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Dell OEM Appliance Solutions Focus on what you do best and leave the hardware and services to Dell

Appliances meet customers’ needs for a total solutionOf all the advantages of appliances for solution providers, the most compelling is that

it can dramatically improve your customers’ experience with your product and offer

a better return on their investment. For you, that can not only increase revenue, butalso increase your competitiveness.

• Fast time to market, low costs. Deploying your solution on a controlled plat-

form can considerably reduce development and test time compared to traditional

software delivery. This simplicity can help you activate new sales channels.

• Reduced install time and support effort. Time spent on customer support can

also be greatly reduced.

• Easy for customers to buy. No-hassle installation combined with bundled field

service makes appliances more cost-effective for customers than traditional soft-

ware. Customers do not have to buy and provision their own hardware.

• Expand the reach of your brand. Appliances, visible within your customers’

offices, build recognition and add a new source of revenue.

Dell offers a complete OEM appliance solutionYOUR SOLUTION. YOUR BRAND. DELL POWERED. Using Dell hardware as

the foundation for your appliance utilizes our worldwide reputation for quality and

value derived from the Dell supply chain. Your customers may never see the Dell

name, but the value of a smooth-running, streamlined appliance program will be

felt throughout your company.

Dedicated OEM support and services worldwideWe know, the last thing you want is to get into the hardware business. That’s why

Dell keeps hardware hassles to a minimum by providing comprehensive support for

its OEM customers:

• A dedicated OEM account team that knows your business

• Dedicated OEM engineering, product development, and logistics resources 

supporting your design, implementation, and change management needs

• A full suite of OEM services including:

– Product customization, manufacturing, and fulfillment

  – Dell on-site field service1 and limited warranty2 and spare parts in more than 150

countries worldwide3 (helps keep downtime to a minimum vs. a swap-out approach)

  – Dedicated OEM hardware support call center

Stable, relevant server technology that yourcustomers already trustDell™ PowerEdge™ servers, built on advanced industry-standard technology, are

designed for reliable operation over long periods of time.

• Simplify operational requirements: Deployment, management, and

maintenance

• Optimize performance: System configurations tailored to your needs

• Deliver sustained long-term value: Solid, reliable design and construction

Long-term value for you and your customers When you team with Dell, you gain the advantages of the Dell direct model,

obsession with quality, and an overall culture of efficiency. When we build

your unit to order, your investment in inventory can be reduced considerably com-

pared to vendors that build in batches and ship from inventory. Dell quality also

stands behind every unit you sell. Let us worry about component supplier man-

agement and quality implications from design to build to in-field services. This is

what we do best.

Have confidence that you are passing on both consistent value and Tier 1 quality to

your customers from a supplier that’s in it with you for the long term.

 WHY APPLIANCES

Appliances meet your customers’ needs for a total

solution with an improved overall experience. To

you, this can translate into added revenue streams

and enhanced competitiveness.

 WHY DELL

Base your appliance solution on Dell hardware

that your customers already trust. Our dedicated

account teams and services worldwide will deliver

sustained long-term execution and value through-

out your product life cycles.

DELL BRANDING SOLUTIONS

Both off-the-shelf and fully managed customization

services are at your disposal. Dell engineered. Your

specs inside. Your brand outside.

Dell OEM Industry Solutions

OEMPlanning

OEMDeployment

OEMPost-

Deployment

EnterpriseProduct

Development

CustomFactory

Integration

CustomFulfillmentServices

Asset Recoveryand Recycling

Services

TrainingServices

HardwareSupportServices

Warrantyand Spare

Parts

Dell OEMServices Suite

OEM services thatcover your full

product life cycle—

from end to end.

Your Solution. Your Brand. Dell Powered. 

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Metal bezels on rack servers for durability and sleek

appearance 

Factory-installed hard drive labels for enhancedmanagement and durable metal hard drive

carriers 

Consistent internal and external color coding for

easy access 

Programmable LCD for fault alerts 

  Form Blank orModel Sockets Factor Custom Bezel

PowerEdge 860* server 1 1U rack Yes

PowerEdge 1950* server 2 1U rack Yes

PowerEdge 2950* server 2 (Intel) 2U rack Yes

PowerEdge 2970* server 2 (AMD) 2U rack Yes

PowerVault MD1000 Disk expansion 3U rack Yesenclosure

* This device has not been approved by the Federal Communications Commission for use in a residential environment.This device is not, and may not be, offered for sale or lease, or sold or leased for use in a residential environment untilthe approval of the FCC has been obtained.

The unique Dell custom factory-integration (CFI) process and custom fulfillment services make customization fast,

efficient, and economical. OEMs have a choice of two approaches:

OEM Ready.  This off-the-shelf service provides generic and do-it-yourself branding options for the bezel.

Generic BIOS, documentation, packaging, and custom components are also offered in a cost-effective manner.

OEM Custom. Take your branding to the next level with customization options and consulting services that

include: custom hardware branding, OS certification, mechanical engineering, regulatory compliance, custom

components, and partner identification for specialty projects.

Differentiation that matters

How does your hardware supplier stack up? 

Dedicated OEM sales and support Yes

Tier 1 quality/supply chain control Yes

Branding flexibility Yes

Ordering, shipping, invoicing flexibility Yes

Service: On-site1  Yes

  Unit replacement Yes

Built to order/low inventory carrying costs Yes

U.S.-based manufacturing Yes

Strong reputation with end customers Yes

Worldwide regulatory compliance services Yes

Support services Worldw

Shipping Worldwi

Access to Dell resale channel Yes

Dell OEM Branding SolutionsDell engineered. Your specs inside. Your brand outside.

More information? www.dell.com /oem

Contact us? US_ISG@Dell.com

Your Solution. Your Brand. Dell Powered. 

1 Service may be provided by third party. Technician will be dispatched if necessary following phone-based troubleshooting. Subject to parts availability, geographical restrictions and terms of service contract. Service timingdependent upon time of day call placed to Dell. U.S. only.

2 For a copy of our guarantees or limited warranties, please write Dell USA L.P., Attn: Warranties, One Dell Way, Round Rock, TX 78682. For more information, visit www.dell.com/warranty.3 Service may be provided by third party. Availability limited. Other conditions apply. See www.dell.com/intlsvc for current list of eligible systems and selected countries. External devices excluded; availability of specificparts varies in each country.

Meaningful innovation that your customers can use every day

The customer-driven design of Dell™ 9G PowerEdge™ servers   Customers aren’t shy

about asking what‘s under the

hood, and we are proud to say

it’s Dell. Frankly, we just don’t

have hardware issues with

Dell—period.”

— Steve Shray

Senior Vice President of Engineering and Operations

IronPort

Dell Case Study: IronPort, February 2006