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COAD: Leveraging Community Assets During DisastersLive Prepared.
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COAD
Southeast Wisconsin Citizens and Organizations Active in Disasters empowers volunteers and organizations to serve local communities before, during and after disasters.
We build community resilience through collaboration!
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COAD Programs
Community Emergency Response Team (CERT)
SE WI Medical Reserve Corps Tri-County Long Term Recovery
Committee Wisconsin Emergency Resource
Registry
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Leveraging Community Assets
Communities have existing resources, even after a disaster, that have the capacity to improve service to those in need
Existing organizations can be force-multipliers
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FEMA’s Whole Community
“Understanding and meeting the true needs of the entire affected community.”
“Engaging all aspects of the community (public, private, and civic) in both defining those needs and devising ways to meet them.”
“Strengthening the assets, institutions, and social processes that work well in communities on a daily basis to improve resilience and emergency management outcomes.”
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The Surge Model
Strengthen existing systems to reduce the burden during a disaster• Borrowed from public health• Reduced focus on building
traditional end services Block by block strategy• Use partners as force-multipliers
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Rural and Urban Models
Rural Strengths
• Stronger community connectivity
• Easier to reach potential high-level supporters
Challenges• Lower participation• Hard to ‘break-in’
UrbanStrengths
• Increased marketing value/impact
• Larger potential audience
Challenges• Partners change
frequently• Small fish in a big
pond
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Engaging the Community
Decentralized structures allow community networks to flourish
Transparent situational awareness and two-way communication improve intelligence and response capacity
Preparedness and inclusive planning build strong relationships ahead of an event
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Partnership Council
Quarterly meetings Varied planning topics• Long-term Recovery, Volunteer
Management, Surge Planning Partners & guests welcome Blend of education and table top
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Community Asset Registry
Building a registry for community resources• Donated goods/services only• Interested businesses, churches,
schools, non-profits and community groups
Solves the problem of “the ask”