zdolność do absorpcji wiedzy w przedsiębiorstwach turystycznych – identyfikacja znaczenia i...

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331 Ekonomiczne Problemy Turystyki 2 (34) 2016 EPT 2 (34) 2016 | ISSN: 1644-0501 | www.wzieu.pl/EPT | DOI: 10.18276/ept.2016.2.34-28 | 331–341 ZDOLNOŚĆ DO ABSORPCJI WIEDZY W PRZEDSIĘBIORSTWACH TURYSTYCZNYCH IDENTYFIK ACJA ZNACZENIA I MOŻLIWOŚCI POMIARU Marcin Olszewski 1 , Marlena Bednarska 2 Uniwersytet Ekonomiczny w Poznaniu HPDLO PDUFLQROV]HZVNL#XHSR]QDQSO HPDLO PEHGQDUVND#XHSR]QDQSO Slowa kluczowe ]GROQRĞü GR DEVRUSFML ZLHG]D JRVSRGDUND WXU\VW\F]QD Streszczenie =H Z]JOĊGX QD GXĪą G\QDPLNĊ ]PLDQ QD ZVSyáF]HVQ\P U\QNX WXU\VW\F]Q\P SRGPLRW\ ]DDQJDĪRZDQH Z REVáXJĊ UXFKX WXU\VW\F]QHJR SRWU]HEXMą ]DVREyZ OXG]NLFK ]RULHQWR ZDQ\FK QD FLąJáH SRGQRV]HQLH VZRLFK NRPSHWHQFML =DVRE\ ZLHG]\ PDMą ERZLHP VWUD WHJLF]Q\ FKDUDNWHU GOD SU]HGVLĊELRUVWZ WXU\VW\F]Q\FK IXQNFMRQXMąF\FK Z turbulentnym RWRF]HQLX 8PLHMĊWQRĞü Z\NRU]\VWDQLD ZLHG]\ VSR]D RUJDQL]DFML MHVW Z GXĪ\P VWRSQLX IXQNFMą SRVLDGDQHM ZLHG]\ L XPLHMĊWQRĞFL UR]SR]QDQLD ZDUWRĞFL QRZHM ZLHG]\ RUD] MHM DV\PLODFML L DGDSWDFML &HOHP DUW\NXáX MHVW LGHQW\ILNDFMD ]QDF]HQLD ]GROQRĞFL GR DEVRUS FML ZLHG]\ GOD SRGPLRWyZ JRVSRGDUNL WXU\VW\F]QHM D WDNĪH RNUHĞOHQLH VSRVREyZ MHM NRQ FHSWXDOL]DFML L RSHUDFMRQDOL]DFML Z oparciu o GRW\FKF]DVRZH SUDFH EDGDZF]H : artykule ]DSUH]HQWRZDQR DNWXDOQ\ VWDQ EDGDĔ QDG ]DJDGQLHQLHP ]GROQRĞFL GR DEVRUSFML ZLHG]\ w turystyce i ZVND]DQR NLHUXQNL GDOV]\FK EDGDĔ 3XEOLNDFMD SRZVWDáD Z Z\QLNX UHDOL]DFML SURMHNWX EDGDZF]HJR Ä7UDQVIHU ZLHG]\ ] XF]HOQL Z\ĪV]\FK GR SU]HG VLĊELRUVWZ ± XZDUXQNRZDQLD L ]QDF]HQLH GOD LQQRZDF\MQRĞFL JRVSRGDUNL WXU\VW\F]QHM´ 802'+6 VILQDQVRZDQHJR ]H ĞURGNyZ 1DURGRZHJR &HQWUXP 1DXNL

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331Ekonomiczne Problemy Turystyki 2 (34) 2016

EPT 2 (34) 2016 | ISSN: 1644-0501 | www.wzieu.pl/EPT | DOI: 10.18276/ept.2016.2.34-28 | 331–341

ZDOLNO!" DO ABSORPCJI WIEDZY W PRZEDSI#BIORSTWACH TURYSTYCZNYCH $ IDENTYFIK ACJA ZNACZENIA I MO%LIWO!CI POMIARU

Marcin Olszewski1, Marlena Bednarska2

Uniwersytet Ekonomiczny w Poznaniu��H�PDLO��PDUFLQ�ROV]HZVNL#XH�SR]QDQ�SO��H�PDLO��P�EHGQDUVND#XH�SR]QDQ�SO�

S!owa kluczowe ]GROQRĞü�GR�DEVRUSFML��ZLHG]D��JRVSRGDUND�WXU\VW\F]QD

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332 Ekonomiczne Problemy Turystyki 2 (34) 2016

Marcin Olszewski, Marlena Bednarska

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333Znaczenie kadr w obs!udze ruchu turystycznego

Zdolno!" do absorpcji wiedzy w przedsi#biorstwach turystycznych – identyfikacja znaczenia i mo$liwo!ci pomiaru

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334 Ekonomiczne Problemy Turystyki 2 (34) 2016

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ABSORPTIVE CAPACITY IN TOURISM ENTERPRISES $ THE SIGNIFICANCE AND MEASUREMENT POSSIBILITIES

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