How To Find Out What Makes Your Customers Buy More Using
the Chi-Square Independence Test in Excel
http://blog.excelmasterseries.com/
What Is the Chi-Square Independence Test?
● The Chi-Square Independence Test Determines Whether Two Attributes of One Object Are Related (Not Independent) ● We Will Use the Chi-Square Independence Test Here To Find Out If Order Size Is Related To the Time a Customer Spends On a Commercial Web Site
http://blog.excelmasterseries.com/
The 3 Steps In the Chi-Square Independence Test in Excel
1) Arrange the Sample Data In a Contingency Table 2) Calculate the Chi-Square Statistic for the Sampled Data 3) Compare the Calculated Chi-Square Statistic With the Critical Chi-Square Statistic http://blog.excelmasterseries.com/
1) Arrange the Sample Data In a Contingency Table as Shown
http://blog.excelmasterseries.com/
Calculate How Many Would Be Expected To Be In Each Group
http://blog.excelmasterseries.com/
Comparing Expected With Actual
2) Calculate the Chi-Square Statistic for the Sample Data
http://blog.excelmasterseries.com/
Calculate the Critical Chi-Square Statistic
http://blog.excelmasterseries.com/
3) Compare the Calculated Chi-Square Statistic With the Critical Chi-Square Statistic
If the Calculated Chi-Square Statistic is Greater than the Critical Chi-Square Statistic, We Can Say With the Required Certainty (In This Case, 99% Certainty) That The 2 Attributes (Order Size and Time On Site) Are Related
http://blog.excelmasterseries.com/
