design art textiles and education initiatives 2014-05-20
DESCRIPTION
Co-creation teams met in Helsinki on May 20th in workshop to tune their plans. Indian Ambassador in Finland Mr. Manickam was an active contributor during the workshop.TRANSCRIPT
HOW TO CO-CREATE SUSTAINABLE IMPACT AND
PROFITABILITY?
Sustainable impact
& Profitability
ART & DESIGN
EDUCATION
SOCIAL BUSINESS
Sustainable impact
& Profitability
ART & DESIGN
EDUCATION
SOCIAL BUSINESS
B Social Business &
Art, Design
A Art, Design
& Education
C Education &
Social Business
Cultural & social capital Empowerment, skills
New markets / Income generation
New products / value chains and networks
Linda Lehto, Pia Polsa, Karoliina Korhonen, Stig Baumgartner
WHAT and HOW: INITIATIVE of Co-creation model
HOW: Networks and Resources
Pia Polsa HANKEN
Co-operation SHARING
LOCAL community MULTINATIONAL orgnization
Co-operation OUTCOME
Product Tradional knowhow
Market knowhow New market for traditional products
Design Local traditional design
Design that fits the market
Modified traditional design for new
markets
Value chain Local International Combined
Resources Unused International Empowerment, use of unused resources
Brand None Brand knowledge International brand
Market access Local International Combined, income generation
Education None or minimal Excellent but limited Co-learning
HOW:
DESIGN HELPS -MODEL
co-creation
co-design
co-tradition
co-branding
co-learning
IMPACTS IN FINLAND
- Creating sustainable production networks for Finnish companies. Straight access
- Creating new models for development co-operation for Finnish institutions and financial instruments
- Exporting Finnish design -knowhow and education
IMPACTS IN INDIA
- Access to markets for local entrepreneurs
- Income generation and training for local communities
- Decreased unemployment and urbanization locally
- Empowerment of the farmers and artisans
- Preservation and reinvention of old traditions
Sustainable impact
& Profitability
ART & DESIGN
EDUCATION
SOCIAL BUSINESS
B Social Business &
Art, Design
A Art, Design
& Education
C Education &
Social Business
Linda Lehto, Pia Polsa, Karoliina Korhonen, Stig Baumgartner
IMPACT: Growth of Finnish Economy
EDUCATION EXPORT INCOME
INCOME FROM NEW PRODUCTS,
NEW EMPLOYMENT
EDUCATION EXPORT INCOME,
NEW START UPS
Tikau - Bombroo Design by Klaus Haapaniemi
When: timeline + key steps June - September 2014
– Budgeting and detailed project plan
September - December 2014 – Meetings with new partners, investors and funders
– Mapping customers in the developing country for education export (private & public)
– Mapping rural locations for production line & education co-operation
2015 – Implementing phase 1 of the pilot
- Exporting modules to local educational institutions (pedagogical)
- Design co-operation in Finland. Testing the production line
- Bringing education from Institutions to rural locations
2016 – Implementing phase 2 of the pilot
- Strengthening of the production line & building up the value chain
- Implementing more focused education modules in rural locations
- Exit strategy including future business contracts between communities and companies
Sustainable impact
& Profitability
ART & DESIGN
EDUCATION
SOCIAL BUSINESS
B Social Business &
Art, Design
A Art, Design
& Education
C Education &
Social Business
Linda Lehto, Pia Polsa, Karoliina Korhonen, Stig Baumgartner
GAPS of Co-creation model
CO-FINANCING OF PILOTING
What are the gaps? Needed elements to take Initiative onwards
- Funding for planning and implementing the pilot (joint or
separate components?)
- Support for education export
- Support measures for bringing together Finnish business,
education and social /development actors.
INVISIBLE PRODUCERS
- Developed regions concentrate only in giving aid to less developed regions
- Need for vocational training and skill
development
- Developed regions buy raw
materials and hence the production is vulnerable for fluctuating world prices
- Handmade products not price
compatible with industrially made products
- Lack of infrastructure
LINKS
www.kehrainterior.fi
www.guardian.fi www.tikau.com
www.tikaushare.org
http://bwi-india.blogspot.fi
http://www.hanken.fi/staff/polsa/
Linda Lehto +358447615200 [email protected] / [email protected]
Pia Polsa +358403521419 [email protected]
Table of Contents
1. General Context
2. Objectives
3. Intervention strategy
4. Stakeholder assessment
5. Resources
6. Risk management
7. Monitoring and steering