Communications and Marketing

Adoption: Commencement

h"p://www.youtube.com/watch?v=QrVMoAj5pX0  

What’s Your Big Idea?

h"p://www.youtube.com/watch?v=gnx83TEiAxc  

Orientation Video

h"p://www.youtube.com/watch?v=kEZdmPgF-­‐O4  

Resources: communications.utk.edu §  Style manual §  Web templates §  PowerPoint

templates §  HTML e-mail

templates §  Social media best

practices §  Tagline §  Research poster

template

§  Icon §  Wordmarks §  Color palettes §  Typography §  Fax cover sheet §  Pocket folders §  Banner request §  Video intro §  Lower third §  And more…