COV E R S T H AT CO N N E C T

Cover Design Quick Review Checklist

COVER TITLE: ______________________________________________________________________________________________

FIRST IMPRESSIONS:

1) At first glance does this book appear to be fiction or non-fiction? q Fiction q Non-fiction

2) Do you think the overall cover design and its message fits the genre? q Yes q No

3) Does the book have a clear selling point or impulse for purchase? q Yes q No

4) Is the overall impression attractive, do you want to learn more about the book? q Yes q No

DESIGN QUALITY AND APPEARANCE:

1) Does the type design and/or any images set the correct tone for the subject? q Yes q No

2) Is the type design and any image reproduced at professional publishing quality: high resolution, with sharp edges and text that is not blurry or pixillated? q Yes q No

3) Are the colors used right for the subject matter and genre? q Yes q No

4) Does the design give you a sense of what the book is about? q Yes q No

TYPOGRAPHY AND LAYOUT:

1) Is title readable from a reasonable distance: reduces well for marketing/online? q Yes q No

2) Does the font and type treatment fit the book’s genre and target market? q Yes q No

3) Does the type treatment (font & color choice) complement the design? q Yes q No

SALES/PROMOTION:

1) Does this cover design convert well to online and ebook formats? q Yes q No

2) Is the design ready to adjust for award placement or new endorsements? q Yes q No

COV E R S T H AT CO N N E C T

Cover Design Review: Page 1

COVER TITLE: ______________________________________________________________________________________________

FIRST IMPRESSIONS:

1) Who do you think the main target market is for this book? ___________________________________

2) Do you think the overall cover design and its message fit the genre and target market well?

If not, why and how can that be improved?___________________________________________________

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3) What is the overall selling point, or impulse to purchase? Is it effective? If not, why and how can this be improved? _______________________________________________________________________

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DESIGN QUALITY AND APPEARANCE:

1) Do type design, color choice, and any image(s) set the correct tone for the subject? If not, why and how can this be improved? ___________________________________________________

_____________________________________________________________________________________________

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2) Is the type design and any image reproduced at professional publishing quality? If not, how can this be improved? ___________________________________________________________________________

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3) Does the design give you a sense of what the book is about? If not, how can this be improved?

_____________________________________________________________________________________________

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Please turn over for page 2

TYPOGRAPHY AND LAYOUT:

1) Is the title readable from a reasonable distance: reduces well for marketing/online/ebook conversion? If not, how can this be improved? _______________________________________________

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2) Does the type treatment (font & color choice) complement the design and fit the book’s genre and target market? If not, how can this be improved? ________________________________________

_____________________________________________________________________________________________

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SALES/PROMOTION:

1) Are there any aspects of this cover that do not reduce well? Is it ready for expansion, award placement, or new endorsements? If not, how can this be improved? _______________________

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Please note any additional suggestions or ideas for cover design improvement:

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Please connect and share your cover design improvements and ask us any follow-up questions. Thank you for attending our workshop. We hope you learned a great deal about book cover design

and had some fun along the way. Best wishes to you and to the success of your books!

Cover Design Review: Page 2

Jeniffer ThompsonMonkey C Media

619-955-8286 j@monkeycmedia.com

www.jenifferthompson.comwww.monkeycmedia.com

Shannon BodieBookWise DesignOwner and art director503-542-3551 mobileShannon@BookWiseDesign.comBookWiseDesign.com