creating products collaboratively - hive 2014
DESCRIPTION
One of the main “benefits” to the traditional waterfall process is that it provides plenty of time for designers to refine their output, thinking through the big picture as well as the details before implementation. However, agile/lean workflow upends that to a large degree, with design delivered in a more just-in-time fashion. Faster turnaround isn’t anathema to producing delightful work, but there is a balancing act that needs to be done. Much as code is “refactored” throughout a project, the same occurs with design, with it evolving as needs shift and as the project comes together. In this talk Melissa Scott, lead designer, and Barton Mcguire, lead developer, will describe their experiences with Distiller, a Substantial client project that was built in agile/lean fashion and has evolved over time. Using validation and an iterative approach they’ve launched Distiller and turned it into an experience that has resonated with users and critics alike.TRANSCRIPT
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Creating Products Collaboratively
@Substantial
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Iteration & validation while building
products is good
@Substantial
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Collaboration is critical
@Substantial
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@Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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June 19, 2014 @Substantial
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Ideas, Tools & Learnings
@Substantial
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Share space
@Substantial
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@Substantial
Share tools
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Share process
@Substantial
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Share meals
@Substantial
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The deliverable is the product
@Substantial
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Re-imagining“comps”
@Substantial
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Embrace flexibility, let go of
pixel perfection
@Substantial
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Build <a> common l#nguage
@Substantial
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– Design debt
– Design refactoring
– Developers in design critiques
– Designers who commit code
– 360 retros across team– Stand-ups for everyone
@Substantial
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@Substantial
Beta
3 Months
Today
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@Substantial
Pairing
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Pairing when planning
@Substantial
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Pairing when designing
@Substantial
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Pairing when implementing
@Substantial
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June 19, 2014
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Start at the problem
(not a solution)
@Substantial
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Zoom in Zoom out
@Substantial
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Early phase: 2 Actions Today: 4+ Actions
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@Substantial
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@Substantial
The Results
1.5MRecommendations
8wkTime to Market
Healthy User Growth
400+Expert Bottle Reviews
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“With expert ratings and thousands of data points, it's like a well-curated
music feed, but for booze.”
– Gizmodo
@Substantial
“It’s like having one of those snooty liquor
connoisseurs on call, in your pocket.
Except no annoying mustache.”
– Yahoo Tech
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June 19, 2014
developerdesigner
@Substantial
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So, how can you start on Monday?
@Substantial
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Designers:Invite a developer to a brainstorm or design review !Developers: Pair with a designer when you implement your next UI feature !Everyone! Find a way to co-locate as much as possible
@Substantial
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let’s build amazing things together
@Substantial
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Thank You
@Substantial