distinguish between altruism and pro-social behaviour social responsibility
TRANSCRIPT
Distinguish between
Altruism and Pro-Social
behaviour
Social Responsibility
Social Responsibility
Before we get stuck into this new topic, ask Before we get stuck into this new topic, ask the person/people next to you:the person/people next to you:
What do you think is meant by ‘social What do you think is meant by ‘social responsibility?’responsibility?’
Altruism
Is Wesley Autrey a hero?Is Wesley Autrey a hero?
Would you have reacted in the same way?Would you have reacted in the same way?
Altruism
Is Wesley Autrey a hero?Is Wesley Autrey a hero?
Would you have reacted in the same way?Would you have reacted in the same way?
Now look at the handout and ask a partner the Now look at the handout and ask a partner the questions.questions.
What is pro-social behaviour?
What is pro-social behaviour?
Helping othersHelping others
Donating time, effort or moneyDonating time, effort or money
Helping in an emergency situationHelping in an emergency situation
Helping in an non-emergency situationHelping in an non-emergency situation
Cooperating rather than competingCooperating rather than competing
What is pro-social behaviour?
Can you think of some examples of pro-social Can you think of some examples of pro-social behaviour from your own life?behaviour from your own life?
What is altruism?
What is altruism?
Benefiting another at one’s own expenseBenefiting another at one’s own expense
Risking or losing one’s life to save another’sRisking or losing one’s life to save another’s
Selfless helpingSelfless helping
Altruism
Can you think of any examples of altruism Can you think of any examples of altruism from your own life?from your own life?
So what’s the So what’s the difference between difference between altruism and pro-social altruism and pro-social behaviour?behaviour?
PRO-SOCIAL BEHAVIORPRO-SOCIAL BEHAVIOR: :
Action intended to benefit another Action intended to benefit another
Positive, constructive, helpful behavior. The Positive, constructive, helpful behavior. The opposite of antisocial behavior.opposite of antisocial behavior.
Behaviors that are carried out with the goal of Behaviors that are carried out with the goal of helping other people helping other people
ALTRUISMALTRUISM::
Action intended solely to benefit another and Action intended solely to benefit another and thus not to gain external or internal reward thus not to gain external or internal reward
Unselfish regard for the welfare of others Unselfish regard for the welfare of others
Pro-social behaviors a person carries out Pro-social behaviors a person carries out without considering his or her own safety or without considering his or her own safety or interests. interests.
Theoretical perspectives on helping behavior:
Prosocial behavior:any act intended to help others regardless of the helpers motives
Altruism:acts intended to
help others with no expectation of personal gain
Evolutionary Perspective
Socio-Cultural Perspective
Social-Cognitive Perspective
Evolutionary Perspective:
Prosocial behavior:
Altruism
Evolutionary Perspective
• animal examples• tendency to help others:
– survival value• mutual/reciprocal altruism• self preservation versus altruism:
– predisposed to both
Socio-Cultural Perspective:
Prosocial behavior:
Altruism
Socio-cultural Perspective Social Norms:
• norm of social responsibility:– help those who depend on us
• norm of reciprocity:– help those who help us
• norm of social justice:– rules about fairness and the just distribution of resources– equity principle:
• inequity = pressure to redistribute
Socio-Cultural Research:
Prosocial behavior:
Altruism
Socio-cultural Perspective Reciprocity Norm Study:
Social-Cognitive Perspective:
Prosocial behavior:
Altruism
Social-cognitive Perspective
Cognitive/Decision-Making Steps:
Need Perception
What Help and How
Personal Responsibility
Costs/Benefits Assessment
Need Perception:
Prosocial behavior:
Altruism
Social-cognitive Perspective
Need Perception
• interpretation is vital:
– ambiguous versus unambiguous cues
• cues for interpretation as emergency:
– sudden/unexpected
– clear threat of harm to victim
– harm increases without intervention
– victim is helpless
– effective intervention is possible