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How to Build the Dream Team of Fundraising Volunteers
Linda Lysakowski, ACFREPresident, Linda Lysakowski, LLC
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Is this your reaction to volunteer recruitment?
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Why and How to Involve Volunteers in Fundraising
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Why Volunteers?More hands to helpMore networks to tapMore credibility
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The Role of Volunteers in Fundraising
PlanningThe Annual FundCapital CampaignsMajor and Planned Giving
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Involving Volunteers in Planning
ResearchThe Development PlanThe Case for Support
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ResearchFoundationsCorporationsIndividuals
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The Development PlanBoardDevelopment CommitteeDonorsProgram Volunteers
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Case for Support
One-on-one inputThe focus group
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Annual Fund Volunteers
Events:Event committeesStaff/volunteer roles
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Annual Fund Volunteers
Grants:ResearchWritingMaking contacts
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Annual Fund Volunteers
Mail AppealTraditional volunteer rolesSome other ideas
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Annual Fund Volunteers
Telephone AppealThe phonathonThe thank-a-thonOther ideas
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Annual Fund Volunteers
Social Media/InternetWebsiteTwitter, Facebook, LinkedInTexting
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Annual Fund VolunteersThe Corporate Appeal
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Major GiftsIdentificationCultivationSolicitation
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Capital Campaign VolunteersThe Campaign CabinetCampaign Committees
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Planned Gifts
Allied ProfessionalsWritingSeminarsMaking Connections
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Recruiting and Training Fundraising Volunteers
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Finding Volunteer FundraisersThe BoardStaffThe Development CommitteeNetworking
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The Recruitment Process
Determining NeedsPlanningAnnual FundCapital CampaignMajor and Planned Giving
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Homework: How Do We Want to Involve Volunteers?
Review your development plan goalsList ways you could involve volunteers in
implementing these goalsHomework: Develop a list of volunteers to fill
these various roles
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The Recruitment ProcessDeveloping the Position Descriptions
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Asking VolunteersHave a PlanThe Right Person to Ask The Volunteer Recruitment
Packet
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Volunteer Orientation
Make it ConvenientMake it CompellingMake it Fun
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Ongoing Education for Staff, Board and Volunteers
New ProgramsNew ProjectsNew Techniques
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“Training” Volunteers in Fundraising
StaffOther VolunteersOutside Facilitators
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Helping the Volunteers Understand Fundraising
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Staff Support
Provide the ToolsProvide the ProgramProvide the Organization of the
Development ProgramProvide an Enthusiastic Leader
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Volunteers as Givers
But we give our time…..
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Why a Development CommitteeThe Development Committee and the BoardThe Fundraising TeamCultivation of Prospective Board MembersExpanding Your Horizons
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What Does the Development Committee Do?
Helps develop & implement the development planMotivates and leads board in fund raisingIdentifies, cultivates and solicits donorsProvides specific skills Makes connections/contactsAssists with public relations efforts
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Forming the Development Committee
Recruiting Committee MembersStaffing the CommitteeFinding VolunteersKeeping Volunteers Involved
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A Typical CommitteeDevelopment Committee
Chair
Events Planned Giving
Annual Giving
Development Staff
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Who Should Serve on the Committee?
How Many?Board/Non Board MembersAffluence & InfluenceSpecial SkillsFundraising ProfessionalsPassion for the Mission
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Where Can You Find Committee Members
Board MembersAsk the BoardAsk StaffCurrent Volunteers DonorsEvent AttendeesNetworking
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Ways Volunteers can Help with Fundraising
IdentifyingCultivatingSolicitingStewarding
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Identifying: BrainstormingUsing Your Volunteers’ Spheres of
Influence
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Cultivating
Cultivation EventsCultivation Activities
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Soliciting: Determining Who to Involve in the Visit
How to we chose the right team?How many is too many?What is the relationship between each of the
team and the donor?
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Stewarding DonorsThanking donorsAcknowledging donorsMaking sure the donors’ money is being used
wisely
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Thank You
Linda Lysakowski, LLC702-892-0955 [email protected]
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