don't reinvent the wheel use high growth business strategies

15
Don’t reinvent the wheel A critical lesson from an unqualified source

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Post on 16-Dec-2014

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As entrepreneurs we feel that we need to reinvent the wheel to innovate and in the process we push ourselves out of the market. This slideshare focuses on how businesses can build high growth strategies by learning from predecessors in the industry. Strategies are shaped by the business models we adopt in businesses of all sizes. Using the business model canvas to analyse what others have done before can help create the cheaper, better, faster that we all want to offer our customers and clients.

TRANSCRIPT

Page 1: Don't reinvent the wheel use high growth business strategies

Don’t reinvent the wheel

A critical lesson from an unqualified source

Page 2: Don't reinvent the wheel use high growth business strategies

Ever dismissed someone’s advice, only to discover after you’ve eventually done what they had said to do, that you achieve your goal?

Page 3: Don't reinvent the wheel use high growth business strategies

This slideshare covers what happened when our founder dismissed unqualified advice and once we changed course to follow the recommendation.

Page 4: Don't reinvent the wheel use high growth business strategies

Advisors say to businesses ‘disrupt or be disrupted’ but don’t explain that disruption can take years.

Page 5: Don't reinvent the wheel use high growth business strategies

Instead a friend, not an entrepreneur or a business person, had said to our founder, don’t reinvent the wheel when ‘all you need is a new tyre’.

Page 6: Don't reinvent the wheel use high growth business strategies

He was referring to Alexander Bain’s business model.

Page 7: Don't reinvent the wheel use high growth business strategies

The business pivoted 3 times and eventually found success by not reinventing the wheel and instead adopting a high growth strategy within the norm.

The following slides show our progress.

Page 8: Don't reinvent the wheel use high growth business strategies

The disruptive model

Page 9: Don't reinvent the wheel use high growth business strategies

SMEs

Monthly fee

Strategicdirection

Social mediaExisting network

Board room support

Associates Face to face

SoftwareDevelopers/providers

Specialist fees

Page 10: Don't reinvent the wheel use high growth business strategies

The industry norm model

Page 11: Don't reinvent the wheel use high growth business strategies

Large businesses/corporations

Hourly rateProject fee

Subject matter expertise

Specialist products and services

Existing networkAdvertisingEducation

Specialist Consulting

StaffAssociatesIndustry knowledge

Face to face

Subject matter software suppliers

Large organisations

Specialist fees

Page 12: Don't reinvent the wheel use high growth business strategies

The high growth model

Page 13: Don't reinvent the wheel use high growth business strategies

Large businesses/corporations

SMEs

Hourly rateProject fee

Subject matter expertise

Specialist products and services

Existing networkAdvertisingEducation

Specialist Consulting

StaffAssociatesIndustry knowledge

Face to faceOnline

Subject matter software suppliers

Large organisations

Specialist fees

Page 14: Don't reinvent the wheel use high growth business strategies

Subtle changes to the industry’s business model made a big difference to the business.

For other industry high growth models along with ‘how to’ implementation strategies subscribe to Alexander Bain’s Scale Up Forum.

http://www.alexanderbain.co.uk/scaleupforum/

Page 15: Don't reinvent the wheel use high growth business strategies

The scale up forum is an online resource using business model research and detailed implementation strategies.

It’s development is based on the case studies from the Sunday Times Fast Track

list, some of the fastest growing UK businesses.