creativity - concepts and ideas

8/8/2019 Creativity - Concepts and Ideas

1/43

Framing of

IDEAS , CONCEPTS

C R E A T I V I T Y


2/43

DefinitionsExercises #

Myths

Blocks

Exercises ##

Other Blocks

Exercises ###

Way to go


3/43

Expectations List


4/43

New ideas: concepts, models and theoriesThere are three types of idea which are referred to quite regularly in academic study. These

are concept, model and theory.

Concept a wordorphrase commonly used by writers and analysts of a particular field toexpress an idea they may have about that field. The meanings of words and phrases used asconcepts are often taken for granted if they have an everyday use. However, their use asconcepts means that they have gained a veryprecise and specific meaning as a result ofdiscussion and agreement among groups of people who study that field. This agreed meaningmay be very different from most people's everyday interpretations.

Model a simulation or image used or constructed by a writer or theorist to provide us witha simplified description of a real world entity or idea such as the transformation processmodel of work we showed you which the writer/theorist is trying to explain. Models can bepresented in the form of a verbal description, a diagram, or sometimes as aphysicalconstruction.

Theory aproposed explanation of events and why they happen, developed by theorists and

writers. Theories almost always involve the use of concepts and models. Academics, andthose in academic study, often examine other people's theories, which they may supportorcontest, depending on their agreement with the logic of the argument, or on the evidencethat they themselves have found in the situation under consideration.

Definitions


5/43

Concepts Words, Sentences having specific meaning forthose in that field. For others these would constitute JARGON

Model Way of explaining Concepts through verbal

description, diagrams and in some instances also Physicalconstruction in scaled down version

Theory A set of proposed explanations of events andwhy they happen. Generally use of concepts and models isdone when explaining theory


6/43

Finished files are the result of years of scientificstudy combined with the experience of years.

The Problem

How many f are present in the following sentence


7/43

Myths about creativity

Creativity is stupid

Only scientific person can be creative

Training is required to become creative

You cant be creative all the time

Creativity is one thing, implementing is another

I'm not that sort of person

I'm not cleverenough

Creativity is difficult


8/43


Creativity is stupidCreativity is stupid

When work is to be done, there is nothing creative, it is simply to follow a set of

rules and as per policy.

Example: If we kept following policy all the time, we will never be able to satisfy a customer and bringnew products to the market.


9/43


Onlyartistic person can be creativeOnlyartistic person can be creative

People from all walks of life have proved to be creative. Scientists who follow very

clear rules regarding the laws of physics, chemistry, biology have created

thousands of very Creative machines, tools, designs which today we take for

granted as a normal everyday method of working. People without any background

to the ARTS or SCIENCES too have created a whole lot of things

Example : Ball Pen, Mobile phone, Stapler, Sewing Machine, Internal Combustion engine,

photocopier, printer, computer, Camera, Brain Scanning Machine, Radio Isotopes, Motor-Car


10/43


Training is required to become creativeTraining is required to become creative

Creative thoughts can be brought to the fore with some basic guidelines

given to the person in the form ofa workshop / training. However it is also

true that most of the inventions did not occur due to the training imparted,

they came about due to the THOUGHT PROCESSES of the person.


11/43


You cant be creative all the timeYou cant be creative all the time

A person wishing to generate / create an Idea, Process etc can do so at any

time without reference to TIME. The process of Creation ofan Idea, etc takes

place constantlyall the time in our brain and is acted upon consciouslyand

unconsciously without our knowledge most of the time. This hidden talent

when it comes out as a IDEA is what call creativity of the person.


12/43


Creativity is one thing, implementing is anotherCreativity is one thing, implementing is another

Any idea, concept ora model being thrown up during discussions usually

passes through several levels of filters, hence it is imperative to the

person bringing out an idea / concept to thoroughly understand it before

the implementation. Implementation by wrong method / person / time can

also kill the idea or concept. But it does not mean that all new ideas orconcepts cannot be implemented.


13/43


I'm not that sort of personI'm not that sort of person

Every person is born with a Right and Left Brain. The Creativity ofa

person is never reduced during the working life. However when a person

makes this statement, he / she is simply not thinking in the direction

required. A good facilitator can also bring out excellent ideas and

concepts from such persons merely by the method of prodding and

suggestions at the right time.


14/43


I'm not clever enoughI'm not clever enough

Every person has similar capacity to create. The difference being in the

application of the persons mind to resolve a situation in circumstances much

beyond his capabilities.When your resolve is very strong, thoughts come in a

rush. A weak resolve keeps the mind occupied with mostly wrong reasons for

not doing something.


15/43


Creativity is difficultCreativity is difficult

Creativity is a process of the mind and hence never difficult. Even a normal

child will find many ways to reach a solution. Our mind creates the barriers or

removes them at our will.


16/43

Blocks to creativity

Environmental blocks

People blocks

Internal blocks

Bureaucratic blocks

Historical blocks

Economic blocks


17/43


Environmental blocks

Your current environment Heat, dust, cold, noise, vibration canreduce our capacity to think creatively

People blocks

Discussing with persons having negative feelings can reduce the

chance of being creative

Internal blocks

Our own thoughts, work pressure will not allow us to think more

openly andtherefore reduce the creativeelement within us


18/43


Bureaucratic blocksPolicies, Rules and other such methods of current operations can

reduce our creativeelements

Historical blocks

Past experience with the same topic having worked negatively, willfurther reduce our creative talents

Economic blocks

Non availability of funds to implement an idea, process can create a

block


19/43

the '1234567890=100' puzzle

Using the least number of mathematicalsymbols make this formula correct: 1 2 3 4 5 6 7 8 9 0 = 100

Exercises


20/43

Ways to kill ideas

Ignore itCriticize it

Faint praise

Laugh at it

Analyze

itTried it

Compete with it

Change it

Shoot the messenger

Give it to a committee


21/43

Ways to help an idea / s

Yes, and ...

That's a good idea/point/comment

Great, let's try it

How can we make time to see if it will work?

What resources would we need to do it?

Let's prove everyone else/the boss wrong

Tell me more

How can we make it work?

Let's tryand test it


22/43

Ways to help an idea / s

What are the advantages?

How can we remove the disadvantages?

Can you draw up a plan ofaction?

What can I do to help this happen?

I like it

That sounds interesting, tell me more

Ignore the way it is done now

What small parts of the idea can we use immediately in the current situation?

How can we convince everyone else?

Let's turn the idea into a workable solution


23/43

A Paradigm Shift Happening?


24/43

Review

What has been covered?

What was the focus area?

What more needs to be done?

When will we achieve it?

Can we do something extra


25/43

The 3 Cs:

1.Critical

2. Creative

3. Cooperative


26/43

The 3 Cs

Creative Critical

Cooperative


27/43

ClarityClarity :Write clearly what your idea is.

ApplicationApplication : Explain where it is to be applied.

BenefitBenefit : Specify the main benefits.

TestedTested:Before presenting, have it tested at a smaller scale.

OptimumOptimum : Optimize all possible variants and come out with the best.

MeasurableMeasurable: Create measurable areas to gain acceptance.

EconomicalEconomical:

Show theeconomic strength of the idea for further acceptance.

Techniques of Presenting Ideas-Concepts-Theory


28/43

What one sentence best describes your idea?

Describe your idea in more depth.

What problem or issue does your ideaaddress?

Ifyour idea were to become a reality, who would benefit the most and

how?

What are the initial steps required to get this idea off the ground?

Describe the optimal outcome should your idea be selected and

successfully implemented. How would you measure it?


29/43

Reach: How many people would this ideaaffect?

Depth: How deeplyare people impacted? How urgent is the need?

Attainability: Can this idea be implemented within ayear or two?

Efficiency: How simple and cost-effective is your idea?

Longevity: How long will the ideas impact last?


30/43

Techniques of Creativity

Lateral thinking

Girl Merchant Two Pebbles story

Headlining and in-out listeningHeadlining is simply for the person giving the idea to state the idea up-front,

adding clarification only if it is called for.

In-out listening is for the listener, who, when they have an idea, write it downquickly so they can return to paying full attention to what is being said

Spring boardingSpring boarding is a simple method of helping to trigger other ideas through

the wording of your idea. This is simply done by prefixing the statement with Iwish or How to.


31/43


ExcursionsExcursions are simply exercises that drive up side-roads using different

techniques to find ideas off the beaten track

Absence thinkingWhen thinking very hard on a particular point, divert your thinking to what is

not in front of you and what you cant see/do. Look at people and notice what

they do not do. In short DELIBERATELY think of what is not there.

Art streamingTo be used when stuck in a rut and unable to come out of the groove.

Assumption-bustingwhen you are stuck in current thinking paradigms or have run out of ideas. It is

thus good for re-booting a flagging session.


32/43


ChallengeUse it to test out ideas for validity.

Use it to challenge the problem or situation you are considering when initially

defining the problem.

Doodling

Take a pen and paper and just draw. You can do it in meetings, at your desk or prettymuch anywhere you can put pen to paper.

Avoid trying to think about the problem. Just let your hand do the drawing.

Value Analysis/Value EngineeringUseValue Analysis to analyze and understand the detail of specific situations.

Use it in reverse (called Value Engineering) to identify specific solutions to detailproblems. It is particularly suited to physical and mechanical problems.


33/43

Methods of Idea Generations - Ideation


34/43

Creative Session

Move only Two sticks and recreate the same shape but with the ball outside

Each team gets 5 minutes to figure out a method


35/43

Creative Session

Use these SIX pencils to create 4 Triangles

Each team gets 5 minutes to figure out a method


36/43

Quickly, what do the words in the triangle say?


37/43

The creative thinking process looks like this:

creative thinking is all about merging two previously uncombined thoughts, products or processes.


38/43


39/43

Products: Fluency, Flexibility, Originality,, Elaboration

Attitudes: Curiosity, Imagination, Complexity, Risk Taking

Behaviors: Flexible, Imaginative, Nonconforming, Novel Answers

Creativity Traits


40/43

Metaphoric Thinking (new synthesis, perspective, transformation)

Flexibility & Skill in Decision Making

Independence in Judgment (not compelled by latest trends)

Coping Well with Novelty (What if?, work with ideas)

Logical Thinking Skills (evidence, conclusions, if-then, cause-effect)

Visualization (imagery, personal analogies)

Escaping Entrenchment (new angle/pattern, break set, unpredictable)

Finding Order in Chaos (complexity in thought, asymmetrical images)

Problem Finding

Evaluation

Thinking/Cognitive Characteristics

N ti C ti T it


41/43

Tends to question laws, rules, authority

Indifferent to common conventions and courtesies

Stubborn, uncooperative, resists domination

Argues the rest are out of step

May not participate in class

Argumentative, cynical, sarcastic, rebellious

Demanding, assertive, autocratic

Low interest in detailsSloppy, careless, disorganized with unimportant matters

Self-centered, intolerant, tactless

Capricious

Temperamental, moody

Emotional, withdrawn, aloof, uncommunicative

Forgetful, absentminded, mind wanders, watches windows

Overactive physically or mentally

Won't join scouts

Negative Creative Traits


42/43

List down any Work Area which

you would like to improve, change

List all the Positives that would

accrue if the Idea is implemented

List all the Negatives that would

accrue if the Idea is implemented


43/43

Thank You

creativity - concepts and ideas

Documents