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Introducing DRIFT SEQUENCES
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For the past 10 years, email has been the go-to tool for every sales & marketing team.
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There’s just one problem…
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People hate it.
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So a few months ago, we introduced Drift Email to give email a real-time update.
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But really, that was only the first step…
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Because we were still seeing email get abused, and email still wasn’t all that smart.
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Drift Sequences uses machine learning and natural language processing to read email replies.
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It can then automatically un-enroll people who don’t want to receive further emails.
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And while traditional sequencing tools only look at replies as a sign of intent, Drift Sequences takes things a step further…
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We’ll also automatically un-enroll people from a sequence if they…
• book a meeting with a sales rep • have a conversation on your website
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The bottom line: Emails sent with Drift Sequences will be the smartest emails you’ll ever send.
Here’s how it works…
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STEP 1Marketing creates a
new Sequence Playbook in Drift
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STEP 1Marketing creates a
new Sequence Playbook in Drift
STEP 2Sales reps enroll
leads into the Sequence via
Salesforce or Drift
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STEP 1Marketing creates a
new Sequence Playbook in Drift
STEP 2 STEP 3Sales reps enroll
leads into the Sequence via
Salesforce or Drift
When a lead opens an email and clicks on a link back to the site,
they’re greeted with a personalized message
from that rep
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With Drift Sequences, you’re getting sales email built to drive conversations
(not spam).
Click here to learn more.
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See why thousands of businesses are using Drift to generate leads and close deals faster.