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Customer Delight in Mobile App developmentAdmin January 6, 2016

Developing mobile apps for Android or iOS may be a technical process but there are quite a few non-technical aspects associated with it aswell, that need to be fulfilled for client satisfaction. Not only is acquiring new clients essential, it is also equally essential to retain one’s existingclient base by adhering to best practices in business.

The Non-Technical Aspects of Customer Delight

Do your Research beforehand – Even before you meet the client for the meeting to kick things off, ensure that you do sufficient research onthe client. Know the client’s business, operations, products and offerings, strengths and weaknesses and competitors if any. When the clientrealizes that you have significant knowledge about their business, it creates a positive impression in their mind and they are more likely to trustyou with their business in the future as well.

Planning is Key – There is little doubt that in any client-venture, proper planning is the key to success and longevity of the relationship with theclient. When you have a good solid plan in place, it becomes easier to spot arising issues and deal with them appropriately. Besides, yourprofessionalism is reflected in the way you chart out a plan and successfully execute it. Clients prefer businesses that come up with good plansas this mitigates risks of monetary losses or delays.

Underpromise, Overperform – While drafting documents and agreements for the client, it is advisable to not get carried away andoverpromise on things. A better strategy is to create the agreements with discretion and then go the extra mile while executing the project. Givingmore than promised always results in customer delight and builds client loyalty.

Quality Matters Most – The importance of quality in mobile app development businesses is unparalleled. Once the project is delivered, the firstthing the client checks is its quality and robustness. A good quality product always gets noticed and appreciated and ensures repeat businesswith clients. However, lapse in levels of quality can adversely affect client relationships.

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Effective Communication – Effective communication between the app development team and the client is essential for delivering asatisfactory product. Assign points of contact on both sides to carry out daily communication regarding updates, milestones, changes andprogress.

Constructive Feedback – Feedback is important not only at the end of the project delivery but also during its development. Take clientfeedback constructively and make an effort to implement the suggested changes as per client requirements. This keeps the client happy andalso improves the product quality in most cases.

NetProphets Cyberworks is a company based out of Delhi NCR, which offers end-to-end solutions for digital marketing and custom mobile appdevelopment for Android and iOS. An ISO 9001:2000 company, offering integrated business solutions, the company’s mission is to be avalue-centric, integrated services firm on a global stage.

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