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How to overcome the challenges of social media
OR
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The truth about B2B social media adoption. Do prospects and clients actually get it? Or indeed want it?
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How does social media fit with B2B companies?
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So, B2B companies are focused on driving awareness through social media channels that will help to close business.
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How can we dedicate the time and effort needed to get results?
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Your business needs a social media specialist.
- you need someone who gets it- you don’t have the time
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- website incl video, podcasts- blogs- social platforms – Twitter, Facebook, Google+- SEO- PPC
- And the big one. A content strategy.
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Is content king? What creates the right noisein the social stratosphere?
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7 ways to launch with a ...
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1. Have a distribution plan ready.
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2. Create a landing page
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3. Relevant posts to support and promote4. Guest posts5. Reviews6. Experts to guest post
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7. Email it to your subscribers.
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What success looks like.
Tweeted at 10:00am.Total exposure on Twitter of 1,486,221 tweeters by 5pm.
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Does it pay? Can social media really boost sales?
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Top 10 tips1. Get a dedicated resource
6. Invite experts to guest post
2. Develop a content strategy
7. Email to subscribers
3. Have a distribution plan at the ready
8. Follow through – keep checking stats
4. Create landing pages
9. Engage with sales
5. Write a series of relevant posts
10. Don’t get disheartened