eBook25 HOT PRODUCTS AND THE KEYWORDS THAT SELL THEM
What does Keyword Scout do?Keyword Scout gives you a wealth of information on the keywords Amazon customers are actually searching for in relation to products you want to sell (or products you’re already selling!)
You can see things like:
● Keyword Search Volume, Exact and Broad Match● Recommended Giveaways to grow your customer base ● Recommended PPC bids for Sponsored Product ads ● Recommended HSA bids ● Relevancy Score to determine if keywords are truly relevant to the product
Frequently Asked QuestionsWhat does Recommended Giveaway mean? This is the number of products we’d recommend giving away through our sister deals/marketing platform Jump Send. This can be a huge help when it comes to kickstarting the number of reviews you have.
Why do some keywords look out of place? Keyword Scout, much like Amazon, looks for relations between products and the keywords you search for! Sometimes, something like a “yoga mat” can have associations with something like a “kettle bell” even if they are entirely different products. They may share a common category or common keywords in their listings!
What’s the difference between Exact Match and Broad Match? Exact Match is the exact keyword search, no extras or misspellings. Broad Match can include everything from misspelled words, different phrasing, plurals and synonymous keywords!
Your Product IdeasThese ideas have been vetted in the Product Database, Jungle Scout Pro Chrome Extension and Keyword Scout.
There’s a lot that goes into finding the right product opportunity for you! Make sure you go into Keyword Scout with your Jungle Scout Web App membership and explore all of the keyword search volumes for the keywords we outline for each product idea.
This will give you a better idea of the search volume for these types of keywords overall!
The Opportunity Score is an algorithm that combines factors like: Competition, Listing Quality and Demand. We always recommend looking at all product data and tracking products over time before you pick one to sell. The Opportunity Score is a great way of knowing right away if you should consider a product.
Note: This data was current as of June, 2018. Product data does shift over time, so you may see variances if exploring these products at a later date.
25 HOT PRODUCT IDEAS
Wedding NapkinsOpportunity Score8 500+ Avg. Monthly
Sales $19 Avg. Price
Exact Match Search Volume: 4,247
Broad Search Match Volume: 10,011
Recommended Giveaway: 14
Dominant Category: Home & Kitchen
Suggested HSA Bid: $2.57
Top 20 Keywords
● table cloth ● napkins ● bounty paper towel ● paper towel ● bounty ● bounty paper towels ● disposable plates ● paper napkins ● cocktail napkins● engagement party decorations ● paper towels bulk
● dinner napkins ● napkin holders for tables ● party napkins ● wedding napkins ● gold napkins ● paper towels bounty● plates disposable ● wedding shower
decorations ● creative converting
Elastic CordOpportunity Score7 350+ Avg. Monthly
Sales $8.40 Avg. Price
Exact Match Search Volume: 5,665
Broad Search Match Volume: 13,834
Recommended Giveaway: 8
Dominant Category: Arts, Crafts & Sewing
Suggested HSA Bid: $2.70
Top 20 Keywords
● Bungee cord ● Bungee cord with hooks● elastic● Bungee cords● Spiral hair ties● teleties● Bracelet string● Elastic string ● Coil hair ties● Bungie cord with hooks● bungee
● Elastic band● Hair coils● Plastic hair ties● Kandi beads● Beads for bracelets● Kandi● String for bracelets● Hair coil ● making
Poly MailersOpportunity Score7 900+ Avg. Monthly
Sales $13.40 Avg. Price
Exact Match Search Volume: 19,530
Broad Search Match Volume: 56,832
Recommended Giveaway: 24
Dominant Category: Office Products
Suggested HSA Bid: $9.01
Top 20 Keywords
● Poly mailers ● Label printer● Shipping labels● Shipping bags● Poly mailers 10x13● Mailing labels● Shipping envelopes● Mailers● Poly bags● Mailing envelopes
● Shipping label printer● Label paper● Polymailers● 10x13 poly mailers● Poly mailer● Shipping supplies● Mail scale● Poly● Mailing bags● Poly mailers 6x9
Kraft Tissue PaperOpportunity Score7 800+ Avg. Monthly
Sales $16.25 Avg. Price
Exact Match Search Volume: 154
Broad Search Match Volume: 197
Recommended Giveaway: 3
Dominant Category: Health & Household
Suggested HSA Bid: $.10
Top 20 Keywords
● Tissue paper● Facial tissue ● Crepe paper● Toilet paper rolls● Paper towels bulk● Tissue box● Toilet paper scott● Tissue paper gift wrap● Scotts toilet paper● Gold tissue paper● Multifold paper towels
● Bathroom tissue● Tissue paper bulk● C fold paper towels● Bath tissue● Crinkle cut paper shred● Wax paper sheets● Trifold paper towels● Septic safe toilet paper● Georgia pacific paper
towels
Paint Tray PaletteOpportunity Score8 450+ Avg. Monthly
Sales $8.65 Avg. Price
Exact Match Search Volume: 647
Broad Search Match Volume: 788
Recommended Giveaway: 7
Dominant Category: Arts, Crafts & Sewing
Suggested HSA Bid: $.10
Top 20 Keywords
● Acrylic paint● Paint brushes● Watercolor palette● Acrylic paint brushes● Palette● Paint pallet● Paint tray● Paints● Paint supplies● Paint palette
● Paintbrushes● Paint bucket● Paint cups● Porcelain palette● Knife pen● Wet palette● Watercolor pans● Palette paper● Watercolor supplies● Paint tray liner
Ring SizerOpportunity Score7 1300+ Avg. Monthly
Sales $7.50 Avg. Price
Exact Match Search Volume: 16,122
Broad Search Match Volume: 21,972
Recommended Giveaway: 48
Dominant Category: Arts, Crafts & Sewing
Suggested HSA Bid: $5.27
Top 20 Keywords
● Ring size adjuster● Ring sizer● Ring guard● Ring for men● Ring mandrel● Ring size measuring tool● Rings ● Ring spacer● Ring sizer tool● Mandrel
● Ring adjuster● Under 20 dollars● Ring size● Ring guards● Jewelry rings● Ring sizers● Ring clips ● Ring snuggies● Ring measurement tool● Ring snuggies for women
Disposable ApronOpportunity Score7 335 Avg. Monthly
Sales $14.90 Avg. Price
Exact Match Search Volume: 792
Broad Search Match Volume: 1144
Recommended Giveaway: 8
Dominant Category: Home & Kitchen
Suggested HSA Bid: $2.18
Top 20 Keywords
● Apron● Aprons for women● Aprons for men● Aprons● Chef apron● Mens apron● Black apron● Bbq aprons for men● Kitchen apron● Apron for men● Leather apron
● Apron with pockets● Barber apron● Work apron● Shop apron● Waterproof apron● Cooking apron● Chef apron for men● Cooking aprons for
women● Tool apron
Plastic Champagne FlutesOpportunity Score7 1027 Avg. Monthly
Sales $18.90 Avg. Price
Exact Match Search Volume: 16,671
Broad Search Match Volume: 20,700
Recommended Giveaway: 30
Dominant Category: Kitchen & Dining
Suggested HSA Bid: $2.64
Top 20 Keywords
● Plastic wine glasses● Plastic champagne flutes● Champagne flutes● Champagne flutes disposable● Engagement party decorations● Champagne glasses● Party cups● Wedding napkins● Plastic stemless wine glasses● Stemless champagne flutes● Clear cups
● Clear plastic cups● Plastic champagne
glasses● Disposable wine glasses● Wedding shower
decorations● Plastic wine glasses● Acrylic wine glasses● Glass cup● Mimosa bar● Gold straws
Unicorn BalloonsOpportunity Score8 398 Avg. Monthly
Sales $13.20 Avg. Price
Exact Match Search Volume: 3,565
Broad Search Match Volume: 7,478
Recommended Giveaway: 5
Dominant Category: Toys & Games
Suggested HSA Bid: $.83
Top 20 Keywords
● Balloons● Unicorn party supplies● Unicorn cake topper● Unicorn headband● Ginormous unicorn sprinkler● Flamingo party supplies● Balloon arch kit● Unicorn balloon● Unicorn birthday party supplies● First birthday decorations● Unicorn party decorations
● Balloon arch● Unicorn decorations● Graduation party
decorations● Rainbow party supplies● Unicorn birthday● Unicorn party● Unicorn pinata● Unicorn party plates● Unicorn tablecloth
Baking MoldsOpportunity Score7 586 Avg. Monthly
Sales $10.71 Avg. Price
Exact Match Search Volume: 1,465
Broad Search Match Volume: 8,130
Recommended Giveaway: 19
Dominant Category: Kitchen & Dining
Suggested HSA Bid: $1.09
Top 20 Keywords
● Silicone molds● Silicone baking mat● Reusable snack bags● Donut pan● Silicone muffin pan● Muffin pan● Silicone mold● Candy molds● Silicone cupcake baking cups● Cupcake pan● Chocolate molds
● Mini muffin pan● Moldes para gelatinas● Molds● Donut maker● Silicone baking cups● Silicone baking molds● Baking cups● Doughnut pan● Cake mold● Silicone muffin liners
Defrosting TrayOpportunity Score8 491 Avg. Monthly
Sales $18.75 Avg. Price
Exact Match Search Volume: 8,982
Broad Search Match Volume: 16,748
Recommended Giveaway: 11
Dominant Category: Kitchen & Dining
Suggested HSA Bid: $.10
Top 20 Keywords
● Toaster ● Defrosting tray ● Herb scissors● Butter churn● Toaster 2 slice● Culinary torch● Butane torch lighter● Magic butter machine● Bacon microwave tray● Stainless steel soap● Butter churner
● Magical butter machine● Rapid thaw defrosting
tray● Microwave bacon tray● 2 slice toaster● Refillable k cup ● Bread toaster● Frywall ● Nova decarboxylator● allurefry
Cherry PitterOpportunity Score7 500 Avg. Monthly
Sales $10.90 Avg. Price
Exact Match Search Volume: 846
Broad Search Match Volume: 1061
Recommended Giveaway: 18
Dominant Category: Kitchen & Dining
Suggested HSA Bid: $.10
Top 20 Keywords
● Strawberry huller● Cherry pitter remover● Cherry pitter● Olive pitter● Rainier cherries● Cherry seed remover● Oxo cherry pitter● Cherry pit remover● Cherry pitter machine● Cherry piter ● Cherry chomper
● Cherry pitters● Cherry stoner● Olive pitter tool● Cherry pitter tool● Cherry pitter oxo● Cherry potter● Pit remover● Pitter tool● Tovolo cherry pitter
Solar Powered ChargerOpportunity Score7 990 Avg. Monthly
Sales $52.90 Avg. Price
Exact Match Search Volume: 4,260
Broad Search Match Volume: 5,322
Recommended Giveaway: 5
Dominant Category: Patio, Lawn & Garden
Suggested HSA Bid: $2.81
Top 20 Keywords
● Solar charger● Solar phone charger● Solar● Solar power bank● Solar battery charger● Solar generator● Marine battery● Cargador portatil● Solar panel charger● Cell phone charger portable● Power bank 20000mah
● Solar battery● Solar power● Portable solar charger● Portable solar panel● Solar powered charger● Solar cell phone charger● Solar battery pack● Usb power bank● Solar portable charger● Solar charger power bank
Stainless Steel Bottle HolderOpportunity Score9 1510 Avg. Monthly
Sales $26.14 Avg. Price
Exact Match Search Volume: 364
Broad Search Match Volume: 582
Recommended Giveaway: 26
Dominant Category: Kitchen & Dining
Suggested HSA Bid: $.10
Top 20 Keywords
● Rtic● Water dispenser● Yeti rambler● Contigo kids water bottle● Yeti cup● Keysmart● Insulated tumbler● Glass bottles● Small refrigerator● Yeti coolers● Yeti water bottle
● Key organizer● Beer bottle koozie● Water dispenser 5 gallon● Bubba water bottles● Glass cutter● Yeti coozie● Small fridge● 5 gallon water dispenser● Coffee carafe● yettii
Pet Grooming GloveOpportunity Score9 3,500 Avg. Monthly
Sales $10.44 Avg. Price
Exact Match Search Volume: 21,758
Broad Search Match Volume: 24,514
Recommended Giveaway: 54
Dominant Category: Pet Supplies
Suggested HSA Bid: $2.33
Top 20 Keywords
● Pet ninja● Cat glove● Pet grooming glove● Pets● Pet hair remover● Dog brushes for shedding● Dog grooming● Cat supplies● Pet ninja glove● Dog hair remover● Pet supplies for dogs
● Cat grooming glove● Sleekez dog brush● Manta pet hair removal● Grooming glove● Cat hair glove● Cat glove brush● Deshedding tool for dogs● Cat brush glove● Petninja● Deshedding glove
Laptop Folding DeskOpportunity Score8 440 Avg. Monthly
Sales $47 Avg. Price
Exact Match Search Volume: 13,521
Broad Search Match Volume: 36,467
Recommended Giveaway: 15
Dominant Category: Office Products
Suggested HSA Bid: $7.01
Top 20 Keywords
● Laptop stand● Table● Gaming desk● Corner desk● Lap desk● Warehouse deals open box● Small desk● Desks● Tables● Writing desk● Computer stand
● Laptop desk● Computer table● Laptop table● Bed table● Tv tray● Laptop accessories● Office desk accessories● Ikea desk● Small computer desk● Study table
Staple RemoverOpportunity Score7 408 Avg. Monthly
Sales $7.03 Avg. Price
Exact Match Search Volume: 12,977
Broad Search Match Volume: 22,195
Recommended Giveaway: 20
Dominant Category: Office Products
Suggested HSA Bid: $8.13
Top 20 Keywords
● Stapler● Teacher supplies● Staple remover● Electric stapler● Staplers● Mini stapler● Stapler heavy duty● School suppliers for teachers● College supplies● Staple● Staples for stapler
● Muji pen● Electric staple gun● Teacher supplies for
classroom● School supplies for
college● Black markers● Small paper clips● Bostich stapler● Stapler swingline
Foam BeadsOpportunity Score8 528 Avg. Monthly
Sales $8.46 Avg. Price
Exact Match Search Volume: 749
Broad Search Match Volume: 1,736
Recommended Giveaway: 17
Dominant Category: Arts, Crafts & Sewing
Suggested HSA Bid: $1.77
Top 20 Keywords
● Slime kit● Slime supplies● Daiso clay● Instant snow● Slime containers● Foam beads● Gallons of glue● Fake snow● Elmers glue gallon● Slime charms● Slime kit for girls
● Foam beads● Clear glue gallon● Fishbowl beads● Slime kits● Slime activator● Glue gallon● Slime stuff● Styrofoam balls● Elmers clear glue● Clay for slime
Seat Belt PillowOpportunity Score7 576 Avg. Monthly
Sales $13.24 Avg. Price
Exact Match Search Volume: 2,344
Broad Search Match Volume: 15,582
Recommended Giveaway: 14
Dominant Category: Baby
Suggested HSA Bid: $4.03
Top 20 Keywords
● Organizer● Car organizer● Unicorn toys ● Seatbelt pillow● Car seat strap pads● Seatbelt cover● Seat pets● Travel toys● Kids travel pillow● Purse hook● Seat belt clips
● Unicorn toy● Car storage organizer● Headrest hooks for cars● Seatbelt adjuster● Car mats for women● Travel rest neck pillow● Car seat travel tray● Car seat pillow● Vehicle accessories● Seat belt pillow
● Sports stickers● Baby monthly milestone● Monthly milestone
blanket● Baby stickers● Lucy darling● Newborn boy gifts● Find baby registry● Newborn baby boy gifts● milestone
● Baby registry● Registry ● Milestone blanket● Baby milestone blanket● Baby memory book● Gift registry baby shower● Newborn onesie● Baby shower registry● Baby clothes unisex● Baby monthly stickers● Baby month blanket
Baby Month StickersOpportunity Score7 197 Avg. Monthly
Sales $11.55 Avg. Price
Exact Match Search Volume: 788
Broad Search Match Volume: 1,427
Recommended Giveaway: 4
Dominant Category: Baby
Suggested HSA Bid: $.10
Top 20 KeywordsTop 20 Keywords
● Reusable straws● Stainless steel straws● Metal straws● Straws● Diva cup● Menstrual cups● Glass straws● Straw● Plastic cups with lids● Silicone straws● Reusable straw
● Metal straw● Menstrual cup● Bamboo straws● Final straw● Boba pearls● Tapioca pearls● Boba● Smoothie cup● Smoothie straws● stra
Boba StrawsOpportunity Score7 886 Avg. Monthly
Sales $8.03 Avg. Price
Exact Match Search Volume: 3,805
Broad Search Match Volume: 6,167
Recommended Giveaway: 19
Dominant Category: Kitchen & Dining
Suggested HSA Bid: $6.14
Top 20 Keywords
● Gender reveal party supplies● Birthday decorations● Baby shower● Paper flowers● Mexican party decorations● Wedding shower decorations● Paper lanterns decorative● Rainbow decorations● Gay pride decorations● Tissue paper pom pom● Pink party decoration
● Flower wall decor● Blue tissue paper● Large paper flowers● Black tissue paper● Tissue paper flowers● Flower decorations● Paper flowers decorations● Mexican decorations● Garden party decorations● Rainbow party
Paper Pom PomsOpportunity Score7 214 Avg. Monthly
Sales $13.06 Avg. Price
Exact Match Search Volume: 1,491
Broad Search Match Volume: 5,734
Recommended Giveaway: 4
Dominant Category: Arts, Crafts & Sewing
Suggested HSA Bid: $3.77
Top 20 Keywords
● Twine ● String ● Macrame cord● Twine string● Cheese cloth● Bakers twine● Twine string for crafts● Butchers twine● Cooking twine● Cotton cord● Cotton string
● Cotton twine● White string● Kitchen twine● Red string● Cheese cloths for
straining● Craft string● Twine rope● Butcher twine● White twine● Black twine
Cotton TwineOpportunity Score7 397Avg. Monthly
Sales $8.94 Avg. Price
Exact Match Search Volume: 1,075
Broad Search Match Volume: 1,864
Recommended Giveaway: 12
Dominant Category: Kitchen & Dining
Suggested HSA Bid: $.10
Top 20 Keywords
● Spoons ● Ice cream bowls● Teaspoons● Coffee spoon● Mini spoons● Tea spoon● Ice cream spoon● Espresso spoons● Tea spoons● Tasting spoons● Ice cream bowl● Ice cream spoons
● Plastic spoon● Dads ice cream spoon● Long spoon● Dessert spoons● Ice tea spoons● Milkshake glasses● Ice cream spade● Coffee spoon rest● Cocktail spoon● Mini wooden spoons● Mini spoon
Ice Cream SpoonOpportunity Score8 696 Avg. Monthly
Sales $10.93 Avg. Price
Exact Match Search Volume: 64
Broad Search Match Volume: 183
Recommended Giveaway: 11
Dominant Category: Kitchen & Dining
Suggested HSA Bid: $1.24
Top 20 Keywords
● Freeze pop bags● Drink pouches with straw● Frozip smoothie bags● Drink● Rum runner cruise kit● Reusable food pouches● Cruise flask● Drink pouches● Banana bag drink● Adult capri sun pouches● Frozip● Plastic flasks for liquor
● Stand up freezer● Clear pouch● Juice pouches● Disposable straws● Drink container● Clear straws● Reusable pouches● Caprisun pouches● Beverage container● Smoothie bags● Reusable food pouch
Drink PouchesOpportunity Score7 898 Avg. Monthly
Sales $17.68 Avg. Price
Exact Match Search Volume: 1,967
Broad Search Match Volume: 9,175
Recommended Giveaway: 11
Dominant Category: Home & Kitchen
Suggested HSA Bid: $3.28
Top 20 Keywords
WRITING FOR YOUR AMAZON AUDIENCE
How to Write for Your AudienceThe first thing to remember, is there’s a huge difference between a customer buying a sumo wrestling costume and a customer buying a ballet tutu.
They want different things out of their product and, chances are, they fall into totally different demographic groups. The common thing between them? They need a brand to demonstrate quality before they buy it.
That’s the No. 1 thing to keep in mind as you write your Amazon listing.
A quality listing is free of typos, poor phrasing and limited detail.
Customers who want quality want it everywhere, right down to the listing they buy from.
How can they expect a product to hold together when no effort was put into the listing?
Elements of a Product ListingProduct Title – The headline of your product, which is the most important factor for helping people find your product via organic search.
Product Photography – The images that accompany your product listing. The main image is especially important, as it is the one image that appears in search results.
Product Features – These are the bullet points that are at the top of your listing, under the product title. Limited to five bullet points, these are great opportunities to highlight additional features and benefits of your product.
Product Description – The Product Description allows you space to delve into the finer details of your product. This is where you’ll really be exercising your writing muscles.
Elements of a Product ListingProduct Title:
● Put your brand name in your title. This establishes your brand and instills quality!● Include some key features in your title, like “waterproof” if it’s a raincoat, for example!● Add keywords to the mix but keep it human-friendly
Product Features (Bullets)
● You can try using long form and short form to see which one works better. Split testing is always a good way to do this. Our Splitly tool can help you there!
● Include guarantees, convey quality and longevity of the product● Solve a customer’s problem with your product. Think of why they’d want it and answer the question for them!
Product Description
● Don’t assume shoppers won’t read it● Utilize capital letters to highlight features● Add powerful tag lines to break up the description into easy-to-read sections● Give your product a narrative, tell a story, explain why the customer is going to love it● Use descriptive language, e.g. delicate, durable, etc...
.
You can always reach us by emailing: [email protected]