CREATIVE THINKING IS NOT

A TALENT, IT IS A SKILL THAT CAN

BE LEARNT. IT EMPOWERS PEOPLE

BY ADDING STRENGTH TO THEIR

NATURAL ABILITIES WHICH IMPROVES

TEAMWORK, PRODUCTION AND

WHERE APPROPRIATE PROFITS.

- EDWARD DE BONO

Unlock your problem solving potential with the creative thinking skills you will develop

in this exciting and stimulating workshop

BONUS:REFRESHER PODCAST:s 2-day presentation will be made available 1 month after the programme as a refresher on our website for 30 days for all registered delegates worth USD 250.00

s A full set of printed training notes and worksheets

CREATIVE THINKINGFor Problem Solving

13 -14 May 2013 Hotel Istana, Kuala Lumpur

Book Your

SEAT TODAY.

Call Us at:

03-2284 3366

T he new challenge of our business environment demands that we rethink how we use the collective brainpower of our employees. It is no longer the domain of the talented few to conjure up the next big idea, but rather the new competitive reality demands that

DOO�VWDII�FRQWULEXWH�WR�VROXWLRQ�ÀQGLQJ���0RGHUQ�NQRZOHGJH�ZRUNHUV�ZRUN�DOPRVW�H[FOXVLYHO\�LQ�MREV�WKDW�require them to solve business problems, take decisions, be able to “see the big picture” and think about FRQVHTXHQFHV��0RVW�SHRSOH��RQFH�WKH\�OHDYH�WKH�IRUPDO�HGXFDWLRQ�V\VWHP��GR�QRW�IRFXV�RQ�DQ\�IXUWKHU�OHDUQ-ing or continuing to develop their skills. As their career progress, they become more expert in a few things, but less capable in dealing with or understanding things outside their domain of expertise. They become competent at solving problems that are routine, but are less able to apply these problem solving skills in wider contexts.

Creative problem solving is skill most needed for individual and business to survive and grow. But it doesn’t happen on its own. It has to be nurtured, cared for and encouraged. Whether you lead a project team or an entire workforce, you have the power to greatly enhance or completely drain the ability to “think creative’ from your team.

7KLV���GD\�H[FOXVLYH�ZRUNVKRS�LQWURGXFHV�WKH�NH\�FRQFHSWV�RI�&UHDWLYLW\�DV�WKH\�DSSO\�WR�VROXWLRQ�ÀQGLQJ�in a corporate context. The workshop aims to enhance your problem solving abilities and will teach you how to think more creatively, to solve some of your most pressing business problems. The workshop also primarily experiential in nature where participants learn by experiencing the creative process. The partici-pants will go away with a fresh outlook on organizational problem solving and be motivated to expand their cognitive horizons.

THERE IS NO DOUBT THAT CREATIVITY IS THE MOST IMPORTANT HUMAN RESOURCE OF ALL. WITHOUT CREATIVITY, THERE WOULD BE NO PROGRESS, AND WE WOULD BE FOREVER REPEATING THE SAME PATTERNS.

� To create more concrete understanding of the barriers to creativity in the workplace� To become aware of your own personal creative abilities� Stimulate creative thinking skills needed for problem solving� Learn creative tools and techniques to use in an Ideation Workshop� To experience the creative process in action� Make better decisions through creative problem solving� Transform your creativity into practical business solutions

Workshop Deliverables

program overview

MODULE 1: The Value of Creative Thinking

MODULE 2: Experience Creativity in Action s�Design a product packaging

solution using a few simple

materials

MODULE 3: The 9 Habits of Creative Thinker q Discipline q�Observing q Sharing q�Questioning q Passion q�Networking q�Association q�Experimenting q�Discovery

MODULE 4: Understanding Problems from a Human Perspective s�Observing your target s�Gathering Inspiration Inspirational Examples:

MODULE 5: Creativity and Courage s�Smart Risk taking s Experimentation s Failure Tolerance -Case Reading: The Failure Tolerant Leader

MODULE 6: Ideation and Brainstorming s�Creating an Ideation Event s�Rules for Brainstorming� s�Ideo Video

MODULE 6: Ideation and Brainstorming s�Creating an Ideation Event s�Rules for Brainstorming� � s�Ideo Video

MODULE 7: Creativity Tools & Techniques s Random Idea Generation techniques s Engineered Provocations

MODULE 8: Creative Solution Finding Experiential Activity

course outline

“Who Should AttendIdeally suited for Business Leaders, En-trepreneurs, Managers, Supervisors and also for individuals and teams who wish to learn to unleash their creative genius to provide solutions to challenging business problems”

Angela Koch, Design Thinker, Innovation Facilitator

Angela Koch is a trained innovation who has spent the past 11 years working with

Asian brands seeking to reinvent themselves for a larger Asian or global audience.

She is currently the Design Thinker & Innovation Facilitator and the Director of In-

novation Strategy at Invitro Innovation. Angela has spent her days awakening the

creative and innovation potential of people in companies across Asia. Angela, an

advocate for Design Thinking has helped brands energise their new products/service

portfolios by facilitating new product/service development; her category experience

includes consumer goods, retailing and telecommunications.

Angela has personally lead Design Thinking, Brand and Innovation for the follow-

ing brands across Asia; Singapore Tourism Board, MediaCorp Singapore, Ministry

of Home Affairs, ZUJI Asia Pacific, Tide China, Whisper China, Rejoice China, SKII,

Dragonair, Alive by F&N Foods, and Celcom Malaysia. A major element of her suc-

cess is her intimate understanding of Asian Consumers.

Prior to Invitro, Angela have worked as Marketing Innovation Consultant on FMCG

brands in South Africa, Strategy Director across TBWA and Leo Burnett working with

clients such as South African Airways, Standard Bank, P&G, Wrigley, Courts Retailers

and Samsung and as Lead Innovation Strategist for the Distillery (an M&C Saatchi

Business Consultancy) with clients including Celcom Malaysia, Asia Pacific Breweries,

The Hour Glass, Coca-Cola Singapore and Inter-Continental Hotel Group.

The Expert

This Cutting-Edge Workshop Will Enable you to:

� Generate more creative ideas to solve problems and make better decisions to enhance

organisations performance

� Equipped you with creative tools & techniques by an Ideation Workshop

� Understand creativity and blocks to creativity, and learn some basic techniques to think

more creatively

� Be able to use a range of techniques for stimulating creative process

� Experience practical problem solving and idea generation

� Access resources for creative thinking and problem solving

“Angela is a natural, she has a unique ability to break down complex concepts and make them look so simple.” - -DVPLQH�;X��0DUNHWLQJ�'LUHFWRU�3*�&KLQD

“Angela has inspired our Taiwan team to see our business from a consumer perspective.”- .DW\�+VX��0DUNHWLQJ�'LUHFWRU�&HUHERV�7DLZDQ

“This workshop democratises creativity by making it accessible to all levels of marketers.”��5D\�3ROHWWL��0DUNHWLQJ�0DQDJHU��7LJHU�%HHU�$VLD

“Angela has worked with my clients in sector including F&B, consumer services and consultingShe always delivers insight and guidance that unlocks the group’s own creativity while ensuringfocus on the organisation’s purpose and vision.” - *HUDOGLQH�.DQ�t�6WRUH\�

Client Testimonial

Event code: 1071

Delegate DetailsDelegates fees

Platinum Package - Register 5 delegates and the6th delegates participates for FREE

Payment must be received before the Event Datein order to guarantee your place.

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Group Registration of 3from the same organisation

Register before 15th March

RM 4,490.00

Register before 13th May

RM 5,090.00

Register before 5th April

RM 4,790.00

RM 4,090.00 (per delegate)

HRDF Claimable (SBL Scheme)

HOTEL ISTANA Kuala Lumpur73, Jalan Raja Chulan, 50200 Kuala LumpurTell: +603 2141 9988 Fax: +603 2144 0111

Hotel Accommodation:Please make your bookings directly with the hotel andindicate that you are attending an event organised byZenith Bizness Excellence.

Payable by Cheque to:ZENITH BIZNESS EXCELLENCE SDN BHD

Bank Transfer:Payment by bank transfer should be made to:MALAYAN BANKING BHDLevel 1, Tower A, No. 1, Jalan MaarofDataran Maybank, 59000 Kuala Lumpur

Account Name : ZENITH BIZNESS EXCELLENCE SDN BHDAccount No : 514253507165SWIFT/BIC Code : MBBEMYKL

Substitutions are welcome at any time. Please notify us at least 2 working days prior to the event.

All cancellations will carry a 10% cancellation fee, once a registration form is received. All cancellations must be in writing by fax or email at least 2 weeks before the event date. Verbal cancellation is not applicable. Cancellations with less than 2 weeks prior to the event date carry a 100% liability However, course materials will still be couriered to you.

ZENITH BIZNESS EX CELLENCE SDN BHD reserves the right to cancel or alter the content and timing of the program or the identity of the speakers for reasons beyond its control

By Fax : +603 2284 3377

By Email : admin@zenithbizness.com(Email your scanned Registration)

By Post : 25A & 26A Level 1, Jalan Bangsar59200 Kuala Lumpur

Registration FORMPlease complete this form immediately and fax to: +603 2284 3377

CREATIVE THINKING For Problem Solving

13 -14 May 2013Hotel Istana, Kuala Lumpur

ZeNith Bizness Excellence

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