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Hva er strategi?
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“Reading is good, action is better”
- Eric Ries, The Lean Startup: How Today's Entrepreneurs Use
Continuous Innovation to Create Radically Successful Businesses
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Dagens agenda• Oppgave: Estimer din forretningsmodell • Oppgave: Formuler din overordnede strategi • Oppgave: Lag en 10X-strategi
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Estimer din forretningsmodell• Lag grove overslag for din forretningsmodell med
følgende tre steg: 1. Bestem ditt minimale suksesskritere (MSC) 2. Konverter din MSC til en kundeproduksjonsrate 3. Test og raffiner forretningsmodellen
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A4 strategiplan
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A4 strategiplan
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Nåsituasjon Ønsket situasjon
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Bakgrunn
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Nåsituasjon
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Rotårsaksanalyse
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Ønsket situasjon
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Forslag
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Oppfølging
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Formuler din overordnede strategi• Lag en A4 strategiplan (benytt Lean Stack hvis ønskelig)
• Fyll inn ditt minimale suksesskritere (Goal). • Identifiser analoger og antiloger (Current Condition). • Lag en differensieringshistorie (Analysis). • Skiss opp en grov implementeringsplan
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La en 10X-strategi• Gå tilbake til implementeringsplanen og raffiner strategien
ved å benytte 10X-modellen • Fastsett kundegjennomstrømningsraten for “product/
market fit” og “problem/solution fit” • Konverter raten for “problem/solution fit” til et kortsiktig
mål (mindre enn tre måneder) og målbart mål • Bruk dette nedskalerte målet til å skissere opp en rask
valideringsstrategi. Hva ville du ha bygget for å håndtere dette, i stedet for den fullblåste løsningen?
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Til neste forelesning• Module 4: Problem/Solution Fit
• Lesson 1: Key Objective and Strategy • Lesson 2: Types of Offers • Lesson 3: Understand Problem • Lesson 4: Customer Observations • Lesson 5: Customer/Problem Interview • Lesson 6: Finding Prospects • Lesson 7: Delivering a Problem Interview • Lesson 8: USERCycle Case-study
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