cx interactive | dmfs 2012 digital imperatives

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Financial Services 2.0 : 2012 Digital Imperatives 7 Things Your Company Can Do Today to Effectively Acquire and Retain Customers

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Financial Services 2.0 : 2012 Digital Imperatives7 Things Your Company Can Do Today to Effectively Acquire and Retain Customers

Innovation

4

A Faster Horse

# 1 Align Your Business Planning Process with Data

5

# 2 Enable an ‘Innovation Channel’

6

# 3 Focus on the Mobile Connected Consumer

7

# 4 Focus on Social Conversations, not Plaforms

# 5 Focus on the Consumer’s Context

Photo Via dullhunk on Flickr

9

# 6 Enable Transparency and Authenticity Across Consumer Touch Points

10

# 7 Design and Optimize for Customer-Centric Experiences

12

Summary - 2012 Digital Imperatives

1. Align Your Business Planning Process with Data

2. Enable an 'Innovation 'Channel'

3. Focus on the Mobile Connected Consumer

4. Focus on Social Conversations, Not Platforms

5. Focus on the Consumer’s Context

6. Enable Transparency and Authenticity across Consumer Touch Points

7. Design and Optimize for Customer-Centric Experiences

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