2 מתוך 1 עמוד

Business English Course Name

3 hours per week equaling to 3 credits Course Volume

Students are required to have successfully completed the advanced level English course at Shenkar, or, alternatively, to have obtained the required level for exemption in the Psychometric/Amir exams.

Prerequisites

Professor : Ms. Nurit B Klejman Email: Nuritb@shenkar.ac.il Office Hours: Upon appointment Grade Distribution: 20% -Oral Presentation, 20%- writing CV, 50% - Written Assignment Project 10%- Presentation of Written Assignment Course Objectives: The course aims to develop students' proficiency at speaking, reading and writing intelligently and perceptively in Business English within the framework of general engineering. An additional aim is to build students' confidence in English, in preparation for real-life professional interaction in the industry. Course Subjects: CV Training, Effective Communication, Making a Presentation, Writing business letters and emails, Report writing, Meetings, Time management, Product promotion, and Marketing. In-class simulations will involve interviewing, negotiating and decision making processes. Course Structure: The course relies on a 3-hour weekly session for a period of 14 weeks. Each session aspires to incorporate the four main skills of language learning, namely; speaking and listening, writing and reading The final exam of the course incorporates all class lessons. Learning Outcome: The course will enhance students' level of proficiency in speaking, reading and writing of work related English. It will increase their confidence in dealing with real-life professional situations, which they are likely to encounter upon entrance into the industrial world. Course Rules: Attendance of 80% or above is compulsory. Students with testing

accommodations- התאמות are responsible to coordinate with the Learning Disabilities Center.

Materials for the course: Will be provided by the teacher.

Course Biblography:

Thomas, A. 2012,Business Goals, Cambridge. Littlejohn, A. 2009 Company to Company, Cambridge.

O’Driscoll, N., 2010, Market Leader, Business English, Pearson Longman Wood, N., 2010, Business and Commerce, Oxford Flower, J., 1990, Build Your Business Vocabulary, Thomson

2 מתוך 2 עמוד

The following syllabus is subject to changes.

Week no. Topics

1 Propaganda of Commodities; Correspondence in English; How to make a presentation;

2 Starbucks; The new work place; Be ready for an Interview; Presentation

3 Diamonds are Forever; Correspondence in English; how to write a Resume; Presentation

4 Wendy’s; Correspondence in English; Presentation; Submission of resumes

5 Taking responsibility; Conflict resolution; Stress Management; Correspondence in English; Presentation

6 How to Serve… Cup of Coffee; Correspondence in English; Presentation; Time Management

7 Michal Negrin; Correspondence in English; Presentation

8 Incentive Travel Planner; Obstacles to our Goals; Correspondence in English; Presentation

9 Baluchi’s; Useful Expressions; Correspondence in

English; Presentation; Making it with a Smile on your Face

10 Company’s Profile Presentation; Useful Expressions; Correspondence in English

11 Marriott Hotel; Prefixes and Suffixes; Company’s Profile Presentation; Making it with a Smile on your Face (cont.)

12 Tupperware; Company’s Profile Presentation;

13 Prefixes and Suffixes (cont.) Correspondence in English; Company’s Profile Presentation;

14 Re- reading articles for the Final Exam