credential cbc 2009

Agency Credential

Our mission

To provide strategic communications services that enable our clients to build strong

relationship and to influence attitudes and behaviors in a complex world. Thanks to a wide

range of communication tools, CBC freshens up your image and carries out tailor-made

actions suited to your identity and objectives.

Thanks to our expertise of communication and event management, we are able to

recommend strategies suited to our clients. We become a daily partner of our clients by

addressing creative communication tools adapted to their needs and looking after the whole

process of their setting up.

Services

Brand communication

Brand communication is the art of bridging the gap between our target audiences and the

organization (or product or service) we are promoting. CBC conceives and implements the

brand’s communication strategy through a wide range of tools: dedicated articles, product

launches, promotional materials.

Event management

People remember more easily a company which creates the event, so:

Don’t hesitate anymore to get in the lime light!

CBC deals with everything to provide you an all-inclusive event, from the concept to

the D-Day logistics, including invitations and reservations.

Communication & Public Relations

CBC provides every client with a focused-plan to reach the right media and the right target audience. PR is not a one-size-fits-all proposition. Each business has its own demands and CBC has a specifically skilled team of experienced professionals to match your company or organization's needs. We handle every step involved in getting media coverage, from planning to execution.

Product Launches

The key to a successful product launch is talking to the right people at the right time. We will help you pace the release of your news to specific editors, columnists and publications, targeting key contacts for exclusives where appropriate.

Services

Brand’s communication agencyMedia relationsAdvertising materials



Clients - Brand communication


Product launchMedia relations

Brand PRMedia relationsLaunch of new

products

Media relations for the latest brand’s promotion:“Knorr sună câstigător”

Launch and media relations for a new product: Cif Power Cream spray

Clients - Brand communication

Brand PRMedia relations

Ploiesti City Hall

Ministry of Foreign AffairsOrganize the Conference ofPresidents of Major American Jewish Organizations

Organize the international conference “Good practice exchange on urban environment issues” – under the aegis of the European Commission’s Town Twinning Program

Clients – Event management

Conceive and organize the “100 yearsOSRAM – Light has a name” eventConceive and implement the company’snational sales conference

Foundation for a Healthy Nutrition

Organized the annually congress sponsored by

Coca-Cola and Unilever South Central Europe

Conceive and implement the public campaign and

educational activities

Organize the company’s official launching event

Conceive and publish promotional materials

Clients – Event management

Unilever South Central Europe

Corporate Social Responsibility programs - local community projects: “The most beautiful school and kindergarten” “The most beautiful block of flats”.

Microchip Technology Inc.

Public relations, media relations and event management:The grand opening of Microchip Technology Inc. new Romanian Research and Design Centre (R&D) in Bucharest

Clients – Communication & Public Relations

Company’s full-service agency

Create and publish corporate materials

Conceive and execute the branding project

for the expositional spaces

Conceive radio spot and media buying

Public relations and media relations endorsement

to announce Cumpana acquisition of Aqua Regis

Harris Stratex Networks

Public relations and media relations endorsement

to announce the launching of a complete suite

of services and the expanded Romanian office

Clients – Communication & Public Relations

Our brands - Exhibitions

Exhibitions

Reinvent the outdoor concept by organizing the first fair with premium leisure offersExhibitors at 1st edition (July 3rd – 6th, 2008): Saab – Augusta Motors (Special Partner),

Harley Davidson, M Car Distribution – Mitsubishi Motors, Suzuki Motors, Hydroline,

Romantic Garden etc. The 2nd edition happens between June 18th – 21st, 2009, Piata Constitutiei.

Exhibitions

Organize the first Constructions & Interior Design Exhibition in Targoviste, Dambovita.Exhibitors at 1st edition (June 7th – 8th, 2008): CreditEurope Bank – Gold Partner, Class Park - Princo Grup –Silver Partner,

La Collina, Ideal Heat, Policolor etc. The 2nd edition happens between May 16th – 17st, 2009, History Museum, Targoviste.


Exhibitions

Launch the first credits fair concept in Romania: CreditEXPO and CrediTALK, a specialized “business-to-business”

conferenceCreditEXPO 2007 – Bucharest, September 21st – 23rd 2007 (World Trade Plaza )CreditEXPO 2008 – Iasi (April), Constanta (June), Cluj (September), Bucharest (October) CreditEXPO 2009 happens between September – November 2009 (Bucharest, Cluj, Constanta)


Media clip

Conceive and design product promotion materials

Create and publish corporate & promotional materials


Clients - Materials – graphic design & production

Clients - Materials – graphic design & production


Create and publish corporate materials

C.S.C. Pharmaceuticals S.A.

Create TV spot for the company new product “NeoCopirin”

CREATIVE BRAND COMMUNICATION

62 Nicolae Caramfil Street

Build. 21A, flat 4, Bucharest

Phone: (004) 021.232.1377

Fax: (004) 021.232.0448

E-mail: [email protected]

Web: www.creativecom.ro

Cristina Udrescu, Managing Director

E-mail: [email protected]

Contact

credential cbc 2009

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