The Bob & Tom Show is:
National Audience
• Ranked #1, #2 or #3 in demo in 80% of affiliated markets
• Successful in markets of all sizes, regions and time zones
• The Bob & Tom Show is heard everywhere!• World wide on the American Forces Radio Network• Nationwide on SirusXM*• Coast-to-Coast in over 130 markets including
St. Louis, Salt Lake, Portland, Cincinnati, Indianapolis, Oklahoma City, Syracuse and Santa Rosa/San Francisco
Source: FA’11, Arbitron, MSA, AQH Rank, Actual Times. *The most recent show is replayed on SirusXM Extreme Talk Channel 165 1a-6a Mon-Fri
Males 18-49Stations Ranked #1, #2 or #3 in Metro
Source: Arbitron, FA’11, MSA, Exact Times, AQH Rank, M 18-49
WOFX-FM CINCINNATI KURQ-FM SAN LUIS OBISPO
KBER-FM SALT LAKE CITY KONE-FM LUBBOCK
WFBQ-FM INDIANAPOLIS WKLC-FM CHARLESTON, WV
WQMF-FM LOUISVILLE KXRX-FM TRI-CITIES
WTUE-FM DAYTON KDAL-FM DULUTH
KGGO-FM DES MOINES KKRQ-FM CEDAR RAPIDS
WRFQ-FM CHARLESTON WWVR-FM TERRE HAUTE
KKFM-FM COLORADO SPRINGS KBOY-FM MEDFORD
WIOT-FM TOLEDO WCFF-FM CHAMPAIGN
WIBA-FM MADISON KRCH-FM ROCHESTER, MN
KKGL-FM BOISE KEGI-FM JONESBORO
WKQQ-FM LEXINGTON KRRX-FM REDDING
WFWI-FM FT. WAYNE KSNQ-FM TWIN FALLS
KIXA-FM VICTOR VALLEY WKHY-FM LAFAYETTE
WJXQ-FM LANSING WIHN-FM BLOOMINGTON
WNCD-FM YOUNGSTOWN WMEQ-FM EAU CLAIRE
WRQK-FM CANTON KCRR-FM WATERLOO
KTUX-FM SHREVEPORT WHBR-FM PARKERSBURG
WRQE-FM APPLETON/GREEN BAY, WI WVNA-FM FLORENCE, AL
KXUS-FM SPRINGFIELD, MO WZRX-FM LIMA
WGBG-FM SALISBURY KMHK-FM BILLINGS
KIOC-FM BEAUMONT KROR-FM GRAND ISLAND
KFLY-FM EUGENE KFXS-FM RAPID CITY
KCQQ-FM QUAD CITIES KZCD-FM LAWTON
WGLO-FM PEORIA WZXR-FM WILLIAMSPORT
KWMX-FM FLAGSTAFF WHBZ-FM SHEBOYGAN
WGBF-FM EVANSVILLE WOTT-FM WATERTOWN
KARX-FM AMARILLO KBYZ-FM BISMARCK
WQHZ-FM ERIE WZNX-FM DECATUR
WGLX-FM WAUSAU KLKK-FM MASON CITY
Males 25-54Stations Ranked #1, #2 or #3 in Metro
Source: Arbitron, FA’11, MSA, Exact Times, AQH Rank, M 25-54
KBER-FM SALT LAKE CITY KURQ-FM SAN LUIS OBISPOWFBQ-FM INDIANAPOLIS KONE-FM LUBBOCKKRXO-FM OKLAHOMA CITY WKLC-FM CHARLESTON, WVWQMF-FM LOUISVILLE WGFN-FM TRAVERSE CITYWTUE-FM DAYTON KDAL-FM DULUTHKDFO-FM BAKERSFIELD KKRQ-FM CEDAR RAPIDSWRFQ-FM CHARLESTON WWVR-FM TERRE HAUTEKKFM-FM COLORADO SPRINGS KBOY-FM MEDFORDWIOT-FM TOLEDO WCFF-FM CHAMPAIGNKTHR-FM WICHITA KRCH-FM ROCHESTER, MNWIBA-FM MADISON KEGI-FM JONESBOROKKGL-FM BOISE KRRX-FM REDDINGWKQQ-FM LEXINGTON KSNQ-FM TWIN FALLSWFWI-FM FT. WAYN WKHY-FM LAFAYETTEKHKK-FM MODESTO KXDG-FM JOPLINKVRV-FM SANTA ROSA WIHN-FM BLOOMINGTONKIXA-FM VICTOR VALLEY KXGE-FM DUBUQUEWJXQ-FM LANSING WMEQ-FM EAU CLAIREWNCD-FM YOUNGSTOWN KCRR-FM WATERLOOWRQK-FM CANTON WHBR-FM PARKERSBURGKTUX-FM SHREVEPORT WVNA-FM FLORENCE, ALWRQE-FM APPLETON WZRX-FM LIMAKXUS-FM SPRINGFIELD, MO KMHK-FM BILLINGSWGBG-FM SALISBURY KROR-FM GRAND ISLANDKIOC-FM BEAUMONT KFXS-FM RAPID CITYKFLY-FM EUGENE KZCD-FM LAWTONWGLO-FM PEORIA WZXR-FM WILLIAMSPORTKWMX-FM FLAGSTAFF WHBZ-FM SHEBOYGANKKBD-FM FT. SMITH WOTT-FM WATERTOWNWGBF-FM EVANSVILLE KBYZ-FM BISMARCKWQHZ-FM ERIE WZNX-FM DECATURWGLX-FM WAUSAU KLKK-FM MASON CITY
Average Age 40.4Average HH Income $74,954Average # In HH 3.1Average # Children In HH 2.0
Listener Profile
Source: Sex/Age, 12+ Compositions – Arbitron Nationwide Spring 2011, AQHMeans and all other – MRI Spring 2011, Base Adults 18+
Base: Adults 25-54 Male 76% Female 24%
Composition-Base Persons 12+ 18-49 65.6% 25-54 72.1%
Composition-Base Persons 18+ Graduated High School 37.9% Attended College 36.5%
Household Income $50k+ 62.1% Household Income $75k+ 44.4%
Household Size 2+ 89.7% Household Size 3+ 59.3% Household Size 4+ 16.5%
Composition-Base Adults 18+ Single 27.5% Married 63.6% Divorced/Separated/Widowed 17.1%
Own a Home 77.2% Work full/part time 75.1% Work in Professional Ind. 11.4% Work in Mgmt, Bus. & Fin. 9.8% Work in Sales & Office 15.9% Work in Construction & Main. 13.1% Work in Other Industry 25.6%