BE EASILY INTEGRATED INTO EXISTING BROADCASTING / RADIO INFRASTRUCTURES
JOIZ TECHNOLOGY FRAMEWORK
joiz Global
BROADCAST IT
NewsroomScheduling
Media Asset ManagementPlayout Automation
GRAPHIC ENGINE
VIEWER ON WEBSITE AND APPS
VIEWER WATCHES TV
COMMUNITY MARKETING PLATFORM IN THE CLOUD
PERSONALISED AD MODULE
RED BUTTON
E-COMMERCE AND LOYALITY
SOCIAL TV SUITE
COMMUNITY MARKETING PLATFORM
- 21 -
Community Marketing Platform (Service as a Service)
Solution for the BtoB market
Joiz ChCMP
CMP
Tools
Front-
ends
Joiz DECMP
CMP
Tools
Front-
ends
KoelnTVCMP
CMP
Tools
Front-
ends
New TV Channel Europe(okt)
CMP
Tools
Front-
ends
TV Channel Eastern EuropeCMP
CMP
Tools
Front-
ends
Star withsocialmediareachCMP
CMP
Tools
Front-
ends
TV Channel CMP
CMP
Tools
Front-
ends
New clientCMP
CMP
Tools
Front-
ends
New clientCMP
CMP
Tools
Front-
ends
Ad module JOIZ Global Alliance Campains
- 22 -
DIGITAL DISRUPTIONMAJOR TRENDS
• New user behaviour influences content production
• Content is sent to Linear TV, but also to social networks (transmedia stroytelling) to increase the reach of the story
• New social TV channel can be built up cloud based (TV out of the box) in 1 or 2 month before going life
• To transfer viewers, readers, listeners to users you need a new approach
- 23 -
CONTACT
GERMANY OFFICEjoiz Global Straße der Pariser Kommune 810243 Berlin
Email: [email protected]: +49 30 726 239 100
THANK YOU AND WE ARE LOOKING FORWARD TO HEARING FROM YOU!
HEADQUARTER SWITZERLANDjoiz Global Schärenmoosstrasse 778052 Zürich
Email: [email protected]: +41 44 533 09 00
ISRAEL OFFICEjoiz Global 2 Kaufman Street, Textile House, 6th Floor68012 Tel Aviv
Email: [email protected]: +972 52 620 2076
www.joizglobal.com