x3653 That’s the number of hours one person in Dhaka city spends on the road in a day
That’s the number of hours a person in Dhaka spends on the road in1 year
That’s equal to 45 days
DEPLORABLE
TRAFFIC
HASSLEFREE
SHOPPING
LOCALLYMADE
GOODS
USAGEOF
INTERNET
why the idea?
definite dimension, infinite happiness
what is our UNIQUE SELLING POINT?
what is our belief?
ATTENTION AFFECTION
APPRECIATION
is it SUSTAINABLE?
BANGLADESH
4YEARS
47% DEMAND
50COUNTRIES
63% EUROPE
WEST27%
10% ASIA
28.47%
FY: 2012-13
what is the product?
SUBSCRIPTION
UNIQUE
HOME DELIVERY
3 TYPES
where will we sell the product?
who to sell?
ONLINE SHOPPING
12 hours/day
20,000 VISTORS/MONTH
2000 PERSONS/MONTH
5000GIFTS/MONTH
our marketing strategy
61
BOXES
product overview
this cup is made of clay dug from the earth. Mr YosufMahmud modeled, dried, fired and glazed it in his home at Shakharibazar.
this wooden photo frame was carved and shaped by Mr. Jamal Uddin in his small carpentry shop at Chawkbazar.
this leather wallet was fully hand stitched by Mr. NaserHasan in a factory at Hazaribag.
Mrs Kulsum Begum baked this biscuit in her oven residing at Chompatoli.
RAHIMUDDIN Made This ONLY
FOR YOU
labor’s identity
investment analysis
4,40,000 BDT
40% SALARY 15% INVENTORY
20% RAW MATERIALS 25% TRASPORT
3500000
500000
1500000
2500000
0 1 2 3 4 5 6
investment stream
5% LOGISTICS
labor hierarchy
20% INVENTORY
25%
TRANSPORT
50%
PRODUCTION