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Time : 1 hours] [Maximum Marks : 100

Signature and Name of Invigilator

1. (Signature)

(Name)

2. (Signature)

(Name)

Roll No.(In words)

Test Booklet No.

Roll No.

(In figures as per admission card)

PAPERII

MANAGEMENT

D1708

Number of Pages in this Booklet : 16 Number of Questions in this Booklet : 50

Instructions for the Candidates1. Write your roll number in the space provided on the top of

this page.

2. This paper consists of fifty multiple-choice type of questions.

3. At the commencement of examination, the question bookletwill be given to you. In the first 5 minutes, you arerequested to open the booklet and compulsorily examine itas below :

(i) To have access to the Question Booklet, tear off thepaper seal on the edge of this cover page. Do notaccept a booklet without sticker-seal and do not acceptan open booklet.

(ii) Tally the number of pages and number of questionsin the booklet with the information printed on thecover page. Faulty booklets due to pages/questionsmissing or duplicate or not in serial order or anyother discrepancy should be got replaced immediatelyby a correct booklet from the invigilator within theperiod of 5 minutes. Afterwards, neither the questionbooklet will be replaced nor any extra time will begiven.

(iii) After this verification is over, the Test Booklet Numbershould be entered in the OMR Sheet and theOMR Sheet Number should be entered on this TestBooklet.

4. Each item has four alternative responses marked (A), (B),(C) and (D). You have to darken the oval as indicatedbelow on the correct response against each item.

Example : A B C D

where (C) is the correct response.

5. Your responses to the items are to be indicated in the AnswerSheet given inside the Paper I booklet only . If you mark

at any place other than in the ovals in the Answer Sheet, itwill not be evaluated.

6. Read instructions given inside carefully.

7. Rough Work is to be done in the end of this booklet.

8. If you write your name or put any mark on any part of thetest booklet, except for the space allotted for the relevantentries, which may disclose your identity, you will renderyourself liable to disqualification.

9. You have to return the test question booklet to theinvigilators at the end of the examination compulsorilyand must not carry it with you outside the ExaminationHall.

10. Use only Blue/Black Ball point pen.

11. Use of any calculator or log table etc., is prohibited.

12. There is NO negative marking.

U

1. U D U U S U U U U

2. -

3. U U U , - S U U U

- S

U

(i) - S U U

U U S U U - U S

S U U

(ii) U D U U U U - S D U

U U U U U U S

D U

/ U U U

U U S S U U

U U U S U U - S

U U

- S U

U Q

(iii) - S R OMR U

U U U

OMR R - S U

U

4. U U (A), (B), (C) (D)

U U U U

U

A B C D

(C) U

5. U U I U U - U

U U U

S U U U , U

6. U U

7. (Rough Work) S D U U U

8. U- S U

, U U U

U

9. U # U U - S U U U

U U # U U

U

10 . / U Z U S U

11 . U ( U U ) U U

12 . U U

OMR Sheet No. : ......................................................(To be filled by the Candidate)

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PAPERII

Note : This paper contains fifty (50) multiple-choice questions, each question carryingtwo (2) marks. Attempt all of them.

1. The term opportunity cost refers to :

(A) Variable cost

(B) Short - run cost

(C) Cost of one product in terms of production of others sacrifised.

(D) Cost related to an optimum level of production.

2. Consumers Willingness to pay minus (2) actual payment is called :(A) Producers surplus (B) Consumers surplus

(C) Suppliers surplus (D) Utility cost

3. The pay - back period refers to :

(A) The number of years a project takes to recover its investment (original) cost.

(B) The number of instalments to make payment.

(C) The time - lag between investment and commissioning of the Project.

(D) The time required to attain break - even point.

4. In the case of Veblen goods, demand curve will slope :

(A) Upwards (B) Downwards

(C) Horizontal (D) Vertical

5. Monopolist can decide :

(A) Quantity (B) Price

(C) Either price or quantity (D) Both price and quantity

6. The conflict resulting into anxiety, tension frustration or hostility due to ones emotionalinvolvement, may be termed as :

(A) Perceived Conflict (B) Manifest Conflict

(C) Felt Conflict (D) Conflict Aftermath

7. The obstruction in communication caused due to differences in individuals interpretationof words and symbols, is known as :

(A) Psychological Barrier (B) Social Barrier

(C) Organisational Barrier (D) Semantic Barrier

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II

U

(50) - (2) U

1. U

(A) U ( U S U )

(B) ( U - U - S U )

(C)

(D) S U

2. Q S - U

(A)

(B) Q

(C) U

(D)

3. - U

(A) U # U

(B)

(C) U U U U

(D) - - # U

4. U , U U ?

(A) U - (B)

(C)

(D)

5. U

(A)

(B)

(C)

(D) U -

6. Q U U S M , , U

(A) - U

(B) U U - U

(C) U

(D) U U

7. U Q U U

(A) S

(B)

(C) U

(D) U

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8. The usual tendency with negative feedback is to find the reason to explain ones ownbehaviour. This tendency is termed as :

(A) Mutuality (B) Displacement

(C) Rationalisation (D) Projection

9. In which of the following inter - personal styles, people are critical of others behaviour,develop rules and regulations and impose them on others :

(A) Rescuing style (B) Prescriptive style

(C) Normative style (D) Supportive style

10. Sometimes your behaviour results in a congruent response from other person, suchbehaviour is referred to as :

(A) Perceptual defence (B) Perceptual bias

(C) Misperception (D) Response evocation

11. Employees selected for the work should be as perfectly matched to the demand of thejob as possible. Which of the following theories says this :

(A) Scientific Management Theory (B) Bureaucracy Theory

(C) Classical Theory (D) Traditional Theories

12. The process of studying and collecting information relating to a specific job is knownas :

(A) Job Analysis (B) Job Specification

(C) Job Description (D) Motion Study

13. The assumption that employees like work, are creative and can exercise self direction isknown as :

(A) Theory X (B) Theory Y

(C) Theory Z (D) None of these

14. The horizontal expansion of jobs is termed as :

(A) Job enrichment (B) Job enlargement

(C) Job sharing (D) Job involvement

15. The communication taking place among members of the same work group or amongmembers or work groups at the same level is described as :

(A) Downward Communication (B) Upward Communication

(C) Laterlal Communication (D) Parallel Communication

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8. U C U U U U U

(A) U S U

(B) S

(C) S

(D)

9. Q U Q U U U ,

U U U

(A) S U U

(B) U

(C) U (D) U

10. U U Q U U U

(A) U

(B)

(C) (D)

11. U

h

(A) h

(B) U h

(C) h

(D) U U h

12. C U U R

(A)

(B) C U

(C) U

(D)

13. U U , U S - U

(A) h

X (B) h

Y

(C) h Z (D)

14. U S U

(A) h

(B) S U

(C) S U (D) U

15. U S S U U

(A) (B)

(C)

(D) U

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16. An incentive plan, where improvements in group productivity determines the totalamount of money that is allocated, is described as :

(A) Profit sharing (B) Gain sharing

(C) Bonus sharing (D) None of these

17. Which of the following is related with change in conditions of service of a worker ?

(A) Section 9A of the ID Act (B) Section 9B of the ID Act

(C) Section 3 of the ID Act (D) Section 25 of the ID Act

18. The Central Trade Union AITUC is associated with :

(A) Bharatiya Janta Party

(B) Congress Party of India(C) Communist Party of India (Marxist)

(D) Communist Party of India

19. The weighted average of possible returns, with weights being the probabilities ofoccurrence is known as :

(A) Expected return (B) Average return

(C) Variability of returns (D) Variance of returns

20. The amount by which the face value of a bond exceeds its current price is known as :

(A) Bond premium (B) Bond discount

(C) Intrinsic value of bond (D) Future value of bond

21. The project whose acceptance precludes the acceptance of one or more alternativeprojects is known as :

(A) Independent project (B) Dependent project

(C) Mutually exclusive project (D) Contingent project

22. As per CAPM cost of equity (Rj) is equal to :

(A) Rf1( RM2Rf ) Bj (B) R

M1(Rf2R

M ) Bj

(C) Rj1( Rf2RM ) Bj (D) Bj1( R

M2Rf ) Rj

23. Annual cash dividends divided by annual earnings or alternatively dividend per sharedivided by earnings per share is known as :

(A) cost of equity (B) cash profit

(C) dividend - pay out ratio (D) retention ratio

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16. , U m U U U

U ,

(A) S U

(B) S U

(C) S U

(D)

17.

Z U

(A) l U

9

(B) l U

9

(C) l U

3 (D) l U

25

18. U

(A) U U (B) U U

(C) S U U U ( ) (D) U S U U

19. U U

(A)

(B)

(C) U

(D) U

20. U U

(A) U (B) U

(C) U U

(D) U c

21. U S U S

(A)S U

(B) U U

(C) U S U

(D) U

22. U U (Rj) U U

(A) Rf1( RM2Rf ) Bj (B) R

M1(Rf2R

M ) Bj

(C) Rj1( Rf2RM ) Bj (D) Bj1( R

M2Rf ) R j

23. U U

U

(A) U

(B)

(C) - U

(D) U

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24. When merger is in the nature of consolidation, the accounting approach will be :

(A) Purchase method (B) Pooling of interest method

(C) Combination (D) None of the above

25. Which of the following is not element of Promotion - Mix ?

(A) Advertising (B) Sales promotion

(C) Personal selling (D) Direct marketing

26. Which of the Marketing - Mix order is correct ?

(A) price, product, place, promotion

(B) product, price, promotion, place

(C) product, price, place, promotion

(D) product, place, price, promotion

27. Which of the following coined the term 4 Ps ?

(A) Philip Kotler (B) Stanton

(C) Mc Carthy (D) Theodore Levitt

28. Which of the following PLC stages is in correct order ?

(A) introduction, adolescence, growth, decline

(B) introduction, growth, maturity, decline

(C) introduction, maturity, growth, decline

(D) introduction, growth, saturation, maturity

29. Who authored the book positioning - the battle for the mind ?

(A) Philip Kotler and Gary Arm Strong

(B) Theodore Levitt

(C) Peter F. Drucker

(D) AlRice and Jack Trout

30. How do you distinguish marketing and selling ?

(A) They are one and the same

(B) Marketing is a part of selling

(C) Selling is a part of marketing

(D) No relationship between selling and marketing

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24. U U S M

(A) U h (B) U h

(C) (D) U Q

25. -

(A)

(B) R

(C) R

(D) R

26. R ?

(A) , , S ,

(B) , , , S

(C) , , S ,

(D) , S , ,

27. U -

(A) U U

(B)S U U

(C) U

(D) U U U

28. U U S R

(A) , , ,

(B) , , S ,

(C) , S , , (D) , , U S U, S

29.

- U U U S ?

(A) U U U U S U

(B) U U

(C) U U . U U (D) U U U U

30. U R U ?

(A)

(B) , R

(C) R , (D)

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31. In case of Product/Market, the cell showing New Product and Existing Market is referredas :

(A) Market Penetration (B) Product Development

(C) Market Development (D) Diversification

32. Which factor need not to be considered in the location of a plant ?

(A) Management Institution (B) Availability of power

(C) Infrastructure facilities (D) Marketing facilities

33. A transportation problem will be said to be balanced if :

(A) No. of rows is equal to the no. of columns

(B) No. of warehouses is equal to the no. of factories

(C) Total supply is equal to the Total Demand

(D) Total Demand is equal to the Estimated Demand

34. In M/M/1/:/FIFO the probability that exactly n customers are in the queueing systemunder steady state is :

(A) Pn5(12r)n rn (B) Pn5(12r)

rn

(C) Pn5(11r)n rn (D) Pn5(11r) r

n

(where r is traffic intensity )

35. PERT stands for :

(A) Project Evaluation and Renew Technique

(B) Project Evaluation and Review Technique

(C) Perfect Evaluation and Review Tactics

(D) Preferred Evaluation and Research Team

36. If a six faced dice is thrown, the probability that the number appearing on the uppermost face of the dice is an even number :

(A)6

1(B)

3

1(C)

2

1(D)

4

1

37. Mean and standard deviation of a Binomial Distribution are 4 and3

8respectively.

Then the values of the parameters n and p are :

(A) 4 and3

2(B) 12 and

3

1(C) 4 and

3

1(D) 12 and

3

2

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31. / , U U

(A) U

(B)

(C) U

(D) U

32. U S U U ?

(A) S

(B)

(C) U (D)

33. U S S

(A) S U U

(B) U U U

(C) U U

(D) U U

34. M/M/1/:/FIFO Q U S ( S U ) S U S S

N

(A) Pn5(12r)n rn (B) Pn5(12r)

rn

(C) Pn5(11r)n rn (D) Pn5(11r) rn

( r

U U U )

35. U U ( U U ) U ?

(A) U U U U

(B) U U U U

(C) U U U U U U

(D) U U U U

36. , U ?

(A)6

1(B)

3

1(C)

2

1(D)

4

1

37. U U U R

4 U

3

8

U U U

(n)

U (p)

?

(A) 4 U

3

2(B) 12

U

3

1(C) 4

U

3

1(D) 12

U

3

2

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38. Let the two regression lines be 5x26y19050 and 15x28y5130. Then the correlationcoefficient between x and y is :

(A) 3

2

(B) 3

1

(C) 15

8

(D) 6

5

39. The level of significance is the probability of committing the :

(A) type I error (B) type II error

(C) standard error (D) probable error

40. The type of transmission channel which can transmit data in one direction only isknown as :

(A) Simplex (B) Half Duplex(C) Full Duplex (D) Half Simplex

41. Which is not a generic strategy, as suggested by Micheal Porter ?

(A) Differentiation (B) Diversification

(C) Focus (D) Cost Leadership

42. Which one is not part of Ansoffs Growth Matrix ?

(A) Focussed Development (B) Market Development(C) Product Development (D) Diversification

43. As per BCG model HOLD strategy is used for :

(A) Dogs (B) Stars

(C) Question Marks (D) Cash Cows

44. The concept of Core Competence is advanced by :

(A) Ghoshal and Nohria (B) Prahallad and Hammel(C) Evans and Lorange (D) Friedman and Philips

45. Which of the following contribute to sickness of small enterprises ?

(A) Poor financial management

(B) Inadequate quality control

(C) Lack of competitive market strategy

(D) All of the above

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38. U

5x26y19050 U

15x28y5130

x U

y U U

U

(A) 3

2

(B) 3

1

(C) 15

8

(D) 6

5

39. U

(A) U

I U

(B) U

II U

(C) U

(D) U

40. U U ,

(A)

(B) K

(C) K

(D)

41. U U m U U ,

(A) U

(B)

(C) ( )

(D)

42. , ?

(A)

(B) U

(C)

(D)

43. U U U U ?

(A) U

(B)S U U $

(C)

(D) $

44. U U U m U

(A) U

(B)

(C) U

(D) U

45. l M U

(A) U

(B) #

(C)

(D) Q

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46. The name of Victor Vroom is associated with which theory of motivation ?

(A) Two factor theory (B) Equity theory

(C) Expectancy theory (D) Contingency theory

47. Which of the following is not a part of the process of business opportunityidentification ?

(A) Surveying the availability of required raw materials

(B) Identifying the flora and fauna

(C) Market survey

(D) Locating financial resources

48. The pre-conventional, conventional and principled levels of moral developmentinfluencing business ethics is given by :

(A) J. Keogh (B) L. Kohlberg

(C) K. Kumar (D) I. Kant

49. In India the first report on Corporate Governance was given by :

(A) Narayana Murty Committee (B) Cadburys Committee

(C) Naresh Chandra Committee (D) Kumarmanglam Birla Committee

50. M. Friedman is associated with which philosophy of Social Responsibility of Business ?

(A) Profit Maximisation (B) Following legal provisions

(C) Adopting ethical practices (D) None of the above

- o O o -

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46. U U U h

(A) U U U h

(B) U h

(C) U h (D) U h

47. U R S

(A)

(B) S

(C) U

(D) M

48. U U , U U , h S U , U

h

(A) .

(B) .

(C) . U

(D) .

49. U U U U U U U m U

(A) U U (B) U U U

(C) U U

(D) U- U U

50. . U U h ?

(A) U

(B) U

(C) U U

(D)

- o O o -

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Space For Rough Work