cosmetics innovation forum 2014 post event report
TRANSCRIPT
Innovation Forum Oct 23rd – 24th 2014 | Shanghai,China
Post-event Report Oct. 2014
Keep Innovation, Built to Last
Cosmetics Innovation Forum 2014
23rd-24th, 2014, Shanghai, China
+86 (0) 21 5767 9411 www.simbaevents.cn/cif/cn/ +86 (0) 21 5767 9411 [email protected]
Overview of Cosmetics Innovation Forum 2014
Distinguished Guests: Cosmetics Innovation Forum 2014 was held on 23rd-24th, Oct in The Longemont Shanghai. Which is a
two day conference. First Day Morning was Status Quo and Future, and then followed by Design Session
with speakers from Style Vision, Swarovski, Lancôme & Jahwa. On day two, there were two streams go at
the same time. R&D Innovation and Marketing Innovation. LG, Procter & Gamble, LG Household &
Healthcare, L’Oréal, INOHERB, Jala Group Co. presented in R&D Innovation. And speakers from Tencent,
Focus Media, TBWA, WE Marketing, Karat, OMD, Unilever, Lancôme, FCB, etc presented in Marketing
Innovation. There were 32 speakers presented, and more than 180 attnedees show up in this forum.
Key Words:
Keep Innovative, Disruptive Innovation, Oriental Aesthetics, Anti-Aging, Made to order, Chinese
Culture, Big Data, Digital Marketing, Mobile Marketing, WeChat Marketing, Artistic Design, Natural
Herbs
Event Website：http://simbaevents.cn/cif
Click Following to Know More Info of this Event.
Event Agenda
Speaker Faculty
Sponsors & Exhibitors
Media Lists
The organizer would send the PPT, attendees list and
the Videos to all participants by email.
Cosmetics Innovation Forum 2014
23rd-24th, 2014, Shanghai, China
+86 (0) 21 5767 9411 www.simbaevents.cn/cif/cn/ +86 (0) 21 5767 9411 [email protected]
Who Are the Most Popular Speakers in CIF2014?
Following award-winning speakers are selected basing on Evaluation Form and Post-event
Survey, we ranked FOUR most popular speakers in Each Session
Day One Session:
The Status Quo and the Future
Vincent Shao, Business Group Director at Kantar Worldpanel presented Seeking Opportunities in third-tier & fourth-tier Cities: What is the next growing opportunity,
Kantar refers that the 3 tier and 4 tier cities might
be excellent growing area. Vincent also mentioned
that Man Care would also be the blue ocean of
cosmetics industry.
Day One Session:
Design & Beauty
“Discern & Discover” presented by Longtu Shaw, Chairman, SHAW&SHAW Advertising. Mr. Shaw is humorous, who teaches
you the 10 golden rules in design.
Life does not lack of Creativity and Innovative
Brains, but lack of the Eyes that good at Discerning
and Discovering. Forum Day Two:
R&D Innovation
Jeanine Recckio, Beauty Futurologist, Fashion Trend Forecaster & Brand Innovator, Mirror Mirror Imagination Group: Take a journey into the futuristic world of YEAR 2020 and beyond … where beauty, food, fashion, R&D technology & ingredient trends collide and create amazing new products that consumers all over the globe will desire … The FUTURE is closer than you think ….
Forum Day Two:
Marketing & Branding
Josephine Pan, General Manager of FCB Shanghai, with her more than 6 years’ experience in Man Care and Personal Care, Josephine lead us to discover the story of Men’s beauty. Who tells us that “Men, you're less beautiful than you think.” The presentation is far too fascinating!
Cosmetics Innovation Forum 2014
23rd-24th, 2014, Shanghai, China
+86 (0) 21 5767 9411 www.simbaevents.cn/cif/cn/ +86 (0) 21 5767 9411 [email protected]
Jessica Dudley, Director of Makeup Marketing at Lancôme
Longtu Shaw, Chairman, SHAW&SHAW Advertising
HU Guosheng, Scientist & Vice President, INOHERB
Speech Shufty
Sanford Browne, Vice President Research &
Innovation at L'Oréal China
Jeanine Recckio, Beauty Futurologist, Fashion Trend
Forecaster & Brand Innovator, Mirror Mirror Imagination
Group
Josephine Pan, General Manager of FCB Shanghai
Lynn Xu, Vice President, BASES, Nielsen Greater China
Jason Nanchun Jiang, Chairman & CEO, Focus Media
Holding
Emmanuel Sabbagh, Integrated Planning Director,
TBWA\Integer China
Viveca Chan, Chairman & CEO, WE Group
Ming Liao, Head of Digital Operations and Consumer
Engagement Marketing, Unilever
Cosmetics Innovation Forum 2014
23rd-24th, 2014, Shanghai, China
+86 (0) 21 5767 9411 www.simbaevents.cn/cif/cn/ +86 (0) 21 5767 9411 [email protected]
CEO,VP 11%
Chairman 8%
General Manager
15% Director
24%
Manager 32%
Others 10%
Job Titles of Attendees
Brnad Owners
69%
Ingredients
8%
Consulting
17%
Others 6% Company Type
Brand Owners
70% Ingredients
11%
Consulting
13%
Others 6%
Attendees Rate
Attendees Analysis
Cosmetics Innovation Forum 2014
23rd-24th, 2014, Shanghai, China
+86 (0) 21 5767 9411 www.simbaevents.cn/cif/cn/ +86 (0) 21 5767 9411 [email protected]
Attending Brands
Mary kay Colgate – Palmolive Coty The frog prince Gyu biological
Procter & gamble Bottles (Shanghai) Johnson &johnson (China) co., LTD Singhvi
(Shanghai) business consulting co., LTD Shanghai hundred cosmetics co., LTD Chanel
Weckerle Cosmetics Parfums Christian Dior Yves Rocher Group The fragrant crane
(Shanghai) trading co., LTD Estee lauder LVMH Amorepacific trading co., LTD
Shanghai vive industrial co., LTD Guangzhou ZhiChen cosmetics co., LTD Shanghai
jahwa united co., LTD Beijing ZhangGuang 101 science and technology co., LTD Apple
(Shanghai) cosmetics co., LTD LUMENE Oy Shanghai fei Yang cosmetics co., LTD
Jas united's procurement shi Hong Kong co., LTD Oriflame Cosmetics
Shenzhen green xin yan daily-use cosmetics co., LTD LG life health
Cosnova GmbH Combe Asia - Pacific Pty Ltd Hangzhou yue cosmetics co., LTD
L 'Oreal Make Up For (Academy Beiersdorf cosmetic (wuhan) co., LTD Colgate
palmolive (China) co., LTD Estee Lauder Companies Sephora
Jimei cosmetics (dongguan) co., LTD Arjun enarini (China) Holding Co., Ltd
Unilever Lancome Cosnova GmbH Combe Asia-Pacific Pty Ltd
Cosmetics Innovation Forum 2014
23rd-24th, 2014, Shanghai, China
+86 (0) 21 5767 9411 www.simbaevents.cn/cif/cn/ +86 (0) 21 5767 9411 [email protected]
Event Gallery
Cosmetics Innovation Forum 2014
23rd-24th, 2014, Shanghai, China
+86 (0) 21 5767 9411 www.simbaevents.cn/cif/cn/ +86 (0) 21 5767 9411 [email protected]
Media Report
Media: 中国广告
Date: 2014/10/23
Headline: 直击 2014 化妆品创新论坛
Link: http://www.ad-cn.net/read/2827.html
Date: 2014/10/25 Headline:
2014 化妆品创新论坛 24 日胜利闭幕
Link: http://www.ad-cn.net/read/2856.html%E2%80%8D
Date: 2014/10/25 Headline:
微博同步话题 #CIF2014 化妆品创新论坛#
Link: http://weibo.com/1890240084/Bt9CJob80?from=page_1002061890240084_profile&wvr=6&mod=weibotime&type=comment
Cosmetics Innovation Forum 2014
23rd-24th, 2014, Shanghai, China
+86 (0) 21 5767 9411 www.simbaevents.cn/cif/cn/ +86 (0) 21 5767 9411 [email protected]
感谢我们的合作伙伴 Thanks to our Partners
主办方 媒体首席战略合作伙伴
Chief Strategic Media Partner
赞助商 Sponsors
Cosmetics Innovation Forum 2014
23rd-24th, 2014, Shanghai, China
+86 (0) 21 5767 9411 www.simbaevents.cn/cif/cn/ +86 (0) 21 5767 9411 [email protected]
About Simba
Simba, event organizer, which plans and organizes industry summit, is devoted to promoting industries’ development. Simba, an independent, highly professional conference company, services to the whole world. We serve industries including chemical, consumer goods, pharmacy, finance, resources, renewable resources, etc. TOP500 enterprises and other industries’ leading enterprises are our customers. “Delivering the Real Value” is the persistent pursuit of Simba. Founded in Shanghai in 2013, Simba Events, concentrates on organizing high-level industry summits. We determined to be the trustworthy, professional and innovative business partner for customers including potential ones. http://simbaevents.cn (www.simbaevents.cn)
Mote Chan Conference Director Office: +86 21 57679411 Mobile: +86 15601845100 Email: [email protected]
Thanks for Simba Team! Lisa, Bill, Stephen, Nathalie, Phoebe, Shawn, Bryan, Jane, Bella, Mote, etc