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Page 1: Forming

Forming

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Context• 113 Catholic elementary and secondary

schools in 19 counties of southwest Ohio

• Demographic, financial, programming, and enrollment challenges

• No prior strategic plan• Intense culture of decentralization

• New Archdiocesan leadership

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Three PhasesPHASE ONE: “The Snapshot”

• Data collection

PHASE TWO: Shaping the Vision• Forming strategic goals

PHASE THREE: Release & Execution• Implementing the Vision

COMMUNICATIONSPLAN

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Phase One: The SnapshotNovember, 2010-August, 2011

1. Formation of a 13-person Vision Steering Committee (Nov. 2010)

2. Formulation of overall goals and strategy of effort. Definition of six Domains (Nov. 2010)

3. Vetting & engagement with outside consultant (Dec. 2010-Jan. 2011)

4. Data gathering (Jan.-May 2011)• Quantitative data collection• 7 Visioning Sessions

a. Pastors, Principals, & Presidents (2) b. School & Parish Leaders (2)

c. General Public (3)• Electronic surveys

5. Formulation of Initial Assessment Report (May-August 2011)

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Phase Two: Shaping the VisionSeptember, 2011-July 2012

1. Release of Initial Assessment Report (September, 2011)• Assessment presentations

2. Establishment of six Task Forces (September, 2011)• Corresponds to each area of the Vision Domains• Populated by 8-15 “experts”• Chaired by a member of the Vision Steering Committee

3. Formulation of Domain Goals, Strategies, and Timelines (September 2011-March 2012)

• Gathering of additional data

4. Validation of Goals, Strategies, and Timelines (March-June 2012)

5. Formulation of final Vision (June-July 2012)

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Communications Plan1. Initial education2. Visioning sessions & assessment presentations3. Regular reporting at Principals’ Meetings and Advisory Committees4. Monthly electronic newsletter (“Lighting the Way News”)5. Website (www.catholiccincinnati.org/education/lighting_the_way)6. Vision Videos7. Superintendents’ Blog8. Social Media9. Media Outreach10. Release of Vision (August-September 2012)

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Phase Three: Vision Release & ExecutionAugust 2012

1. Vision Release to Pastors and Principals (August 12, 2012)• Executive Summary, “Full” Report• Branding

1. Public Release (September 2012)• Press Conferences• Vision Presentations

3. Implementation (September 2012-Present)• Internal website (regular updates)• External website• 6, 12, 18-month updates• Reporting at Principals’ Meetings, Deanery Meetings,

Advisory Committees, etc.

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In the End…

• 20 months of organization, data collection, and analysis

• Gathered large amounts of performance data on Catholic schools

• Restructured the Catholic Schools Office

• Consulted with over 12,000 stakeholders

• Constructed a hopeful, ambitious Vision for the future

• Have endeavored to keep the Vision “in the forefront” of our work

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Vision 2.0


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