S e s s i o n C h a i r : D i c k i e H a r g r a v e , U n i v e r s i t y o f N o r t h T e x a s

V e r o n i k h a S a l a z a r , U n i v e r s i t y o f A r k a n s a s

S o p h i a K w o n g , T e x a s I n t e n s i v e E n g l i s h P r o g r a m

Diamonds in the Rough: Utilizing Gems for Recruitment

Salim Said Al-Badi, Oman

Lucena R. Felipe, Philippines

Bradley Gorski, Russia

Martha Huaman, Peru

Gunay Masimova, Azerbaijan

EducationUSA Advisors

1. I’m not a tech person, so I can’t use social media.

2. It’s a fad and will soon go the way of bellbottoms.

3. I’m just one person; how can I compete with celebrities or big companies?

4. I can do it all by myself.5. All I need is killer design.

Social Media Myths

Facebook Page

• Students can become “fans”

• Post photos, videos, announcements

• Create an interactive community

Student Testimonials

Students and Marketing

Language Translations

Written testimonials

Video testimonials

Connecting with Alumni

Students as overseas agents

Students sign an agent agreement

Students receive commission for students who register

Information packet: Agent handbook, newsletters, brochures, etc.

**This is more than a “referral.” Agents are expected to facilitate the application process, act as a liaison between student and organization, and familiarize themselves with our program and services.

Faculty/Current Student/Alumni Recruitment“Bring UNT Home”

EducationUSA Search

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