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Examining Ads and Reviewing Appeals: Apple Advertisements
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Block 6:White Board
Selen-- SitneyGene--James--Isael
Sequiyia—Michael--MarisolFelecia—Daniel--Layla
Malaysia--Miranda -- Alejandro
Alejandro –Angel C
Angel R—Anthony--Deja
Azuree--Glendi
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Block 7 seating ChartWhite Board
Miya
Jon
Alan
Richard
Shenida
Demetrius
Joseph
Troy
Ozzy
Mario
Aziel
Kylee
Mandi
Dante
Ramon
Cameron
James
Alvaro
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Your 5-point daily participation grade is based on CLA’s core-values:
CLA Students are S.M.A.R.T.
SMART (Participation) Grade (5 min)
What do you deserve today?*One point for each core-value (5 points possible each day). I reserve the right to change these
grades.
S = Self-Controlled
M = Motivated
A = Accountable
R = Respectful
T = Timely
Each day YOU will decide the grade you deserve.*
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Do Now (5 min)
What is an advertising
appeal?It is an
advertising request.
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Examining Ads and Reviewing Appeals: Apple Ads
Activity 1.17
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1. Do Now (5 min)2. Objectives (1 min)3. How do advertisers try to influence you? (5 min)4. Preview Advertisements (5 min)5. Analyze advertisements in groups (20)6. Types of Advertising Appeals (15 min)7. Closing (1 min)8. Exit Slip (5 min)9. Participation Grades (3 min)
Agenda
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Objectives (2 min)
Language (How you will master the knowledge)By:
1. Discussing the advertisements in class and filling out a worksheet
2. Taking notes on SpringBoard
Content (The knowledge you’ll master today)SWBAT:
1. Analyze the appeals in advertisements2. Define common advertising appeals
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
1977
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
1983
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet 1984
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
1997
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
1998
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
1998
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet 1999
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
2001
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
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Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
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Analyze advertisements in groups (20)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Choose one of the ads and please fill
out the worksheet!
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Types of Advertising Appeals (Requests) (15 min)Objective: SWBAT: Define common advertising appeals by taking notes on
SpringBoard
p. 71
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Types of Advertising Appeals (Requests) (15 min)Objective: SWBAT: Define common advertising appeals by taking notes on
SpringBoard
p. 71
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Closing (1 min) Did you master the following objectives?
Language (How you will master the knowledge)By:
1. Discussing the advertisements in class and filling out a worksheet
2. Taking notes on SpringBoard
Content (The knowledge you’ll master today)SWBAT:
1. Analyze the appeals in advertisements2. Define common advertising appeals
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Exit Slip (5 min)
What is a bandwagon appeal?
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Your 5-point daily participation grade is based on CLA’s core-values:
CLA Students are S.M.A.R.T.
SMART (Participation) Grade (5 min)
What do you deserve today?*One point for each core-value (5 points possible each day). I reserve the right to change these
grades.
S = Self-Controlled
M = Motivated
A = Accountable
R = Respectful
T = Timely
Each day YOU will decide the grade you deserve.*