courtney goldberg_examples of work

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Courtney H. Goldberg Examples of Work

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Page 1: Courtney Goldberg_examples of work

Courtney H. GoldbergExamples of Work

Page 2: Courtney Goldberg_examples of work

www.methuenrotaryconstruction.comWebsite content

Website I created using Squarespace in August 2014 to supply real-time information about a huge construction project that affects thousands of commuters each day in and around Methuen, MA and southern New Hampshire.

Page 3: Courtney Goldberg_examples of work

www.methuenrotaryconstruction.comWebsite metrics

A monthly analysis of the Methuen Rotary project website indicates that page views and website visits were highest(in December and February) when the website was promoted in related newsletters.

Page 4: Courtney Goldberg_examples of work

www.mvtmacommutersolutions.comWebsite content

Website created using WordPress that is currently in beta form with an expected official launch date of September 1, 2015. I wrote all of the content on this website and oversaw the design.

Page 5: Courtney Goldberg_examples of work

Merrimack Valley TMANewsletter content

Newsletter content links to blog piece. Click here to read this newsletter in full.

Points to a promotion held during Bike to Work Week.Link to this newsletter in full.

Page 6: Courtney Goldberg_examples of work

Merrimack Valley TMANewsletter metrics

By adjusting subject line content, I was able to increase email open rates by 500 basis points or more.

Page 7: Courtney Goldberg_examples of work

Merrimack Valley TMABlog content

Please visit blog.merrimackvalleytma.com to read the blog posts in their entirety.

Page 8: Courtney Goldberg_examples of work

Wonder Women of Boston/The Boston Day BookBlog content

As a member of the Events Committee for the networking group, the Wonder Women of Boston, I wanted to promote the organization through alternative outlets. Since we have a strong affiliate association with the Boston Day Book, I pitched this idea to one of the co-founders and it was approved. See full post here.

Page 9: Courtney Goldberg_examples of work

Junction TMOPromotional material content

I created a promotional card to support recruitment efforts for

the Junction TMO. The front and back sides of the card are shown above. To the left is a

poster I designed that promoted a special raffle prize during Bike to Work Week this

year.

Page 10: Courtney Goldberg_examples of work

North Shore TMA and Paint NitePromotional email content

The email above promoted a special “parklet” the North Shore TMA held in May

of 2014. It achieved a 45% open rate.

The email above promoted deal Paint Nite ran in the spring of 2013 to support the OneFund

Boston. It achieved a 54% open rate.

Page 11: Courtney Goldberg_examples of work

Junction TMOSocial Media

I created @JunctionTMOrg in June of 2014 and I manage its growth on a regular basis. The tweets highlighted above and two the right

depict the the content and the reception of the tweets.

View the full feed here.

Page 12: Courtney Goldberg_examples of work

Thank you