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Agenda
• Data
• Likely outcomes (up to 2-3 years)
• Suggested airline response
• Post-Covid Blueprint
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3TRAVEL SHOPPING SENTIMENT REBOUNDING FAST BUT NOT FULLY RECOVERED
COVID19 CRISISSTART
(*) The Net Sentiment Index measures the polarity balance of web social conversations: % positive post – % negative posts
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7SHOPPING FRONT LINE STAFF IN THE HEART OF CONCERNS
59%
92%
65%
54%
41%
8%
35%
46%
DUTY FREE
DISCOUNT
SHOPPINGMALL
STAFF
Positive Negative
Past 3 Months Sentiment – Specific TopicsPolarity balance of web social conversations about the topic
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