RIFA RIZQI SIMPONI

JL. Jamuju Raya No. 14 Blok. XX DEPOK 16418

Date of Birth : 27 November 1990

Mobile Phone :+62821-2514-2272+62877-8195-3752

Email :rifa . simponi@gmail.com

OBJECTIVETo pursue a challenging and career oriented position in Management, which offer immerse opportunities based on field, professional expertise, target achievement, and cope to the challenging through dedication and commitment especially in Business Development and Fast Moving Consumer Goods.

EDUCATION University of Indonesia | Batch of 2008

(Graduated February 2013)Business Administration : GPA 3,5

SMAN 2 DEPOK | 2005 (Graduated 2008)Social Program

WORKING EXPERIENCESChannel Development | September 2014 – March 2015 | PT Nestle Indonesia

Responsible to manage and lead Sales and Marketing Programs in Large Format Channel National Accounts, including integrated commercial planning, building brands, communications to consumers, shopper research, and all Marketing activities at Accounts stores inclusive of managing Promoters and Merchandisers.

Projects : Wholesale KA Project, Developing Category Growth Cereal

Head of Area Purwerejo – Sales | March 2014 – August 2014 | PT Nestle Indonesia

Responsible to developing area, managing salesman and maintaining distributor. Focus to result driven, committed and articulated as Nestle business representatives with excellent communication Skills and a high level of customer commitment.

Projects : Developing Alternative Trade Channel “Jalur Mudik Selatan Yogjakarta – Purwerejo”, Turn Around Local Supermarket Channels.

Sales Management Trainee– Medan Area | January 2014 – February 2014 | PT Nestle Indonesia

Assist Head of Area in planning, developing, and executing. Assign as Project specialist to remapping salesman journey plan in Medan Area.

Nestle Management Trainee | October 2013 – December 2013 | PT Nestle Indonesia

Responsible to did mini-projects in procurement, supply chain, marketing research, and Human Resources Division.

March 2013 – August 2013 | Social Media Analyst | Kana Digital Agency

Working as Social Media Analyst. Responsible to measure, monitor, evaluate, and summarize brand marketing activities on digital platform and develop insight from social media based on brand and competitors.

Clients : Air Asia Indonesia, Smartfren, Heineken, Axis, Sampoerna.

August 2012 – March 2013 | Junior Strategist | Kana Digital AgencyWorking as Junior Strategist. Responsible for digital Client’s

digital marketing report performance (align reports with business goals), website, insight and research, and analyze data in Google adwords (SEM and SEO).

March – June 2012 | Detikcom (PT. Agranet MulticitraSiberkom)Internship as Social media specialist team. Creating content for

Detikcom social media, distributing content through the social media, and engaging with Detikcom communities.

January – February 2012 | NZN COMMUNICATION (Event Organizer)

Working as head of Liaison Officer for ”IM3-Indosat Mobile Academy 2012”, Bogor-Jakarta and ”Silaturahmi Nasional Raja dan Sultan Nusantara II-2012”, Bandung.

RESEARCH EXPERIENCES2012 | Marketing Research (Digital Marketing)”Pengaruh Customer Engagement terhadap Brand Loyalty dalam Media Digital” (Study Reffers to; Account Twitter Pocari Sweat)” | University of Indonesia

2011 | Marketing Research (Grooming Male)”Persepsi perluasan merek produk pembersih wajah khusus pria terhadap citra merek yang terbentuk” | University of Indonesia

ACCOMPLISHMENT2013 | The Best Presenter Virtue International Personality

The Best Presentation in Nestle Development Program, PT Nestle Indonesia

2011 | Speaker in problem analysisSeminar presentation at the Social Sciences Olympics, University of Indonesia

2010 | Health Agent Award

Nutrifood Competition “Healthy Lifestyle Using Social Media”

2010 | 2nd Runner Up ”Jajaka”Pasanggiri Mojang Jajaka (Tourism Ambassador) of West Java Province

2009 | Winner of “Abang – Mpok Depok” Competition

Competition for Depok Tourism Ambassador

SEMINARS2014 | Micro sales management Training and Workshop Nestle Indonesia

2013 | Think 2013 with Google

2012 | Astra International Seminar Festival “Light your Leadership spirit”

2011 | Seminar IMC by DWI SAPTA Integrated Marketing Communication

Language and Computer Skills

Language

Excellent English (written and oral)

Indonesian

Computer

Distributor Management System (DMS1)

Social Media Monitoring& Analytics Tools : Sprout Social,Timely

Ms. Office : Word, Excell, Power Point

Adobe Photoshop

IBM SPSS Data Collection

Google Adwords (SEM and SEO)