term paper on strategic human resource management of prime minister's office (pmo), sk+f...
TRANSCRIPT
Term Paper on Strategic Human Resource Management of Prime Minister’s Office (PMO), SK+F Pharmaceuticals, and
Grameenphone.
Term Paper on Strategic Human Resource Management of Prime Minister’s Office (PMO), SK+F Pharmaceuticals, and
Grameenphone.
Submitted To:
Professor Dr. M. MahmodulHasan
Faculty, School of Business,
Strategic Human Resource Management Page ii
North South University, Bangladesh.
Submitted By:
Group Name: Kungfu Panda
Name ID
TamhidUl Islam Nafi 132 1400 660
SyedaShotorupa Zafar 151 2772 660
Mujtahida Kawsar 142 1208 660
S.M. Khurshid-Ul-Azam 152 0002690
MD. Mahbubur Rashid 152 0001 690
MBA-HRM 660 Strategic Human Resource Management
Section: 2. North South University, Dhaka.
Date of Submission: 02.04.17
Strategic Human Resource Management Page iii
Letter of Transmittal
02.04.16
Professor Dr. M. Mahmodul Hasan
Faculty, School of Business,
Course: HRM 660, Section: 2
North South University, Bangladesh
Subject: Term paper on strategic human resource management of a government, service, and manufacturing organization.
Dear Sir,It is our great honor to submit our Term Paper on Strategic Human Resource Management of Prime Minister’s Office (PMO), SK+F Pharmaceuticals, and Grameenphone , for the completion of this report we have tried to get as much information as possible on current HR system of the given organizations. For this purpose we had interview sessions with either HR or admiration officer from all the organization.
Through this report we have tried to relate different chapters from the book “Strategic Management of Human Resources” with the given organizations. And it will be a pleasure if you find this report useful and informative.
Sincerely, Name ID
TamhidUl Islam Nafi 132 1400 660
SyedaShotorupa Zafar 151 2772 660
Mujtahida Kawsar 142 1208 660
S.M. Khurshid-Ul-Azam 152 0002690
Strategic Human Resource Management Page iv
MD. Mahbubur Rashid 152 0001 690
Acknowledgement
Before we start the report it is very important for us to convey our heartiest gratitude towards some of our inspirations. At first, we would like to thank the Almighty Allah who has enabled us with the ability to think broadly with our learning and complete this report work.
It gives us immense pleasure in presenting our term paper on ‘Strategic Human Resource Management of Prime Minister’s Office (PMO),
SK+F Pharmaceuticals, and Grameenphone. The success of this report is a result of sheer determination and hard work and constant guidance from our mentor. Therefore, we would like to take this opportunity to add a special note of thanks for Professor Dr. M. Mahmodul Hasan, who undertook as our mentor despite his many other academic and professional commitments. His wisdom, knowledge, and commitment to the highest standards inspired and motivated us.
We want to show our ample gratitude towards Dr. Dewan Muhammad Huyum Kabir, Director (Administration), Prime Minister’s Office; Mr. Raisuddin Ahmed, Assistant General Manager Human Resources, SK+F Pharmaceuticals and Mr. Rezaur Rahman Nafiz, Culture & Employer Brand Manager, Grameenphone; without their insight, support, and information this report would have been incomplete.
We would like thank all these organizations for their rich and informative website without proper information the report would have been vague. Finally, we want to add a few words of appreciation towards North South University for offering this helpful course which assigns us to do such immense report work.
Strategic Human Resource Management Page v
Executive Summary
This following term paper gives us an overall outlook of different aspects of strategic human resource management of a government, a manufacturing, and a service organization. For government organization we have chosen the Prime Minister’s Office (PMO), for manufacturing we have chosen SK+F Pharmaceuticals and for service we have chosen Grameenphone. This term paper has been done for the partial fulfillment of the course “Strategic Human Resource Management”. The purpose of the report is to relate different chapters from the book “Strategic Management of Human Resources” with the given organizations.
From the interviews and with the help of the websites of the given organizations, we have tried to develop different models of strategic human resource management, and we have tried to compare how this organizations prosed models fits with the actual models given in the book. It is quite obvious from the report that all these organizations varies significantly from each other in terms of their management but the overall ethics and norms of these organizations are very similar all the organizations have equal employee rights and these organizations are open to accept any employees from any race. The PM’s office has quota system for freedom fighters, oriental people, and also she males.
Strategic Human Resource Management Page vi
The performance appraisal is of significant importance in service and manufacturing organizations while the government organizations merely recognizes it, the PMO is extremely bureaucratic while the other organizations focuses on merit base incentives. From this term paper we will be able to compare the differences and similarities of these organizations in terms of strategic human resource management and later we have also tried to give some recommendations using high the organizations can manage a high performance.
Strategic Human Resource Management Page vii
Introduction to Prime Minister’s Office:
The Prime Minister’s Office of Bangladesh is the governmental ministration office with the responsibility of coordinating the actions of the work of all governmental ministry offices, on various matters, and serving and assisting the prime minister of Bangladesh in her daily work. Sheikh Hasina, the Prime Minister of the People's Republic of Bangladesh is the main governing body of the Prime Minister’s Office. There are total 12 division working in the prime minister’s office under direct super vision of the PM herself.
12 divisions under PMO
1. Armed Forces Division2. Bangladesh Economic Zones Authority (BEZA)3. Bangladesh Export Processing Zone Authority (BEPZA)4. Board of Investment5. Privatization Commission, Bangladesh6. Public Private Partnership7. Governance Innovation Unit (GIU)8. National Security Intelligence (NSI)9. NGO Affairs Bureau10. Special Security Force11. Sub-regional Co-operation Cell (SRCC)12. Private Export Processing Zone (PEPZ)
The Services and Activities done by the PMO are:
Assistance to the Prime Minister in the discharge of his/her responsibilities as and when necessary.Assistance to the Prime Minister in the discharge of his/her Parliamentary responsibilities.Matters relating to Politics.Administration including financial matters of PMO.National Security Intelligence (NSI).
Strategic Human Resource Management Page x
Coordination of all Intelligence Agencies.
NGO Affairs
Matters Relating to Board of Investment (BOI).
Bangladesh Export Processing Zones Authority.
Administration and supervision of subordinate.
Administration and supervision of subordinate offices and organizations
under this office.
Prime Minister's Security including Special Security Force.
Administration of Prime Minister's Discretionary Fund.
Messages and Addresses of the Prime Minister.
Reception of Foreign Heads of Government and dignitaries.
Arrangement of Protocol and Ceremonials.
Tours of the Prime Minister inside country (Foreign tours to be organized
by the Ministry of Foreign Affairs).
Liaison with International Agencies and matters relating to treaties and
agreements with other countries and world bodies relating to subjects
assigned to this office.
All laws on subjects assigned to this office.
Inquiries and statistics on any of the subjects assigned to this office.
Fees in respect of any of the subjects assigned to this office except fees
taken in courts.
Such other functions as may be assigned to this office from time to time.
Strategic Human Resource Management Page xi
Chapter 1: An Investment Perspective of Human Resource Management
HR Value Chain:
The HR value chain argues that performance could be measured via four different sets of outcomes: employee, organizational, financial and accounting, and market based. This sequential outcome has a cause-and-effect relationship.
HR Value Chain Model
Figure:1 HR Value Chain Model
Employee Outcomes: The employee outcomes are generally measured in terms
employee attitude and behavior but in PMO there is no measurement procedure
for this kind of criteria therefore the employee outcome is measured in terms of
how well are with behaving with the higher authority and the performance is
measured in terms of goal achieved but there isn’t any measuring criteria.
Organizational Outcomes: The PM office is Apex body in the business and the
Strategic Human Resource Management Page xiii
Employee Outcomes
AttitudesMeasured in terms of how positive they are towards work.
BehaviorMostly behavior with higher
Organizational Outcomes
There is no specific
measuring criteria for
productivity and quality it
is measured in terms of
achievement of work within the specified
time
Financial Outcomes
Expenses, Revenue,
and Profitability is measured
but PMO works for
public necessity.
Market based
outcomes
PM of doesn’t have a
stock price system in
the market.
constitution the article 21 states the first objectives of PMO is to serve the
public of the nation and article 7 states that public is the owner of the state,
therefore PMO works solely for full filling public necessity and hence the
organization provides services to the public and the outcome is measured in
terms of achievement of those services.
Financial Outcomes: The PMO has to work to provide for the nation therefore
even if it is incurring lose in some projects but it still continue with the project
until and unless it finds out a better or effective project for full filling public
needs.
Market-based Outcomes: The market-based outcomes are measured in terms of
stock price in the market but this organization
doesn’t have such criteria therefore this whole
section from the value chain model can be
removed for PMO.
Human Capital of PMO:
Model for Measuring Human Capital
Strategic Human Resource Management Page xiv
Human Capital Measures
HR expense factor Turnover RatePoor Performanc
e
Figure 2: Model for Measuring Human Capital
Human Capital is the prime asset of any kind of organization the effectiveness of
human capital can be measured in terms absent rate, vacancy costs, return of
investment etc. In PMO there is no such criteria for measuring Profit Per
Employee, Return On Investment or Human Capital Value Addition. However HR
expense factor is measured vaguely by the supervisor, if the employee performs
better after the training he/she will be eligible to receive better training in the
future (example training in abroad) or he/she will require less time to promote.
But when an employee is performing poorly after training he/she will be
transferred to an inferior office. The turnover rate is very low for government
employees because of higher flexibility in the job and government jobs are
usually permanent until the employee break a serious low or commits fraud.
Factors influencing an Organization’s Investment Orientation:How “investment orientated” an organization is in its management of human resources depends on five major factors: Management values, Attitude towards risk, Utilitarianism, Availability of outsourcing, and Nature of employee skills.
Strategic Human Resource Management Page xv
Good Performanc
e
Higher Flexibility
Permanent Job
Better Training
Faster Promotio
n
Transfer
Model of Factors influencing an Organization’s Investment Orientation
Figure 3: Model of Factors influencing an Organization’s Investment Orientation
Of the total five factors the PMO only focuses on 3 factors as shown in the figure above, the management values of the organization is stated in the constitution law starting from article 133, on the website there is an allocation of business among different ministries and division given on the rules of the business pdf which was made in 1996 and revised in 2015. The PMO outsource only in case of goods purchasing such as computer, table, chair etc. and only 4th grade employees such as cleaners are outsourced on a daily basis. The nature of employee skills can also be found on the rules of business pdf for each position.
Chapter 2: Social Responsibility and Human Resource Management
Workforce Demographic Changes and Diversity:
Demographic changes in society and the composition of the workforce are creating a number of challenges for management of HR. Diversity has become
Strategic Human Resource Management Page xvi
Management Values
Constitution law starting from article 133Two rules of business:Transaction of businessAllocation of business
Availabilty of Outsourcing
Equipmets such as Laptop, printer etc are outsourcedSome services are outsourced such as cleaning services everyday 200 worker hired by the PMO
Nature of Employee Skills
For every job postion in the PMO an organogram is designed and this organogram descibes specific skills required for the job along with a clear job design.
and continues to be one of the main focus for both public and private organizations, recognizing and promoting diversity is seen as critical for organizational success.
There is no racial discrimination in the PMO, as the office hires on a quota basis the jobs are designed in a grade system starting from 9th grade to 1st grade. The book rule of business has organogram for each departments and the number of employees required for a specific task along with the requirements and skills needed for the job. The ratio of male and female are divided in quota based for each grade of job, for example 1st grade job has quota for female 10% and 2nd
grade has quota 15% and there are also knowledge based opportunity which is 45% and quota based are rest 55%. There are also quota for disabled people except people who has blindness disability, shemale can also work for PMO. Family status for example freedom fighter, military, and other sectors have a quota for employment at PMO. These are all personal related dimension of diversity, the work related diversity are how PMO motivates, and what are the work ethic and job responsibility for a given job. The experience, work ethic, and job responsibility all are mentioned in all business rule book and for motivation there is no bonus but letter of appreciation and better training opportunities are given to the employees who performs better.
Model of Individual Dimensions of Diversity
Personal
Strategic Human Resource Management Page xvii
Figure 4: Model of Individual Dimensions of Diversity
Chapter 3: Strategic ManagementStrategic management is the process by which organizations attempt to determine what needs to be done to achieve corporate objectives and, more important, how these objectives are met. Ideally the senior management examines the organization and the environment in which it operates and
Strategic Human Resource Management Page xviii
Work-related:Motivation: Letter of appriciation and
trainingWork ethic:
Maintaing hirarchy Experiance: As per job requirement
Job resposibility: As per requirement in
the organogram
Race:No racial discrimiati-on as per law Age:
Cadre 21-60 but
contructual maybe
70-85
Religion:Equal
oppotunity as long
as requiment
s is full-filled
Gender: Male,
Female, and
Shemale has
quota Sexual
orientation: Not
applicable for PMO
Physical ability:
quota for disable people expect blind
Maritial Status: Equal
oppotunity as long as requiment
s is full-filled
Family status:
quota for freedom fhigher
and military
attempts to establish an optimal “fit” between the two to ensure organization’s success.
The Process of Strategic Management of PMO
Figure 5: The Process of Strategic Management of PMO
Chapter 4: The Evolving/Strategic Role of Human Resource Management
The role of human resource management in organization has been evolving dramatically in recent years. The days “personnel department” are over.
Strategic Human Resource Management Page xix
Mission: Providing sevice for
the public
Environmental Analysis:
Competition: The PMO
doesn't have any
competitiom Regulations:R
ules of bussiness.
Technology: e-system and
mordern equipments
Organizational Self-
Assessment: Resources: Financial from the
revenue of the country
Human: Hiring
through BCS exam and also without BCSTechnology: Outsourced
Management Systems: Power is
given priority Decesion making:
Decisions are made by the
division head
Goals and Obectives: Full-filling the basic
needs of the people of
the country
Strategy: International training for
the employees for better and
effective performance
Strategic human resource management involves the development of a consistent, aligned, collection of practices, programs, and policies to facilitate the achievement of the organization’s strategic objectives.
Traditional HR versus Strategic HR
Topic Traditional HR Strategic HRDepartment Administrative
department controls hiring
HR department controls hiring
Nature of organization
Less Flexibility Flexibility either public, statutory, non-statutory
Technology Manual application process used to take
longer time
Online application and aptitude test
Figure 6: Traditional HR versus Strategic HR
Chapter 5: Human Resource PlanningThe human resource planning involves forecasting demand for employees, talent identification and assessment, and dealing with shortages.
Forecasting- When government opens a new project it forecasts how many employees are required for the posts that have been created in the project organogram.
Talent Identification and Assessment- For a particular position there is a set required skills and competency so the PMO gives advertisement in the newspaper to haunt the talent required and after screening they go for a written exam following with an interview for selection and identification of the right people.
Dealing with shortages: When there is a shortage the PMO goes for attachment of an existing employee from other department.
Dealing with surplus: PMO usually don’t have surpluses.
Human Resource Planning Model of PMO
Strategic Human Resource Management Page xx
Figure 7: Human Resource Planning Model of PMO
Chapter 6: Design and Redesign of Work Systems
The Job Characteristic Model
Figure 8: The Job Characteristic Model
The redesign of work systems represents one of the most radical yet common changes taking place in organizations from an HR perspective.
Strategic Human Resource Management Page xxi
Skill variety
Specific types of skills needed for a given postion.
Task Identity
Doing task with in specified time.
AutonomyA few sector has the autonomy for emergency example water supply.
Feedback
Postive and Negative feedback is given based on perforamance.
Organization’s objectives & policies
HR needs forecast
HR supply forecast
Talent identification &
assessment
Dealing with
Dealing with
Although redesign effort may initially be very time consuming process, well designed flexible work systems can provide an organization with the ongoing ability to respond quickly to a changing environment.
Impact of Technology in PMO
Figure 9: Impact of Technology in PMO
Chapter 8: Staffing
Staffing, the process of recruiting applicants and selecting prospective employees, remain key strategic area for human resource management. Given that an organization’s performance is a direct result of the individual it employs, the specific strategies used and decisions made in the staffing process will directly impact an organization’s success or lack thereof.
A model of staffing process at Prime Minister’s Office:Strategic Human Resource Management Page xxii
Requires changes in skills and work habbit of employeesTraining for shiftig to e-system.
Elimination of some lower-level positions PMO doesn't eliminate employees it rathers displace employees to other government sectors.
Less hierarchy, more collaborationThe hierarchy is maintained strictly in PMO but shifting to collaborative will increase the effectivness of the organization.
Figure 10: A model of staffing process at Prime Minister’s Office
Model for Temporary Staffing
Strategic Human Resource Management Page xxiii
Advertisement in the newspaper along with requirements
Accept application through online
Aptitude test online
Written exam
Interview/Viva
Selection
Probation 1/2years
Qualify in Training
Permanent Job
Figure 11: Model for Temporary Staffing
Chapter 9: Training and Development
If an organization considers its employees to be human asset, training and development represents an ongoing investment in these assets and one of the most significant investments an organization can make. Training involves employees acquiring knowledge and learning skills that they will be able to use immediately.
Practical Knowledge
Training
Acquired Knowledge
The gap between acquired knowledge and practical knowledge is covered
with training. And the PMO has different types of training for its cadre and
non-cadre employees.
Strategic Human Resource Management Page xxiv
Temporary Staffing
Contratual mainly
foreigners Attachment
Model for Types of Training at PMO:
Figure 12: Model for Types of Training at PMO
Model for Training Policy at PMO:
Strategic Human Resource Management Page xxv
Types of Training
off the job
trainig
International taining
on the job training
National Training Policy: Annually 60-70 man hour
Budget of Training: 5 lakhs
in 2016
Spent till March: 1 lakh 60 thousand
Remaining: 3 lakhs 40
thousand
Duration: 2 years for BCS cadre
and 1/2 years for non-cadre
Off the job training:
foundation, professional, & international
On the job training: specific
training
Figure 13: Model for Training Policy at PMO
Training for BCS Cadre:
Off the job training Training CenterFoundation for Administration Professional
Bangladesh Public Administration Training Center (BPATC), Savar.
Foundation for Health Professional
Bangladesh Academy of Rural Development (BARD), Comilla
Foundation for Engineering Professional
Peoples Development Community (PDC), Dhaka.
Foundation for Educational Professional
National Academy for Educational Management, (NAEM), Dhaka.
Special or Specific Training for selected Employees.
International Institutions for Training.
Figure 14: Training for BCS Cadre
Model for on the job training:
Figure 15: Model for on the job training
Chapter 10: Performance Management and Feedback
An Organization’s long-term success in meeting its strategic objectives rests with its ability to manage employee’s performance and ensure that
Strategic Human Resource Management Page xxvi
Simple trainings for
day to day activities
Training by a few internal trainer and
foreign external trainer
E-training for all including
the PM herself
performance measures are consistent with the organization’s needs. Appraisal often put employees in a defensive position therefore feedback is better since it involves mutual exchange of information.
Annual Confidential Report of PMO:
Figure 16: Annual Confidential Report of PMO
Chapter 11: Compensation
Compensation a key strategy area for organizations impacts an employer’s ability to attract applicants, retain employees, and ensure optimal levels of performance from employees in meeting the organization’s strategic objectives.
The PMO has different level of pay scales for different grade of employees. Starting from 1st grade BCS cadre to 20th grade lower grade employees. For
Strategic Human Resource Management Page xxvii
ACR is written
by immidiate
boss
Cross checked by the
supervisor of the
boss
Feedback is given on the
performan-ce
For poor performa
nce chance is given for improvem
e-nt
For better performan
-ce appriciati
on is given
ACR is done for only 1st to 3rd Grade
employees
different sector the pay scale differs according to the amount of work load experience etc. The senior level officers get 1st grade pay along with other benefits. All the information regarding the pay scale is given in the National Pay Scale 2015 section in the Bangladesh Ministry of Finance MOF website. Along with the pay there are early 3 festival bonus 2 Eid and Boishak.
Model for Compensation System of PMO:
Figure 17: Model for Compensation System of PMO
Strategic Human Resource Management Page xxviii
Compensation System
Base Pay:
National Pay Scale
Incentive
Pay:
Legally Required: Insurance
Pension Pay
Family and Medical Leave
Optional: Privilege Post
Tuition reimbursement
Accommodation
Transportation
Disability, Accident
Direct Indirect
Chapter 14: Global Human Resource Management
The global human resource management manage people globally for which a broader range of functional areas needs to be addressed. These areas includes clarifying taxation issues, coordinating foreign currency, exchange rates. It requires involvement of employee’s personal life there must be a human resource management for different geographic locations. And the organization will have to deal with complex external constitutions, including foreign governments and political and religious groups. Finally the global assignments involve exposure to risk. These risk includes the health and safety of the employee and family, legal issues to host countries etc.
All the embassies in Bangladesh are directly connect with the PMO and all the embassy related documents passes though the PMO for approval.
Model for Global Mission and Trade:
Figure 18: Model for Global Mission and Trade
Strategic Human Resource Management Page xxix
Global Mission and Trade
Peace Mission Export & Import Man Power
Security related
post
Ambassador and
Diplomatic Commercial
council
Trade Related
post
International labor law
and act
Recommendations:
Evaluation of training is highly recommended make an assessment of the employee before training and after training so that return on investment (ROI) can be measured easily.
Creating a data base of existing employees for a better evaluation of all significant and insignificant activities of the employee.
Introduction of 360 degree feedback is recommended, so that two way
feedback (both employee and employer) is achieved. The hierarchy is maintained strictly in PMO but shifting to
collaborative will increase the effectiveness of the organization. Increasing the autonomy of different government sector will ease the
improvement sector and will save time.
Proposed Model for Training Needs Assessment:
Strategic Human Resource Management Page xxx
Figure 19: Proposed Model for Training Needs Assessment
Proposed Model of Training Evaluation:
Figure 20: Proposed Model for Training Evaluation
Transition from Traditional to 360 degree Feedback:
Strategic Human Resource Management Page xxxi
Figure 21: Transition from Traditional
to 360 degree Feedback
Proposed Step by Step Performance Review Model:
Figure 22: Proposed Step by Step Performance Review Model
{Mujtahida Kawsar, ID: 142120866}
Strategic Human Resource Management Page xxxii
Organizational Profile:
Eskayef Bangladesh Ltd is one of the largest and fastest expanding pharmaceutical companies in Bangladesh which has its headquarters in Dhaka (the capital of Bangladesh), is also known as SK+F and is a part of the Transcom Group. SK+F Eskayef Bangladesh Limited were born from the old facilities of SmithKline & French in Bangladesh when the company was restructured to form GlaxoSmithKline in 2000.
Human Resources of SK+F:
According to SK+F Human Resource refer to the individuals or personnel or workforce within an organization, responsible for performing the tasks given to them for the purpose of achievement of goals and objectives. They treat with their employees as a capital because now SK+F takes 5th
place in the pharmaceutical market and employees play a very important role behind their this success.
Human Resource Management of SK+F:
To manage the Human Resources, SK+F has a large human resource management department now and this department was established in 2003. Executives of Human Resource Management (HRM) department manage the employees of their own department including other department to accomplish the goal and objective of the organization. SK+F divide its HRM department into two categories:
Strategic Human Resource Management Page 35
1. HR Value Chain of SK+F:
SK+F maintain a value chain for its HR department. Because HR Value chain is a systematic way of examining all the activities a firm performs and how they interact is evaluated through the concept Of Value Chain. For that reason this company has a HR Value Chain Model:
Figure: HR Value Chain of SK+F
Strategic Human Resource Management Page 36
HRM Department
of SK+F
Planning and Development
HR Corporation
2. Diversity in SK+F:
SK+F believe that, every employee is unique. Everyone has one individual identity and differences. These differences may be occurred by race, ethnicity, gender, sexual orientation, socio-economic status, age, physical abilities, religious beliefs, political beliefs,
or other ideologies. So SK+F ensure a safe and positive environment for each and every one works for it. HR monitoring team monitor the office hour carefully through CCTV cameras.
Figure: Diversity in SK+F at a glance
Strategic Human Resource Management Page 37
Diversity in SKF
RaceMaximum BangladeshiForeigners- 20%Age
Age18-40 years- 60%40-60+ years-40%
GenderMale: 60%Female: 40%
ReligionMuslim: 80%Others: 20%
Race Directly Hire Indian Employees for International Business.
Moreover SK+F have team in Myanmar, Sri Lanka, and Nepal.
Age Maximum age for applying Job is 30 years because SK+F focus on internal recruitment (Promotion & References) instead of external.
Retirement age 60 years
Gender Depends on Job type. If its field job Male get priority than Females.
Strategic Human Resource Management Page 38
3. Process of Strategic Management at SK+F:
Strategic Human Resource Management Page 39
Mission Statement: 'To manufacture & supply products with quality and excellency & to contribute to improve the population’s health & well-being.
Environmental Analysis:Competitor: Sqaure, Baximco, Incepta and other pharmaceutical companyGovernment Rules and Regulations, Labor Laws.
Organizational Self-AssesmentResoures Available: Financial, Physical, Human, TechnologicalManament Systems: Culture, Organizational Structure, Work System
Goals and Objectives:To improvement of Health Care EnviromentWorld-class healthcare solution providerManufacture and marketing of a wide range of Drug
Strategies: Market ResearchHire Employees of pharmaceutical background as well as other background.
Figure: Strategic Management Process of SK+F
4. Traditional HR Vs Strategic HR in SK+F
Topic Traditional HR Strategic HR
Department
Personnel Department HRM Department
Focus on Personnel administration, employee welfare and labor relation, working hour
Acquisition, development, motivation and maintenance
AssumesPeople
Input for achieving desired output
An important and valuable resource
ConcernedWith
Increased production effectiveness, culture, productivity and employee's participation
5. Human Resource Planning of SK+F:
Through Human Resource planning process SK+F identifies current and future human resources needs to achieve its goals.
Strategic Human Resource Management Page 40
Figure: Human Resource Planning Process
Human Resource Planning (HRP) Process of SK+F
Objective of HRPHire the right people in the right place in the right time
Current Manpower Inventory
4000+
Forecasting Demand and Supply
Yearly forecast on the basis of SK+F’s next year plan
Production is increased or decreased depends on the product demand.
When a new branch open somewhere or a new product lunch that time SK+F forecasts the demand and Supply of Labor
Transfer, Promotion, Retired or Laid off of Employees.
Man-Power Gap Demand of Employee- Supply of Employee
Employee Plan External Recruitment or Internal Recruitment
Training and Development
Orientation of new employees Training for Every new employee regarding
their actual and additional job
Appraisal of Manpower Planning
Take the feedback, either the employee plan fill up the gap or not. If not fill up the gap, make a new employee plan and find out the error of previous plan.
6. Job Characteristic Model of SK+F:
Strategic Human Resource Management Page 41
Job Characteristic is an aspects specific to a job, such as knowledge and skills, mental and physical demands, and working conditions that can be recognized, defined, and assessed. Also it is called job factors. Like other organization SK+F categories its job into different characteristics.
Strategic Human Resource Management Page 42
Figure: Job Characteristics Model of SK+F
Job Characteristics Model of SK+F
Job Characteristics ExplanationExample of Sales
executive at SK+F
Skill VarietyUse of different skills and
talents to complete a task
Sales executive of
SK+F needs strong
communication skill
Task IdentityCompletion of whole of a
piece of work
Sale SK+F’s products
on a target basis
Task SignificantJob effect the organization
or not
Yearly profit and sales
of SK+F’s products
increase or not
Autonomy
Provide freedom and
Independence to employees
in their work
SK+F provide freedom
to its employees. Only
check the sales record
up to mark or not
FeedbackPerformance of employee
positive or negative
Sales target of the
organization achieved
or not
Strategic Human Resource Management Page 43
7. Staffing Process in SK+F:
SK+F believe that, behind its success employees are a very important resource. And another reason is: SK+F always try to hire the right people in the right place in the right time means it is very much concerned about its staffing process. At present, SK+F have 4 types of employee in the organizations and factories:
Types Fulltime Contractual Part-Time OthersPercentag
e70%
15% (Foreigner)
10% 5% (Interns)
A model of Staffing Process in SK+F is given below:
Strategic Human Resource Management Page 44
Job Descriptio
n
Recruiting
ShortlistingInterviewing
Reference Check
Selecting
Figure: Staffing Process of SK+F (Executive)
Staffing Process in SK+F (Executive)
Job Description
Depends on the general tasks, functions and
responsibilities of position and department of the
organization.
Recruiting
Internal Recruitment: Recruiting from
current employee pool: Promotion, Transfer,
References
External Recruitment: Head Hunters,
Newspaper, Bdjobs.com
Short Listing
After getting CV, SK+F HR department employees
shortlisted the applicant who will be the potential
employees of the organization
Interviewing
1st Step: Written Test (GMAT Format)
2nd Step: Viva ( 3 Viva by Directors, Line Managers
and HR Managers)
3rd Step: Ranking
4th Step: Check Extra-Curriculum Activities
Reference Check Call and Email to the mentioned person
SelectingSelect the employee who has passed previous all
steps.
Strategic Human Resource Management Page 45
Figure: Staffing Process of SK+F (Sales Representative)
8. Training and Development in SK+F:
SK+F aimed at bettering the performance of individuals and groups in organizational settings by training and development. They believe training is continues development process of employee. This organization is very much concerned about employee’s performance and
career development rather than firing. SK+F provide two types of training to its employees:
Strategic Human Resource Management Page 46
Staffing Process in
SK+F (Sales Representativ
e)
Planning
Recruiting
(Advertise in
Newpaper and Web
Polrtals)
Screening CV
Call for Walk in
Interview
Induction Training
and Monitorin
g (1 Month)
Selection
Refreshers TrainingOn the Job Training in SK+F Off the Job Training in SK+F
Strategic Human Resource Management Page 47
Methods of Training at
SK+F
On the Job Training
Off the job Training
(Through Training Center) Teamwork Lecture Coaching Role Playing Monitoring Video Presentation Job Rotation Case Study Understudy Send to abroad Apprenticeship Discussion
Refreshers Training means brush up training. Means provide employees continuous training when they need it. For Training yearly budget of SK+F is 12, oo, 00, 000.
Strategic Human Resource Management Page 48
Figure: Competency Development Process of SK+F
9. Performance Management and Feedback:
Performance Management and feedback is totally varied on the job position in SK+F. This Appraisal system is called Annual Appraisal. Like:
Position Performance Appraisal Method
Sales Representative MBO (Management by Objective)Executive Levels Graphic Rating Scales
SK+F going to introduce 360 Degree Performance Appraisal Format in near future.
Strategic Human Resource Management Page 49
Figure: MBO Process of SK+F
Figure: 360 Degree Feedback Content in SK+FStrategic Human Resource Management Page 50
10. Compensation Structure in SK+F:
SK+F are very much concerned about employee’s satisfaction, so they try to provide an attractive compensation package to their employees. The
employees of compensation department do market research on different compensation packages of other organization and set a standard compensation packages for their employees, means SK+F
updates their compensation packages continuously to hold their employee because they believe to build loyal employees and employee relationship.
For example, SK+F provides 32000tk salary to its entry level executives where as other pharmaceutical company provides only 25000-28000tk.
Compensation Structure in SK+F Position AmountSales Representative
Basic Pay 16000+ TADA 8000= 24000tk After Confirmation 1000 is increased Yearly Performance Bonus/ Achievement
Executives Total Salary: 32000 After Confirmation 2000 is increased Other Facilities: 3 bonus (Pohela Boishakh, 2
Eid) Pick and Drop, Life Insurance, Medical Allowance, Profit Share (5%) , Paid Leave.
Yearly Performance Increased Salary (Maximum 12%)
Flexibility in work, Family and Medical Leave, Pension Plans
Strategic Human Resource Management Page 51
11. Global Human Resource Management in SK+F:
SK+F still in local market than global. Because it’s now at growing stage.
SK+F’s teams in Myanmar, Nepal follow the global strategy for managing human resources. But monitoring by the head office of Bangladesh.
Hofstede’s Cultural Dimensions for Myanmar, Nepal and Srilanka:
Country Cultural Dimensions
Myanmar
Low power distance, highly feminine, moderately individualistic, high uncertainty avoidance culture with a moderate long-term orientation.
NepalFeminine society, medium low preference for avoiding uncertainty, collectivistic society, Power Distance High
Sri LankaPower distance high, collectivistic society, Feminine society, Uncertainty Avoidance High
Source: http://geert-hofstede.com/sri_lanka.html
Strategic Human Resource Management Page 52
12. Proposed Model:
After analyzing a number of sectors of HR department in SK+F, we are going to propose 5 models for this organization.
Human Resource Planning:
titing
Strategic Human Resource Management Page 53
Figure: Proposed Model of SK+F Human Resource Planning
Proposed Staffing Model:
Figure: Proposed Staffing Model for SK+F
Strategic Human Resource Management Page 54
Proposed Training Model for SK+F:
Figure: Proposed Training and Development Model for SK+F
Strategic Human Resource Management Page 55
Proposed Performance Appraisal Model for SK+F:
Figure: Proposed Performance Appraisal Model of SK+F
Strategic Human Resource Management Page 56
Proposed Compensation Model for SK+F:
Figure: Proposed Performance Appraisal Model for SK+F
Strategic Human Resource Management Page 57
Organizational Profile:
Grameenphone widely abbreviated as GP, is the leading telecommunications service provider in Bangladesh. With more than 56 million subscribers (as of January 2016), Grameenphone is the largest mobile phone operator in the country. It
is a joint venture between Telenor and Grameen Telecom Corporation, a non-profit sister concern of the microfinance organization and community development bank Grameen Bank. Telenor, the largest telecommunications company in Norway, owns a 55.8% share of Grameenphone, Grameen Telecom owns 34.2% and the remaining 10% is publicly held. Grameenphone was the first company to introduce GSM technology in Bangladesh, and built the first cellular network to cover 99% of the country.
Strategic Human Resource Management at Grameenphone:
For Grameenphone (GP), employees are their most valuable resource and asset. Because without human resource other resources like information, finance, technology has lesser worth. So, GP strongly believes that, without human resources it is impossible to achieve its vision, mission, goals and objectives.
Strategic Human Resource Management Page 59
Vision
Mission
Goals
Strategies
HR department is the Strategy Maker of Other Department:
According to GP, its HR department is the strategy maker of other department because when other department needs employees to achieve its goals and
objectives which is directly related to its mission and vision, than they contact with HR department. So, HR is ultimate strategy developer of manpower.
Strategic Human Resource Management Page 60
Vision
Mission
Goals
Strategies
Set and Coordinate by
Human Resource Department, GP
HR Departme
nt
Finance Departme
nt
Accounting
Department
Marketing Departme
nt
MIS Departme
nt
Other Departme
nt
Figure: HR Department of GP
1. Diversity of Grameenphone:
Strategic Human Resource Management Page 61
HR Departme
nt
Finance Departme
nt
Accounting
Department
Marketing Departme
nt
MIS Departme
nt
Other Departme
nt
Diversity in GP
RaceMaximum BangladeshiForeigners- 20%
Age18-40 years- 65%40-60+ years-35%
GenderMale: 60%Female: 40%
ReligionMuslim: 75%Others: 25%
Figure: Diversity of Grameenphone
2. Traditional HR vs. Strategic HR:
Traditional HR Strategic HRIn the beginning of GP, HR/
Administrative activities were done by Department Heads
At Present, GP’s HR department does the HR activities which is
broad and fair than the previous HR System
3. Human Resource Planning:
Grameenphone Ltd provides ample opportunities growth which is planned by HR department of Grameenphone. Like-
Strategic Human Resource Management Page 62
PromotionSeniorityPerformance Designation
(Salary Vary)
Training Programs &
active projects
Professional Certification
ExamsTalent
Sourcing R&EB
Figure: Some HR Plans of Grameenphone
Promotion is based both on seniority and performance.
The performance of each employee is reviewed every 6 months and the employee’s worth in the company depends on that.
The employee’s designation in the first two years is completely time dependant. However, the employees at the same level can be paid more or less depending on his performance. After the initial two years, the growth of the employee in the company is mostly dependant on his performance.
Grameenphone Ltd believes in performance rather than age. People with potential should be at the top rather than being stuck at the bottom because of the lack of seniority.
Grameenphone Ltd thinks it is both fair and good for the company as a whole. Grameenphone Ltd arranges various training programs in job related subjects for the development of its employees. This is usually arranged when the employee is not involved in any active project. This helps to utilize the free time and also comes in the best interest of the company and the employee.
Grameenphone Ltd also encourages its employees to appear invidious professional certification exams, which the company also pays for.
Strategic Human Resource Management Page 63
The talent sourcing activities begin with effective human resource planning. This planning is aligned with the business need forecast, overall organizational growth matrix, structure and direction and is done in yearly basis.
R&EB (The Resourcing & employee branding) department coordinates and evaluates people planning process that eventually approved by board considering the factors:-
4. Staffing Process of Grameenphone:
For Internal Recruitment, GP prefers Promotion/ growth. Totally depends on Performance + Experience. But for external recruitment GP prefers online portals and on campus recruitment.
Strategic Human Resource Management Page 64
Potential/ expected workload and expertise requirements
Optimum and effective utilization of the HRM for the entire company, both current and
future requirementsPossibilities for greater efficiency through
reorganization and automation Employee turnover/employee mobilityNew business initiatives and project and Government legislation
Figure: Staffing Process of Grameenphone (Executive Level)
5. Training and Development in Grameenphone:
In GP, usually the first three months act as the probationary period for the fresh recruit. This also acts as the training period for the employee. In
Strategic Human Resource Management Page 65
After qualifying this Step Canidate can join in GP as trainee.
Assesment Center: Teamwork, Case Study, Role Play ( 1 Day Assesment)
Competency Based Interviews
Written Test/ Aptitude Test
Screening the CV's: Academic Background, Expeinces and Extra-Curricular activities
Open the Job: (Part time & Full Time)Online Application - Website of GP, Facebook, Online Job Portal
(Bdjobs.com)On Campus Recruitment- Arrange
Road Shows or Hire Toppers
Create Awarness among Target Candidates
these 3 months, the employee is usually not allowed to work in any real life projects and based on the level of expertise they are induced to the real life projects. In these 3 months, the employee is tested indirectly and monitored and his/her caliber judged and hence the management takes the decision of where to place him.
Training Methods in GP:
Figure: Training Methods in GP
On the Job Training in GP Off the Job Training in GP
Mentoring Class Room Trainings/Lectures
Coaching Workshops and Seminars Free Learning (From
Supervisors and Colleagues) Living our Values- Make it
easy, keep promises, be respectful and be inspiring. Developed in 2014. (A special training regarding GP
Strategic Human Resource Management Page 66
On the Job
Training Off the Job Training
Culture)- Time period 2 days. Cool Way Learning-Youth
Mentors to Senior Employees (young employee will give ideas to CEO, about this Generations)
On Leaders and Non-Leaders
6. Performance Appraisal in GP:
Grameenphone is a performance based company. The performance of each employee is closely monitored by their immediate managers. If the broad objectives of the job are clearly understood by the Appraiser and the Appraise and the Action Plan along with the criterion of assessment is clearly agreed between them, appraisal should be a relatively easy task. If both parties are realistic, pragmatic, fair and objective in their evaluation of performance, there should be very little variation in their scoring and completion of the Performance Appraisal Form.
Strategic Human Resource Management Page 67
Figure: Yearly Performance Appraisal Model of GP (The only option to talk about Employee Directly)
Appraise:
The Appraise has to dispassionately analyze his/her performance and fill in the form with an attitude of trust and fairness in the judgment of the superior. In rating the overall performance, the Action Plan achievements will have 50% weight age. The quality of performance in
accomplishing the overall objectives of the job will have the other 50%weightage. The rating for overall performance will therefore have equal emphasis between specific tasks and the general objectives of the job. Management Staff Performance Appraisal Form will be provided in
Strategic Human Resource Management Page 68
Performance Appraisal Process of
GP
By Appraiser (Colleagues/ Other
Top level Employees, not immediate
supervisor because to avoid biasness)
By Appraise
Evaluation & Feedback
duplicate by the Appraiser to the Appraise. The Appraise will fill in the requisite places on the form and return one copy to the Appraiser.
Appraiser:
The Appraiser will first complete his part of the form and then fix a date for Appraisal Interview. The interview should be held in a relaxed and congenial atmosphere and the entries on the form should be gone through together item by item. There will no doubt be difference in perception of achievement and of performance on the job but the differences should be discussed in constructive manner so that any misunderstanding is removed and the gap in perception is narrowed down. The Appraiser will have the right to modify his remarks or to change his rating in the light of the Appraisal Interview but his original remarks and rating must remain legible. The Appraiser will then pass on the form to his superior who, if necessary, will revert back or else send the form to the General Manager, Corporate Services at Head Office for review by the Managing Director and consolidation. It is to be borne in mind by the Appraise that the ability to judge his/her own performance fairyland dispassionately, both with regard to the Action Plan as well as the overall performance, will be considered as a good managerial quality called objectivity. Appraiser, on the other hand, must make a realistic comparison between standards agreed and those achieved; and keep in view unanticipated constraints which could not have been overcome through other initiatives or innovative actions. Needless to emphasis that, rating of overall performance is not an exercise in numbers. The external and internal environment where the job was performed and the threats and opportunities that were encountered should be taken into account while determining the score. Above all, while judging the overall performance both parties must keep in view the performance during the
Strategic Human Resource Management Page 69
whole year and guard against the fact that recent issues and events may unduly influence their judgment. The Appraisal Rating will determine the quantum of Performance Bonus the Appraise will get and the level of Annual Increment of basic salary that will be applicable at the time of salary review in the following July.
GP Has a Culture of get training and do for employees by proving rewards:
7. Compensation:
Grameenphone is a performance oriented organization also they believe in employee equity. GP has a competitive salary structure.
Strategic Human Resource Management Page 70
Performance Rewards &
Recognation
Thank You Card for
Colleague- Thank u for
making it for me.
Performance Based Bonus
Performance Based Award
Quaterly and Yearly
Dialogue for Achivements
: Bravo/U made it.
Best Emploee of the Month
Survey by 3rd Party to Competitors
Compensation Package
Fix a Benchmark of Paid Compensation of Each
Position
Financial Benefits like: Insurance, Health Service (Hospital
Charge), Profit Share, Gain Share, Annual
Performance Bonus , Eid Bonus,Discount offers at Pizza Hut, Samsung so
on
Non-Financial Benefits:
Transportation, Day Care, Inhouse Gym, Inhouse Recreation
Service, Inhouse Coffee Corner
Figure: Compensation Structure of Grameenphone
8. Global Human Resource Management:
Devid Ulrich- Modern HR Guru developed a concept called “3 Legged
Concept”.Figure: Figure:Global Human Resource management Process of GP
9. Proposed HR Model For GP:
Strategic Human Resource Management Page 71
Survey by 3rd Party to Competitors
Compensation Package
Fix a Benchmark of Paid Compensation of Each
Position
Financial Benefits like: Insurance, Health Service (Hospital
Charge), Profit Share, Gain Share, Annual
Performance Bonus , Eid Bonus,Discount offers at Pizza Hut, Samsung so
on
Non-Financial Benefits:
Transportation, Day Care, Inhouse Gym, Inhouse Recreation
Service, Inhouse Coffee Corner
Center of Experties (Develops Idea and Program s)- Main
Office
Main Global Principal of HR in GP set Here- Spokes PersonOrganizational DevelopmentPeople DevelopmentCompensation and Benefits
Business Partner (Bridge)- Business Units/ Other Office
HR Tag with National and 13 Intenational offices, departments and Monitor it. Bridge with HR
Share Activities (Arrangement)-
Business Unit/Other Office
Who take cares of GP's administrative Activities-Food, Transport, Organization Policies.
Human Resource Planning Model:
Figure: Proposed Human Resource Planning Model for GP
Staffing Model for GP:
Strategic Human Resource Management Page 72
Figure: Proposed Staffing Model for GP
Training and Development Model
Strategic Human Resource Management Page 73
Performance Appraisal Model:
Figure: Proposed Performance Appraisal Model for GP
Strategic Human Resource Management Page 75
Compensation Model:
Figure: Proposed Compensation Model for GP
Strategic Human Resource Management Page 76
References:
1. Strategic Management of Human Recourses, Jeffrey A. Mello, 3rd
edition, 2011.2. Strategic Human Resource Management, Micheal Armstrong, 3rd
edition, 2006.3. Dr. Dewan Muhammed Humayun Kabir, Director (Administration),
Prime Minister’s Office.4. Raisuddin Ahmed, Assistant General Manager, Human Recources.5. Rezaur Rahman Nafiz, Culture & Eloyer Brand Manager, Center of
Expertise People and Organization Grameenphone.6. Allocation of Business among the different ministries and division,
Rules of Business, 1996, revised in 2012, Cabinet Division.7. http://www.pmo.gov.bd/8. http://www.mof.gov.bd/9. http://www.mopa.gov.bd/10. http://www.cabinet.gov.bd/11. https://info.undp.org12. http://www.pdcbd.org/13. www.bard.gov.bd/14. www.bpatc.org.bd15. http://www.skfbd.com/16. http://www.grameenphone.com/17. http://geert-hofstede.com/sri_lanka.html
Strategic Human Resource Management Page 77