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Design Sprints:Practical Mechanics
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First things first...
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What is goal of a Design Sprint?
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Design Sprints are primarily about learning, alignmentand goal definition.
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And we’re gonnabuild & test a realistic prototypein 5 days.
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And we’re gonnabuild & test a realistic prototypein 5 days.
seriously.
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We won’t solve everything in a week.
And we shouldn’t expect to.
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We’ll either win, or we’ll learn.
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Design Sprint ground rules:
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1. The Facilitator is in charge of the schedule.
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2. The Decider makes all tough decisions.
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3. Choose up to 7 sprinters based on what you’re solving for.
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4. No devices in the room.
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5. Commit or Quit.
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Let’s do this.
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Preview of the sprint:
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Nobody knows everything, so we’ll share info.
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Ask the experts
Talk to one person at a time and take “How Might We” notes.
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Make a map
This will be a simple diagram with around 5-15 steps.
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Pick a target
Choose a customer and a focus on the map.
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Group brainstorms don’t work, so you’ll sketch alone.
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Sketch
The process goes step-by-step to make it easy.
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Your sketches will look like this:
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Just kidding.More like this:
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We’ll make fast decisions without groupthink or sales pitches.
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Sticky decision
Choose the best sketches with silent review and structured critique.
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Turn the winning sketches into a storyboard:
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Before After
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A realistic facade is all we need to learn from customers.
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5 customer interviews are enough to reveal big patterns.
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Interview 5 customers, 1:1.
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Team watches from other room.
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At the end of the sprint, we’ll know what to do next.
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(Often, it will be to fix the prototype and test it again.)
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