![Page 1: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/1.jpg)
Indian Stainless Steel Houseware
Manufacturing / Exportby
Hitendra BhalariaPanel Head Stainless Steel :
Engineering Export Promotion Council of INDIA (EEPC)
Division Commerce Ministry
![Page 2: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/2.jpg)
PRODUCTION
400 series
17%
Others
1%
300 series
30%
200 series
52%52%52%
All India Consumption Trend of SS by Grades %
Year 2012
Source : ISSDA Market Survery Report
![Page 3: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/3.jpg)
CONSUMPTION
Source : ISSDA Market Survery Report
Flat Products : Year 2012
Miscellaneous 5.7%
ABC6.7%
Processindustry and
Power16.9%
Engineering2.2%
Electro Mechanicalindustries
0.9%ART
10.6%
Houseware
57.0 %
57% of Total production used in Houseware sector
Description of Series in Houseware Sector (57%)
Series 200 - 50%Series 304 - 3%Series 400 - 5%
![Page 4: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/4.jpg)
History of Starting Export
1975 Chennai Port (Madras)
• Malasia • Singapore • Thailand • Indonesia
• Austrailia • Sri Lanka
• East Africa • Gulf Countries • UK • Panama
1970 Kandla & Mumbai Ports
![Page 5: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/5.jpg)
India have Competitive Advantage
• Petware
• Cocktail Shaker
• Stock Pot
• Mixing Bowl
• Colander
• Double Wall
• Bar Accessories
• Kitchenware / Cookware
• Hotelware / Tableware
• Bathroom Accessories
![Page 6: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/6.jpg)
More Than 325 Housware Exporters
200 Merchant Exporters
125 Mfr. Exporters
![Page 7: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/7.jpg)
Indian Manufacturing Hub
• MUMBAI
• CHENNAI
• AHMEDABAD
• JODHPUR
• DELHI
• MORADABAD
• KUNDLI
![Page 8: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/8.jpg)
Indian Exporting Hub
• MUMBAI
• CHENNAI
• DELHI
• MORADABAD
• KUNDLI
![Page 9: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/9.jpg)
Export around the worldStainless Steel Utensil - Major Export Country
Source : Interenet
• U.S.A.• U.A.E.• Africa • West Europe
• South East Asia• South America• Australia• East Europe
![Page 10: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/10.jpg)
Export around the worldStainless Steel Utensil - Major Indian Export Ports
Source : Infodriveindia.com
JNPT MumbaiMoradabadBombay AirMadras Sea
2 Oct to 2 Nov 2014
![Page 11: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/11.jpg)
Export Performance Stainless Steel Utensilsfrom Last 5 Year
All Values in ` Cr
Source: EEPC
911.1
3
1027.4
1125.5
4
1594.6
3 2138.9
1P
rov
![Page 12: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/12.jpg)
• Fast Quotation,
• New Product Development Faster
• Low Cost for new Tooling
• Currency Depreciating
• Easy to Communicate
• Fluent English Speaking
India’s Competitive Advantage
• Long Term Strategy Partnership
![Page 13: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/13.jpg)
India’s Competitive Advantage
• Young Labors availability
• Low Cost Machineries
• More No. of Item in one container hence reduction of inventory More Variety offer by Exporter
• Low Minimum Order Quantity
• Loyal to Customer Design
![Page 14: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/14.jpg)
Future of China as a Compititor
• Less Young Labors availability
• More No. of Item Not possible with majority of exporters
• High Minimum Order Quantity
• Currency Highly Under valued can appreciate any time.
• Trust for Partnership is less ?
![Page 15: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/15.jpg)
• Short Term Strategy Partnership
• Chromium Content less in 200 series low price
• Trade Balance too high in favor of china
• Anti Dumping Duty in China
• Govt. Policy toward increasing labor cost
• Govt. Favor of Reduce Subsidies
• Megnatic Stainless Steel 10 to 12 chrome not accepted in some Europe country
Future of China as a Compititor
![Page 16: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/16.jpg)
Future of Stainless Steel Houseware Export is Bright
because !
• Indian Exporters Started Using Coils &
Giving Consistent Quality and Thickness with availability
• Mostly Exporter's New Generation are
Highly educated and Expanding There Market
• Alternative Best Resource after China
![Page 17: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/17.jpg)
So inComing Years
Indian SS Utensil / Cutlery Export
are Expected Growth 10%
![Page 18: Indian Stainless Steel Houseware Manufacturing / Export · industry and Power 16.9% Engineering 2.2% Electro Mechanical industries 0.9% ART 10.6% Houseware 57.0 % 57% of Total production](https://reader034.vdocuments.mx/reader034/viewer/2022042320/5f09c19f7e708231d4285d6a/html5/thumbnails/18.jpg)
Thanks
Last 8 Generation years in 180Utensil Business & Manufacturing
More Then Product 6500and exporting in Countries.74
Bhalaria
if you can draw it we can make it