Download - E Health Literacy Design Systems
Designing for eHealth Literacy: The Role of
Systems, Social Media and Networks
Cameron D. Norman PhD Dalla Lana School of Public Health
University of Toronto Youth Voices Research Group
Learning Objectives
• Identify opportunities to use social media to engage peers and patients
• Identify strategies to use technology to facilitate communication with low and high literacy patients and peers
eHealth literacy is defined as: “the ability to seek, find, understand, and Appraise health information from electronic sources and apply the knowledge gained to addressing or solving a health problem.” -- Norman, CD & Skinner, HA (2006). Journal of Medical Internet Research 8 (2)
Design: Planning and making things with intention; it is about making intent real
Systems Thinking:
Not everything happens as we intend
Things – people, ideas, technologies, and outcomes – connect
⋯.Understanding these connections can help us better leverage the power of networks for health literacy promotion
Social media
Conversation
Relationships
Transparency
Community Exchange
Innovation Opportunity
Expression Communication
Collaboration
Getting in Sync About eHealth literacy:
Engaging Youth & Youth Adults Through Social Media
Video: Literacy in Motion
Photography: A picture is worth a thousand words⋯
5/1/11 18
Diffusion of Content
Integrated Strategy
www.youth4health.ca www.youthvoices.ca www.navigatethis.org
One conversation, many pathways⋯
Outcomes & Activities
• # visits - reach • # referrals • # likes/friends/followers
• #posts • Meaningful conversations
• New ideas and feedback on existing ones
• Site statistics (e.g., Google Analytics)
• Tweet following tools (e.g. hashtag search)
• Social network analysis
Contact:
Cameron D. Norman PhD
Email: [email protected]
Twitter: @cdnorman @yvresearch
Web: censemaking.wordpress.com
www.youthvoices.ca
