Download - 20140923 ga london
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“It’s not what you know it’s who you know”.
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“It’s not what you know or who you know but who knows you”.
“It’s not what you know it’s who you know”.
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Self-awareness Integrity
Trust
“It’s not what you know or who you know but who knows you”.
“It’s not what you know it’s who you know”.
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Our vision was for a trusted network where “your success requires the aid of others”.
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Networks• Everyone is connected
• No hierarchy
• Diversify your network - but be selective
• It’s a conversation
• Old ‘boys’ conventions don’t apply
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‘Networking’
• Offline can be awkward
• Online can feel like stalking
• Email can be read the wrong way
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‘Networking’
• If you think of all this ‘networking’ as a conversation it will be useful, productive and even enjoyable
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Offline
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Offline• Get some business cards - full-size and not shiny
• Get a pen - a Sharpie is good
• Have some lines ready:
• “What are you working on?”
• “Are you working on <EVENT THEME>?”
• Where’s the beer? Do you want one?
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Practice
• I’m introverted - I don’t like parties, sometimes when my dinners are full I don’t want to be there
• I can do it because I know how to enter and exit conversations
• People want to be talked to - be that person
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Networking Event• There’s always Q&A - note who asks the questions
(they’re always keen to talk and won’t be too busy afterwards)
• Remember one of those questions - ask someone what they thought of the answer
• Be the helpful guy, “Is there anything you need help with right now?”
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On the way home
• Write on the business cards you collected
• Follow on Twitter
• Connect on LinkedIn
• Write an email within 24 hours saying thanks
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Online
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Outbound LinkedIn
Do not click ‘Connect’
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Now click ‘Connect’
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Hi NAME, Context….. @TwitterID (can’t do emails)
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Inbound LinkedIn
DO NOT ACCEPT! Click ‘View Profile’
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Inbound LinkedIn
Check them out a bit more….
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Then accept and follow up… It gets a conversation started…
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Create some ‘canned’ responses in Google Labs…
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You can do this for Calendar Invitation and Emails
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Calendars• Calendar Invitations
• Precise time and duration - 15 minute chunks - stick to it.
• Title - Names of both people (via who?) - not “Meeting”
• Where - full address and www.what3words.com - not “Starbucks King’s Cross”
• Description - instructions on arrival and mobile phone numbers - do not leave blank.
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Meeting People
• Arrive early
• Follow the arrival instructions
• Leave on time
• Follow up the same day - certainly within 24 hours
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Email introductions
Intro…
bcc introducer… Give some clear options…
This prompts a clear response…
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Email Essentials
• Signature includes:
• Name. Twitter, website & phone number
• Be brief - bullet points are good
• End with a clear question
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Email Essentials
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• Offline can be awkward - Practice
• Online can feel like stalking - Give context
• Email can be read the wrong way - One clear ‘ask’
The Solution