Education

Oxford Brookes University, United Kingdom January 2014 – January 2015

MSc Marketing - Mark achieved: 64 (Merit).

Dissertation Topic: The Role of Online Influencers within Brand Promotion on Young Consumers of Specific

Electronic Products - Mark achieved: 75 (Distinction).

International Business School (IBS University), Hungary September 2010 – July 2013

BSc & BA (Hons) Business Studies (Diploma Provided by Oxford Brookes University and its affiliate IBS University)

Dissertation Topic: The Effectiveness of Corporate Social Responsibility (CSR) on Customer Loyalty and Brand Awareness.

Work Experience Partner & Junior Business Developer, Studio City, (Ramat-Gan, Israel) February 2015 - Present

A privately held company that creates custom 3D jewelry pieces in a B2B market, using latest tech tools – a combination of Computer-Aided Design (CAD) software and 3D printing.

In charge of marketing research in order to reveal new potential niches and to improve the current services.

Creating promotional videos and advertisements (I.e. Flyers, posters) for the clients' products.

Responsible for attracting and retaining clients.

Developed my interpersonal relationships and improved on direct marketing skills.

Major clients include world-renowned manufacturers, such as Leibish Co. – leader in colored diamonds, and Zaban – The leading jewelry brand in Israel. Acquired the ability to work under pressure, tight deadlines and budget restrictions.

Inventory Manager, Mega Sport, Ramat-Gan (Israel) October 2013 – January 2014

Part-time job for the largest sports retailer in Israel; managed the inventory in their largest store.

In charge of re-distributing goods across different branches; ensured efficiency and kept track of every stock

Volunteered for Marketing Research, Bazaleti Lake Development Team (Israel) May 2009 – May 2010

Aimed to improve marketing efforts in terms of segmentation, targeting and positioning.

As a Russian/Georgian speaking representative, I carried out interviews and surveys in the following cities: Bat-Yam, Tel-Aviv and Rishon Lezion.

Compiled the data into a competitive review (with graphical illustrations) for the Head of the Department.

Interacting with previous and potential clients enabled me to develop communication skills with customers.

Continuous Professional Development (CPD) for Marketing January 2014 – January 2015

- The model is based on the principles and policies of the CIPD (Chartered Institute of Personnel and Development), CIM (Chartered Institute of Marketing) and the IDM (Institute of Direct Marketing). Its overriding goal is to enhance an individual’s professional skills and provide support and guidance in becoming a lifelong learner.

CATEGORY 6 – Technology Training (6 Hours): 3 hours of SPSS training; 3-hour Adobe Photoshop tutorial.

CATEGORY 7 - Conferences & Exhibitions (12 Hours): Attended Marketing Week Live: 2 days

CATEGORY 9 – Coaching & Mentoring (21 Hours): Mentoring other Masters students.

Additional Skills

IT Skills: Microsoft Office (Word, PowerPoint, Excel and Web Publisher) – proficient; experienced with Visual Basic,

Access, C# (Programming language) HTML and Adobe Photoshop, Windows and Mac IOS.

Languages: Native English and Hebrew; intermediate Russian and good spoken Georgian.

Alexander Golden 11/1991

Balfour Street 76, Flat 2, Bat Yam, Israel, 59631