Download - Information card Warm – up Syllabus Week 1 – Event Planning Industry and Benefits Next Week
Information card Warm – up Syllabus Week 1 – Event Planning Industry and
Benefits Next Week
Please complete the provided index card with the following information:› Name› Email, phone› Experience in the industry› Event experience
Break into pairs and interview each other including the following items:› Name, degree option, year› Describe the most recent event you
attended and what made the event memorable
You will introduce each other to the class
Syllabus
Upon completion of this week, the student will understand:
Event planning industry and benefits 1.Review of event planning industry 2.Identify employment opportunities in the industry and education requirements3.Define the role of the event planner4.List benefits of event planning 5.Differentiate between business meetings, educational events, social events and other special occasions.
Ancient cultures – primitive ruins Public meeting areas Alexander the Great Rome
› Forum› Coliseum
Old England World Fairs and Exhibitions
Historical relevance
Event Planning Industry Development
Professional Certifications
Work independently with talented and reliable professionals
Never boring Opportunity to travel Opportunity to network with other
professionals Meet and work with a variety of
individuals
Long hours Administrative demands Meticulous detail Budget control Client satisfaction
Be Passionate Take Responsibility Treat Client’s $ as your Own Continual Learning Flexibility Marketing Communication Exceed Expectations Integrity
Determine the Expectations› Identify audience, guest profile› Define event goals and objectives› Determine budget parameters› Research options› Develop evaluation strategy
Develop the Concept› Overall picture of entire event› Present location, vendor and supply
options› Determine optimal elements and plan› Details
Design the Experience› Packaging the elements to WOW the guest› Negotiate contracts› Prepare budget› Details - different
Deliver the Dream› Ruthlessly prepare for it and flawlessly
execute it!!!› Choreograph
Event & Meeting Planner› Business and Corporate Events› Social/Life-Cycle Events (weddings, celebrations)› Cause Related or Fund-Raising Events› Exhibitions and Fairs
Hotel, Conference Center & Casino Sales Restaurant and Country Club Sales Entertaining/Sporting Venue Sales & Services Destination Management
Assignment: Employment Opportunities in the Industry paper› Research potential career opportunities in the
Event Planning industry through current literature, online resources, and/or industry investigation. Prepare a 1 page report on three current job openings in the field and discuss how these jobs would position you for a career in the industry. Cite sources used for your report.
Team Sign - up Anatomy of An Event