Home RemediesTooManyRemedies.com
Porter’s Generic Strategies
Focus/Differentiation • Home Remedies [Online Recipes (for at home action) or Shop Products
(vitamins, vendor remedies, and mailing with love)]
• Mailing with love• Dropshipping
• Soup Powders from http://www.deancoleman.org/1dealer.html
Targeted segments
• Millennials• New Mothers (probably first child)• Broke College Students
• *Successful Business Women (30-40)
Key benefits offered
• Health Benefits
• from Herbal Remedies
• Price Efficient Home Solutions
• make it easy recipes, maybe things they already have at home
• Makes people feel more comfortable to know the ingredients to remedies…. So even if it is mustard in a skin remedy they don’t feel
uncomfortable with the new product.
• Highly Rated Remedies
• Filter by reviews both from customers and the site administrators
• Easy Filter
• Tabs for All Remedies, House Care, Personal Hygiene, Personal Illness/Injury, Healthy Animal Care, Easy to Buy Products
Unique capabilities of your venture
• Share home remedies (gain renown/credit for them)
• Create your own remedies (private or public and share them)
• Also link them to your own profile (community aspect)
• Section of Natural Remedies
• Herbal remedies (maybe organic)
• Expression of Love (overnight send a bowl of herbal soup to a friend (ingredients listed in
case of allergies), order natural scrubs are perfect for loved ones, etc.)
• Eventually Brand/Image
• that says this person really cared enough to send this too you
Value Proposition
• The goal of this website is to provide high quality remedies and supplies to 30-40 year old business women, new mothers, and broke college students in the alternative treatment market.