Leveraging Student Talents to Create Stellar Content and Showcase Campus Community
Courtney Mallam
@courtneymallamPrint & New Media Specialist
Glendon Campus, York University
AN ARMY OF STUDENTS:
Our best resources are our students
Define the termsSo we leveraged our best resources to help us tell our story.
beyond BLOGGING
GL2017: March 2013
GL2017: May 2013
GL2017: June 2013
GL2016: June 2013
Form a connection
“My role is to encourage good people to do what they do best. I’m an editor, cheerleader, and an agent.” – Ma’ayan Plaut, Oberlin College
Keeping the train on the track
• Editorial & publication schedulesKeep the train on the tracks
Impacts 1: More student orgs on social
Strategic trainingMore club representation
Impact 4: Increased quality & usable content
More story submissions
More honest discussion
Questions?
