Download - Anticipating motivation peaks
WHAT IS MOTIVATION? The theory of the “motivation wave”
The Motivation Wave
Source: Dr. BJ Fogg (bjfogg.com)
Motivation isn’t constant It’s has ups and downs, like a wave
Can we do hard things?
If motivation is high, then yes
Source: Dr. BJ Fogg (bjfogg.com)
Why do hard things?
These hard things will even make other behaviors easier in the future
Source: Dr. BJ Fogg (bjfogg.com)
Finding peaks
Source: Dr. BJ Fogg (bjfogg.com)
We want to grow our ability to do things and find the peaks! How?
DETECTING PEAKS How to know a breakthrough in physical activity is imminent
Positive Feedback
When you feel successful e.g. “I did it!” e.g. feeling happy e.g. someone’s compliment
Positive Feedback
Negative Feedback
When you are close to a goal and know how to get there Or area for improvement in life
e.g. when clothes are fitting too snug!
Current Behavior
i.e. a manifestation of unspoken goals
Source: http://3.bp.blogspot.com/-CQnqW_Ycbco/TrpMrXIXC_I/AAAAAAAAA3I/jqYfm0mfjrE/s1600/thought-bubble.jpg
Online Behavior
Web searches e.g. “how to get fit,” “how to start walking”
Passive trails e.g. “Liking” Facebook pages, sharing links, browser history
Apps
Offline Behavior
Generally spending more time offline Physical surroundings
e.g. spending more time in parks
Shopping e.g. new walking shoes
Environment
Social Motivation and/or behavior of peers increasing e.g. friends joined a hiking club “I must do it too”
Environment
Related themes e.g. inspirational films: Rocky, Karate Kid, etc.
Thanks for viewing!
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