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Gerardo Ponte London, June 2016
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Experimenting with Agile to maximize value delivery
Agile supports the digitization journey
[http://www.mckinsey.com/Business-Functions/Business-Technology/Our-Insights/An-operating-model-for-company-wide-agile-development]
ü Adopt a product-oriented organizational structure ü Improve interactions between the business and IT ü Redefine managerial roles and responsibilities ü Reconsider budgeting and planning models
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Experimenting with Agile to maximize value delivery
Some BBVA facts
≈ 15 million digital customers
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Experimenting with Agile to maximize value delivery
Progressive acceleration of the demand for convenience (zero tolerance for waiting or going to a branch… if there is no clear value
added)
High expectation of customization of the product, price & experience
Key drivers of digital disruption in banking
1
3,5 3
6
10
14
Branch only + ATM and call center + Web basic +App basic +Servicing (web and app)
+Purchase (web and app)
Relative # of interactions per customer
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Experimenting with Agile to maximize value delivery
However, two years ago we were still working with a business-like-usual approach: silos...
Digital Payments
Digital Sales
Digital Acquisition
Digital Servicing
PFM
...
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Experimenting with Agile to maximize value delivery
BizDev
BizDev
IT
IT
IT
... and predictive methodologies (waterfall)
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Experimenting with Agile to maximize value delivery
mid-2014
Digital Banking
CEO
Digital Transformation
New Digital Businesses Big Data Open Platforms
...
But... "if you want different results, do not do the same things"
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Experimenting with Agile to maximize value delivery
- Is Lean and Agile
- Can grow and scale
- There is evidence it works
- Has a common vocabulary
- Has an implementation roadmap
- Standard practices (Scrum, XP...)
- Good support from Agile communities
And Scaled Agile showed up as an option
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Digital Payments
Digital Sales
Remote capabilities PFM Digital
Acquisition ...
Experimenting with Agile to maximize value delivery
Digital Transformation
System Teams
A Big Bang followed by organic growth
From 10 teams, 150 FTEs
to 35+ teams, 500+ FTEs
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Experimenting with Agile to maximize value delivery
Embedding a Design process is uncomplicated
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Experimenting with Agile to maximize value delivery
Compensate
Time
Productivity
(Disclaimer: It will get a little worse before it gets better)
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Experimenting with Agile to maximize value delivery
Agile Team
CoP Scrum Masters
Business CoPs (PO's, BA's)
Technical CoPs (Testers, Front Dev's, Back Dev's...)
Portfolio + Program Managers
Program 1
Program 2
...
Agile requires relentless improvement (kaizen)
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Experimenting with Agile to maximize value delivery
Main benefits so far
- Unique remote experience, blending digital and assisted channels
- Significant increase in digital acquisition and digitization
- Unprecedented increase in digital sales
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Experimenting with Agile to maximize value delivery
Summary of lessons learned
- Top management support is crucial
- Executives must play the role of change agents
- Agile coaching is essential at all levels
- Keep internal staff in key positions (e.g., POs, SMs)
- Establish Inspect & Adapt at Portfolio level
- Transition from tactical approaches to a strategic vision
- Spare no efforts to ensure software quality
- Take good care of the business guys!
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Gerardo Ponte linkedin.com/in/GPonte
Scrumastering.com Experimenting with Agile to maximize value delivery