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Page 1: CoSIDA - Amazon S3...2009/09/03  · CoSIDA digest – 4 WHAT’S NEW? With CoSIDA With the resignation of CoSIDA’s on-line director Jamie Joss, the Board of Directors combined that
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Table of Contents . . .CoSIDA Looking to 2010What’s New with CoSIDA ................................................................................. 4-5A Message from the President ............................................................................ 72009 San Antonio Convention ReviewConvention Scrapbook ................................................................................... 8-132009 Award Winners .................................................................................... 14-17Goodwill Committee ..................................................................................... 18-19Academic All-America Hall of Fame ............................................................. 20-22Passing the Gavel - Doherty becomes President .............................................. 24News from around the NationThree former SIDs Pass Away ..................................................................... 26-27Knox Painting on a Different Canvas ................................................................. 302009 Scholarship Winners Announced......................................................... 32-33New Media.................................................................................................... 34-39Schulthess Got Out the Word About BYU ......................................................... 41Within the Ranks ............................................................................................... 42On the Record . . . CoSIDA Reports and DocumentsFuture Convention Sites .................................................................................... 43CoSIDA Constitution ..................................................................................... 44-46CoSIDA Districts ................................................................................................ 47CoSIDA Code of Ethics ..................................................................................... 48Board Contact Information................................................................................. 492008-09 Financial Report ............................................................................. 50-53San Francisco Convention on the Horizon ................................................... 54-55

2009 COSIDA ANNUAL REPORT

SAN ANTONIO CONVENTION REVIEW

Supporting CoSIDA >• Allstate Sugar Bowl ...................23

• ASAP Sports .................................6

• CBS College Sports ....................23

• CollegeFanz.com ........................29

• Collegiate Images/XOS ..............27

• DigiPixArt ...................................31

• ESPN ...................................... Back

• Fox Sports Interactive ..............40

• ICS-SIDEARM ............................IF

• Lowe’s Senior CLASS Award .......6

• NCAA ..........................................42

• NFL ..............................................27

• Rose Bowl Game presented by Citi .25

• Sports Systems ...........................23

• TRZ Sports ..................................25

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?WHAT’S NEWWith CoSIDA

With the resignation of CoSIDA’s on-line director Jamie Joss, the Board of Directors combined that position with the Academic All-America Awards fulfi llment post to create a new CoSIDA Director of Communications. Barb Kowal, a CoSIDA 25-Year Award recipient, was hired for the position and is now the organization’s point person for all communciations.

You can contact Barb at [email protected]

Joining CoSIDA or renewing your membership is now easier than ever. Go to http://cosida.com/register.aspx and register online. Membership is required to nominate for the Academic All-America program which begins in October so JOIN COSIDA TODAY.

Join CoSIDA Online

Communications Director

Carpenter RetiresA fi xture on the CoSIDA Board of Directors, fi rst in the offi cer’s rotation and then as the organization’s fi rst Marketing Director, Ed Carpenter retired from his CoSIDA duties in July . A recipient of CoSIDA’s Arch Ward Award and Lifetime Achievement Award and an inductee into the organization’s Hall of Fame, Carpenter joined the Board in 1989 as Third Vice President. He served as President in 1992-93 and remained on the Board until 1996. He returned to the Board in 2001 as CoSIDA’s fi rst Marketing Director. CoSIDA owes Ed MANY THANKS for his decades of service to the organization and outstanding contributons in 15 years on the Board of Directors.

We are interested in you and what is happening in our profession. Please forward any photos, news items or articles for the Digest to CoSIDA Secretary Jeff Hodges at [email protected], and to Director of Communications Barb Kowal at [email protected] for the CoSIDA website. The Digest will continue to be posted in a PDF format on www.cosida.com. each month.

Let Us Hear From You

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There are fi ve newcomers on the CoSIDA Board of Directors. The Pac West Conference’s Tom DiCamillo is serving as third vice president and is in the offi cer ro-tation. Joe Browning of North Carolina Wilmington and John Paquette of the Big East Conference have joined the Board as At-Large Representatives. Rob Knox of Kutz-town University and Dave Wrath of Augustana (Ill.) College are in the fi rst year of three-year terms as College Division At-Large Representatives.

CALIFORNIA HERE WE COMEThe CoSIDA Convention is headed to California in 2010. The CoSIDA Convention is slated for July 3-8 at the San Francisco Marriott. See more about San Francisco inside on pages 52-53

Browning KnoxDiCamillo WrathPaquette

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Justin Doherty, Assistant Athletic Director for Communications at the University of Wisconsin, is in his seventh year on the CoSIDA Board of Directors. He served a three-year term as an At-Large Representative from 2003-06 before being elected to the officer’s rotation in 2006.

COSIDA - 2009 Annual Report

A Message fromTHE PRESIDENT

FELLOW COSIDA MEMBERS:

I hope you are enjoying what’s left of the summer of 2009 and are energized for the coming academic/athletic year. It was great to see so many of you in San Antonio back in June.

I invite you to take a few minutes and look over this annual report. I hope you’ll fi nd the information useful and, of course, if you have any questions, any member of the CoSIDA Board stands ready to assist in any way they can.

The 2008-09 year was an exciting one for our organization. President Nick Joos, executive director John Humenik and the rest of the Board made great strides in a number of areas and there is no doubt in my mind that our organization is moving quickly in the right direction at an important time in our history.

Our profession, and college athletics as a whole, continues to change rapidly and we all have to be cognizant of those changes. Communications professionals play a vital role and our Board of Directors is making every effort to position CoSIDA in the best ways possible within each of the many levels and divisions in college athletics.

CoSIDA is always in need of support and assistance from its members. Serve on a committee. Volunteer to make a presentation at the San Francisco convention next summer. Find a way to get involved. There are plenty of ways for each of us to make a difference in our organization.

I wish you all the best of luck in 2009-10 and I hope to see you all next summer in San Francisco.

Sincerely,

Justin Doherty2009-10 CoSIDA President

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C o S I D A

The CONVENTION

At top left, David and Tammy Boclair talk with Joan Nuesch at the Past Offi cer’s Dinner. Center, Past President

Arnie Sgalio with Bob Vecchione of NACDA. At right, Bill Rasmussen of College Fanz Sports Network and Past

President Howie Davis

Begins

Registration Begins at the San Antonio Convention

CoSIDA Exhibits Coordinator Paul Allan and

Treasurer Dave Wohlhueter

CoSIDA First Vice President Larry Dougherty (Temple)

talks with Past Presidents Howie Davis (Massachusetts),

Hal Cowan (Oregon State) and Rod Commons

(Washington State)

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CoSIDA President Nick Joos welcomes the attendees at

the 2009 CoSIDA Convention in San Antonio

C o S I D A

KICKOFF

Above left, Past President Joe Hernandez directs the CoSIDA Nominating Committee meeting to select fi ve new

board members for 2009-10. Center above, Director of Marketing Ed Carpenter and Executive Director John

Humenik look over materials at a CoSIDA Board meeting. At right, Erik Christiansen of the NCAA addresses

the CoSIDA Board on some of the association’s public relations initiatives

Luncheon

Former White House Communications Director Kevin Sul-

livan was the Kickoff Luncheon speaker at the San Antonio

Convention.

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C o S I D A

Speakers & PanelsKami Watson Huyse of My PR Pro led a panel on “The Latest in Social/New Media”

Lou Marciani, Director of the Center for Spectator Sports Security Management leads a panel in San Antonio

Tom Wywrot of the University of Michigan speaks as part of a panel - “Beyond the Printed Media Guide”

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C o S I D A

TABLETopics

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C o S I D A

Chuck Sadowski takes a break between panels to catch up on some communications

Danny Chu of Digipixart

College Fanz Brunch

Scrapbook

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Scrapbook Eric Moore, Rob Knox, Bill Hamilton and April Emory

Eric Opperman, Paul Smith and Scott Goode

Chris Plonsky, Senior Associate Athletics Director at the University of Texas was part of a panel on the SID/AD Relationship

Roy Pickerill talks to Convention attendees

C o S I D A

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25-YEAR AWARDSLiz Abel, Utah

Julie Bennett, Baylor

Jim Clark, Walsh

Tom Duddleston, Arizona

Jack Frost, Winthrop

Ed Hill, Jr., Howard

Jeff Hodges, North Alabama

Bob Nygaard, Minnesota Duluth

Gary Ozzello, Colorado State

Gary Pine, Azusa Pacifi c

Dave Plati, Colorado

Kevin Ruple, Baldwin-Wallace

Ed Syguda, Otterbein

LIFETIME ACHIEVEMENT AWARDRon Hines, Southeast Missouri State

Gary Anderson, Nebraska-Omaha

Bob Cornell, Colgate

Larry Scott, Minnesota State-Moorhead

TRAILBLAZER AWARDRosa Gatti, ESPN

KEITH JACKSON ETERNAL FLAME AWARDMyles Brand, NCAA

WARREN BERG AWARDKennan Timm, Wisconsin-Oshkosh

ARCH WARD AWARDBill Hamilton, South Carolina, State

JAKE WADE AWARDTim Brando, CBS Sports

LESTER JORDAN AWARDJim Seavey, Massachusetts Maritime

BOB KENWORTHY COMMUNITY SERVICE AWARD

Doug Hauschild, Dayton

RISING STAR AWARDSApril Emory, Elizabeth City State

Kevin Bonner, Temple

HALL OF FAMEHerb Hartnett, Pennsylvania/Maryland

Ace Higgins, Louisiana State

Phil Langan, Ithaca/Princeton/Cornell/Brown

Bill Sansing, Texas

Paul Allan, Minnesota State-Mankato

Tammy Boclair, Vanderbilt

Louis Bonnette, McNeese State

Bill Hamilton, South Carolina, State

Eric McDowell, Union College

2009 CoSIDA AWARD WINNERS

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20092009

The CoSIDA Hall of Fame Class of 2009Front from left, Herb Hartnett, Ron Higgins (representing his

father the late Ace Higgins), Tammy Boclair and Bill Sansing.

Back from left, Paul Allan, Bill Hamilton, Eric McDowell and

Louis Bonnette. Not pictured, Phil Langan

Hall of Fame

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AwardWinners

Rising Stars Kevin Bonner and April Emory Jake Wade Award Recipient Tim Brando

It was all in the family as Louis Bonnette was joined by his two sons on his induc-tion into the CoSIDA Hall of Fame. Both sons followed Bonnette into the sports information field, with Michael (left) serving as assistant athletic director for sports information at LSU and Matthew (right) as assistant SID at Northwesterm State (La.). Louis Bonnette is associate athletic director and sports information director at McNeese State

CoSIDA President Nick Joos with Trailblazer Award Recipient Rosa Gatti

C o S I D A

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C o S I D A

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GOODWILL COMMITTEE PERFORMS SERVICE PROJECT

The fi rst-ever CoSIDA Goodwill Committee Service Project took place on Monday, June 22, at the site of the annual national convention as 14 volunteers spent their morning at the San Antonio Food Bank. CoSIDA members who volunteered spent three hours creating food boxes for those in need in the San Antonio region. The group created an assembly line where various food products were placed in the boxes and sorted out for the Food Bank. Each year, the San Antonio Food Bank provides more than 35 million pounds of healthy food to those in need. In the month of

A CoSIDA FIRSTJune alone 162,000 pounds of food boxes were compiled. “We had a great time helping out the San Antonio community and look forward to doing the same in San Francisco next June,” Goodwill Committee vice-chair Ryan Klinkner (Saint John’s, Minn.) commented. The Goodwill Committee, formerly known as the Charity Committee, would like to thank the volunteers who represented their school and/or conference at the event including; Baylor University, United States Coast Guard Academy, University of Detroit Mercy, John Jay College, Michigan State University, University of Michigan, University of Nevada,

New England College, Ohio Valley Conference, Philadelphia University, Saint John’s (Minn.), Texas A&M International University and the Western Athletic Conference. Thanks to the generosity of Young CoSIDA and BCSIDA the CoSIDA Goodwill Committee was able to present the San Antonio Food Bank with a check for $345 to help with their daily operations. Young CoSIDA held a raffl e during its “Meet and Greet” event prior to the service project to collect donations while the BCSIDA membership gathered money to help the cause.

C o S I D A

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The CoSIDA Goodwill Committee is thrilled with the initial service project and will strive to surpass the bar set in San Antonio with another event in San Francisco next year. The committee is always looking for new members. If you are interested in helping out please contact Sam Atkinson (Chair) at [email protected] or Ryan Klinkner (Vice-Chair) at [email protected].

C o S I D A

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Tom ClarkMount Vernon Nazarene ‘87

Diane DietzMichigan ‘82

Julie Roe LachMillikin ‘97

Dr. Patrick TyranceNebraska ‘90

Karch KiralyUCLA ‘83

2009Dick Enberg

AwardRecipient

Steve SmithMichigan State

Academic All-AmericaHall of Fame 22nd Class of Inductees Honored in San Antonio

Diane DietzCeremony Emcee Ron Franklin

Dr. Patrick TyranceSteve Smith

C o S I D A

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Academic All-America HALL OF FAME

Inductees into the CoSIDA Academic

All-America Hall of Fame for 2009From left, Tom Clark, Julie Roe Lach, Diane Dietz, Steve

Smith, Dr. Patrick Tyrance and Karch Kiraly

C o S I D A

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Class of 2009Tom Clark,

Mount Vernon Naxarene ’87

Diane Dietz, Michigan ’82

Julie Roe Lach, Millikin ’97

Dr. Patrick Tyrance, Nebraska ‘90

Karch Kiraly, UCLA ’83*

Class of 2008Dr. Kenneth Caldwell, Citadel ’79

Nancy Hogshead-Makar, Duke ’86

Karen Jennings, Nebraska ’93

Rebecca Lobo, UConn ’95

Amy Privette Perko, Wake Forest ’87

Class of 2007Julie Foudy, Stanford ’94

Joe Girardi, Northwestern ’86

Lance Pilch, Air Force ’93

Amy Sullivan Nordmann, Washington (Mo.) ’94

Steve Smith, Stanford ’81

Class of 2006Dr. Robert Burger, Notre Dame ’81

Dr. Hilarie Cranmer, Hofstra ’88

Michael Gminski, Duke ’80

Timothy Green, Syracuse ’86

Dr. Joseph H. Taylor, Haverford ’63*

Class of 2005Cormac Carney, UCLA ’83

Ken Dryden, Cornell ’69*

Dr. Claudia Henemyre Harris, Western Maryland ’92

John Paxson, Notre Dame ’83

Tracy Warren, Trenton State ’87

Class of 2004Terry Hoage, Georgia ’84

Dave Rimington, Nebraska ’83

Rolf Benirschke, UC Davis ’77

Dylann Duncan Ceriani, Brigham Young ’88

Gill Beck, Appalachian State ’78

Class of 2003Kip Corrington, Texas A&M ’87

Chris Howard, Air Force ’91

Donna Lopiano, SCSU ’68*

Kim Mulkey-Robertson, La Tech ’84

Steve Young, BYU ’84

Class of 2002Richard Balzhiser, Michigan ’52

Susan Cassidy, Molloy College ’86

Raymond Shafer, Allegheny ’38*

John Stockton, Gonzaga ’84

Susan Walsh, UNC ’84

Class of 2001Lynn Barry, William & Mary ’81

Cris Collinsworth, Florida ’81

Gary Hall, Sr., Indiana

John Hall, Vanderbilt ’55

Jennifer Trosper, M.I.T. ’91

Class of 2000Danny Ainge, BYU ’92

Regina Cavanaugh Murphy, Rice ’87

Oliver Luck, WVU ’82

Pablo Morales, Stanford ’87

Sherwood Rowland, Ohio Wesleyan ’48*

Class of 1999Val Ackerman, Virginia ’81

John Fowler, Jr., UCLA ’78

Chad Hennings, Air Force ’88

Jeannie Henningsen, Buena Vista ’87

Jolanda Jones, Houston ’89

Class of 1998Leigh Curl, UConn ’85

Bernie Kosar, Miami ’85

Marv Levy, Coe ’50*

Jack Mildren, Oklahoma ’72

Jack Sikma, Illinois Wesleyan ’77

Class of 1997Todd Blackledge, Penn State ’83

Tracy Caulkins Stockwell, Florida ’85

Dick Enberg, Central Michigan ’57*

Tim Foley, Purdue ’70

Ellen Mayer-Sabik, Cornell ’84

Class of 1996Wade Mitchell, Georgia Tech ’57

Ron Perry, Holy Cross ’80

Bob Thomas, Notre Dame ’74

Byron White, Colorado ’38*

Carlton Young, Villanova ’83

Class of 1995Doug Collins, Illinois State ’81

Bob Elliott, Arizona ’77

Michelle Johnson, Air Force ’81

Pat Richter, Wisconsin ’64

Class of 1994Anne Donovan, Old Dominion ’83

Rich Mayo, Air Force ’61

Lee Roy Selmon, Oklahoma ’75

Bill Walton, UCLA ’74

John Wooden, Purdue ’32*

Class of 1993Raymond Berry, SMU ’55

Dave Casper, Notre Dame ’74

Jim Grabowski, Illinois ’66

Kermit Washington, American ’73

Class of 1992Alan Ameche, Wisconsin ’55

Steve Eisenhauer, Navy ’54

Randy Gradishar, Ohio State ’74

Lynette Woodard, Kansas ’81

Class of 1991Terry Baker, Oregon State ’63

Joe Holland, Cornell ’78

David Joyner, Penn State ’72

Brock Strom, Air Force ’59

Class of 1990Lester Jordan, SMU*

Steve Taylor, Delaware ’78

Joe Theismann, Notre Dame ’71

Howard Twilley, Tulsa ’68

Jamaal Wilkes, UCLA ’74

Class of 1989Carlos Alvarez, Florida ’72

Willie Bogan, Dartmouth ’71

Steve Bramwell, Washington ’67

Joe Romig, Colorado ’63

Jim Swink, Texas Christian ’57

John Wilson, Michigan State ’53

Class of 1988Bill Bradley, Princeton ’65

Pete Dawkins, Army ’59

Pat Haden, USC ’75

Tom McMillen, Maryland ’74

Donn Moomaw, UCLA ’54

Merlin Olsen, Utah State ’62

* Honorary inductee

ACADEMIC ALL-AMERICA HALL OF FAME® MEMBERS

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PASSING THE GAVEL

DOHERTY BECOMES PRESIDENT OF CoSIDANick Joos of Baylor University, who served as CoSIDA President for 2008-09, passes the gavel to incoming President Justin Doherty of the University of Wisconsin.

CoSIDA SAYS THANKS TO NICK JOOSNick Joos of Baylor University, who served as CoSIDA President

for 2008-09, is presented a plaque of appreciation at the San Antonio Convention by incoming President Justin Doherty of the

University of Wisconsin. Serving in the CoSIDA officer rotation is a seven-year term with the, officers serving as third vice president,

second vice president, first vice president and president before serving three additional years as a past president.

Wisconsin’sJustin Doherty

Becomes President of CoSIDA

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For the fourth consecutive year the College Sports Information Directors of America have reached a record membership level at 2,563.

The CoSIDA numbers for 2008-09 show an increase of 166 members from a previous record membership of 2,397 in 2007-08. The fi gures also mark the fourth straight year that CoSIDA’s membership has topped the 2,000 mark.

Membership fi gures increased in 38 states, led by led by Texas (+22), Oklahoma (+19) and Ohio (+17). A total of seven states have over 100 CoSIDA members (New York, Pennsylvania, Texas, California, Ohio, North Carolina and Illinois)

The membership totals in CoSIDA’s eight districts remained consistent, with fi ve of the eight districts having over 300 members and the average membership per district at 318. The lowest membership in a district is 250 in District VII and the highest is 416 in District III.

Of CoSIDA’s 2,563 members in 2008-09, 2,068 are from NCAA institutions.

There are 1,037 institutions that have at least one CoSIDA member and 441 of those schools have more than one member.

The fi gures showed that there is still plenty of room for growth in the organization’s membership ranks, however. There are 169 NCAA Institutions that do not have at least one CoSIDA member and 189 NAIA Institutions that do not have at least one CoSIDA member.

2,563CoSIDA Sets

Membership Record

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Former Pacifi c-10 Conference Commissioner Wiles Hallock died at his home in July. He was 91. Hallcok served as the fi rst president of the College Sports Information Directors of America in 1955-56 while working at Wyoming. Hallock was commissioner of the Pacifi c-10 from 1971-1983. Before joining what was the Pac-8 Conference, Hallock was commissioner of the Western Athletic Conference. He also was NCAA director of public relations from 1963-67.

CoSIDA’s First President Wiles Hallock Dies at 91

Michael Colley, a long-time assistant director in the University of Virginia athletics media relations offi ce, died July 10 during a walk while vacationing with friends in Virginia Beach. He was 46. “Whether it was one of our future professionals or a walk-on, Michael viewed any student-athlete who wore orange and blue as a friend,” said Virginia Athletics Director Craig Littlepage. “Michael¹s knowledge and respect of the history of UVa sports was unequaled. Our program has lost a friend, a colleague and our No. 1 fan.” Colley worked for 18 years at Virginia with his primary responsibilities involving the football and men¹s lacrosse teams. His duties with bothprograms included compiling and distributing information to media, facilitating interviews between media and student-athletes and coaches, coordinating game-day press operations at all home games as well as other sport-related media activities. He previously worked with the men¹s basketball program and directed publicity efforts for the men¹s golf, men¹s and women’s soccer, and men¹s and women¹s tennis programs. “There was no one more passionate about Virginia athletics,” said Jim Daves, assistant athletics

director for media relations. “Michael was a tireless worker who made so many contributions in the department. He was a walking history vault when it came to UVa athletics. He took great pride in serving the media, our coaches, administrators and mostly our student-athletes. His passing is a huge loss for all of us.” A native of Charlottesville, Colley received his bachelor¹s degree from UVa¹s McIntire School of Commerce in 1985. Following graduation, he worked three-and-a-half years as a sales representative for NCR Corporation in Norfolk, Va. From 1989-90, Colley worked in the UVa athletics media relations offi ce as a volunteer assistant. He then completed a one-year internship with

Hallock oversaw the expansion of the Pacifi c-8 to the Pacifi c-10 in 1978. While serving as Pac-10 commissioner, Hallock held prominent positions as a member of the NCAA Football Television Committee and NCAA Division I Men’s Basketball Committee. He was born February 17, 1918, in Denver and received a bachelor’s degree from the University of Denver in 1939. He ran track in college and served as track coach at Wyoming for fi ve years.

Virginia’s Michael Colley Passes Away at 46 the Atlantic Coast Conference Media Relations Offi ce in Greensboro, N.C., before returning to UVa in 1991 as an assistant sports information director. He served as the chief statistician at UVa football, men¹s lacrosse and men¹s and women¹s home basketball games and at various NCAA Championship events. He also worked on the statistics crew at the NCAA Division I, II and III Men¹s Lacrosse Championships and was a primary contributor to the fi rst-ever NCAA Men¹s Lacrosse Statistics manual released in 2009. “Michael loved the University of Virginia and Virginia athletics,” said Rich Murray, associate athletics director for public relations. “I believe he found his calling when he came to work in the athletics media relations offi ce. Michael was a presence in the offi ce and had a positive impact in many areas. In addition to his outstanding professional work, he was a huge fan of Virginia athletics. He will be missed in many ways, but especially as a good friend.” Colley was a member of the College Sports Information Directors of America and the Virginia chapter (VaSID) of that group as well as the Football Writers Association of America (FWAA). He is survived by his parents, Bert and Don, who reside in Charlottesville.

C o S I D A

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Don Oliver, 83, sports information director at Baylor University from 1947-50 and again from 1970-77, passed away Saturday, Aug. 1. Born July 15, 1926, he grew up in Corpus Christi, Texas. He attended Corpus Christi Junior College, Southwestern Louisiana Institute and Baylor University. He was accepted into the Naval Air Corps in 1943 and due to illness received a medical discharge in 1945. He was married to the former Margaret Hering in Lubbock, Texas, and they were married for 57 years before she passed away on Nov. 16, 2007. They had two children, Penny King and husband, Clark of College Station, Texas, and Mark Oliver and wife, Pam of Georgetown, Texas. A newspaper sports columnist for many years working at the Corpus Christi Caller-Times, Temple Telegram, Lubbock Avalanche-Journal, and Abilene Reporter-News, Oliver served as editor of Golf World Magazine in the 1950’s. Oliver was an assistant sports information director at Baylor in 1946 before being named the SID in 1947. He was the last surviving Baylor staff member to see Baylor play for the national basketball championship against Adolf Rupp’s Kentucky Wildcats in 1948. He received a ring commemorating Baylor’s fi rst Southwest Conference football championship in 1974. An avid hunter, fi sherman and sports enthusiast, Oliver worked with Educators Credit Union for several years after retiring from Baylor. The family wishes to thank the staff at Kruse Village in Brenham, Texas, where Don and Margaret spent their last years. The family also asks that any memorial donations be sent in Don’s memory to Fellowship Baptist Church, 2000 FM 389, Brenham, TX 77833.

Former Baylor SID Don Oliver Passes Away

The National Football League would like to thank the CoSIDA Membership for all that it does to help us

throughout the year

C o S I D A

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Thanks to our Corporate Sponsors/Providers

CoSIDA thanks the following Corporate Sponsors/Providers

for their support of CoSIDAAllstate Sugar Bowl

American Football Coaches AssociationASAP Sports

Atlantic 10 ConferenceBIG EAST ConferenceBig Sky ConferenceBig 12 Conference

CBS College Sports NetworkCollege Fanz Sports Network

College Press Box.comCollegiate Images/XOS

Conference USADigiPixArt

Disney SportsESPN

ESPN The MagazineFedEx Orange Bowl

Football Bowl AssociationFootball Writers Association of America

FOX Sports InteractiveHeisman TrophyHorizon LeagueICS-SIDEARM

Lott TrophyLowe’s Senior CLASS Award

Mid-American ConferenceMissouri Valley Conference

myTEAMBOOK.netNCAA

National Football Foundation and College Hall of Fame

National Association of Basketball CoachesNFL

PopulousReplay Photos

The Rose Bowl Game presented by CitiSoutheastern Conference

Sporting NewsSports Systems

Sun Belt ConferenceTostitos Fiesta Bowl

TRZ SportsUSA Hockey

Wuerffel TrophyYahoo! Sports.com/Rivals

Thanks to our

ExhibitorsCoSIDA thanks the following

Convention Exhibitorsfor their support of CoSIDA

(As of June 1, 2009)

Allstate ASAP Sports

CBS College Sports NetworkCollege Fanz NetworkCollegiate Directories

Custom ColorDaktronicsDigiPixArt

ESPNFox Sports Interactive

ICS-SIDEARMInStadium Solutions

Kelly PressLowe’s Senior CLASS AwardMiller Printing & Litho, Inc.

MultiAd SportsMVP Sports Media Training

NCAAPack Network

Populous (formerly HOK)Presto Sports

PursuantSIDHelp

Sound Director Inc.Sport Productions

Sports SystemsStat Crew Software

Stretch InternetSummit Athletic Media

Tennant Printing CompanyTRZ Sports

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ROB KNOX - Painting on a Different Canvas

About a month ago, Rob Knox sent out an e-mail, which, anyone who knows Rob Knox can attest, is kind of like a painter buying a paintbrush. Over the past fi ve years, the Lincoln University sports information director has written, called, pressed and bombarded various media outlets for coverage — but always in a way that made you want to bend over backwards for him. In short, you could tell how much Knox cared about Lincoln, his alma mater. And he made you care about the school, too. That’s what made him such an outstanding SID, and that’s what allowed Lincoln coaches and athletes to rise from the relative obscurity of their rural college and be recognized by Sports Illustrated, the New York Times and ESPN -- along with many stupendous newspapers like this one. But this particular e-mail was different. For once, Knox was not writing on behalf on the student-athletes he considers his friends. For once, he was looking out for himself. After fi ve years, Knox had announced he was leaving Lincoln to accept the sports information director position at Kutztown University. “I probably would have been comfortable at Lincoln for the next 20 to 25 years and retired happy,” Knox told me recently. “But I felt like I owed it to myself to challenge myself. “Lincoln was a great fi ve years. There are wonderful people there. But I’m at the point of my career where I know I want to stay in sports information the rest of my life. I eventually want to work at a Division I BCS school. This was a necessary progression.” While Lincoln is now a Division II university just like Kutztown, you have to understand the difference between the two schools. Consider, fi rst, the time and effort Knox put into the athletic program at his alma mater. When he was hired as Lincoln’s fi rst full-time SID since 1977, sports information, he says, consisted of two folders. He shared an offi ce with a couple of other coaches, he didn’t have a computer, the athletic Web site was outdated and there was no statistical software. He had a mountain to climb just to bring the school’s athletic program to the same level as other small colleges. That he

was able to get fi ve Lincoln athletes into the Faces in the Crowd section of Sports Illustrated — an unfathomable one-per-year streak we’ll never know if he’d be able to continue — is a testament to his hard work and persistence. “Sometimes people take for granted the coverage Lincoln received over the last fi ve years,” Knox said. “It was diffi cult because where we are and the market we’re in. ... It took a lot of press releases, a lot of phone calls, a lot of e-mails.” Knox — a Chester native who graduated from Lincoln in 1996 before writing sports for the Delaware County Daily Times for fi ve years — was also instrumental in helping the school’s athletic program make the diffi cult transition from Division III to Division II while promoting, to no end, the rebirth of the Lions’ football program after a 48-year hiatus, laying a sturdy foundation for whoever replaces him.

But as rewarding as his job was, it was just as draining. So while saying good-bye to his alma mater was one of the most diffi cult things he’s had to do, Knox is very excited to work for a more established athletic program like Kutztown’s. “I had a lot on my plate and I felt like I was spreading myself too thin,” Knox said. “Now I can focus just on sports information.” Knox has already blended into his new digs, fi nishing the Kutztown football media guide, prepping for Monday’s Pennsylvania State Athletic Conference media day and moving with his wife Trudy from Bear, Del., to their new home in Breinigsville. (Even more impressive, he also just learned how to spell “Breinigsville.”) And when I say that Kutztown is lucky to have him, I know I’m speaking for any other media type who has dealt with him over the years. But while Knox will certainly be missed in this area, the truth is Lincoln is not losing him entirely. Facebook will tell you he remains friends with almost everyone he’s ever come into contact with. And no one will ever be able to match his L.U. legacy — from his days calling basketball games over the P.A. system as a student (when he had about as much energy as Dick Vitale after three cups of coffee) to the accolades and honors he earned for himself and for his athletes as SID. Just recently, he was named to the College Sports Information Directors of America board, which he called his “biggest professional highlight.” But above all, Knox wants to be remembered simply as a good guy who worked hard. “And I want people to know,” he said, “that I really cared and poured my heart into it.”

“I want people to know, that I really cared and poured my heart into it.”

- Rob Knox

By Dave Zeitlin, Daily Local News

Everyone at Lincoln already knows that.

Everyone at Kutztown is about to fi nd out.

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The College Sports Information Directors of America (CoSIDA) announced the winners of their 2009 undergraduate and postgraduate scholarships on Wednesday, June 24. The organization selected a pair of winners to receive $5,000 each toward pursuit of their postgraduate degrees, while adding two more undergraduate scholarship winners of $2,500 each. The scholarships were formally announced during CoSIDA’s annual workshop this week in San Antonio, Texas. The Undergraduate Scholarships and Graduate Internship Grants have been awarded since 1999, when CoSIDA expanded its scholarship program in order to foster interest in the sports information fi eld. Since presenting the fi rst Graduate Scholarship in 1981, CoSIDA has provided more than $325,000 in grants to students working in sports information offi ces at member institutions and conferences. To be eligible for either the Postgraduate or Undergraduate Scholarships, candidates must maintain a 3.0 cumulative grade-point average and express an interest in pursuing a career in sports information. Laurie Wild, a graduate student pursuing a master of education degree in mass communication at the University of Northern Iowa in Cedar Falls, earned the Wylie Smith Postgraduate Scholarship ($5,000). Wild, who earned her bachelor’s degree in communication from UNI in 2008, has worked in the Panther Media Relations Offi ce since September of 2006. During the past season, she served as the primary media relations contact for the Panther soccer and track and fi eld/cross country teams under the supervision of UNI Assistant Athletic Director for Media Relations Josh Lehman. A native of Waukon, Iowa, Wild posted a 3.60 grade-point average as an undergraduate and carries a 3.67 graduate school GPA. The Wylie Smith Postgraduate Scholarship is named in honor of the former CoSIDA Scholarships Committee chairman and long-time Sports Information Director at Northern Arizona University. Britney Wright, who has worked as an undergraduate student assistant in the Florida State University Sports Information Offi ce, claimed the CoSIDA Postgraduate Scholarship ($5,000). Wright, who graduated from FSU in May, plans to pursue a master’s degree in integrated marketing communication from Florida State. She posted a 3.4 undergraduate GPA in public relations/sports

management at FSU. Wright has not only worked as an undergraduate in the Florida State Sports Information Offi ce, she has also served as a personnel assistant for the FSU Athletic Department, as an FSU facilities and event management associate, and as an ISP Sports Marketing Assistant within the Florida State Athletic Department. CoSIDA’s Undergraduate Scholarship awards ($2,500 each) were presented to Carli Todd of the University of Tampa and David Bodman of La Salle University. Todd, who is a sport management major at Tampa, carries a 3.89 grade-point average and is on track to graduate in May of 2011. She is is also a member of the honors program. Todd has worked in the Tampa Sports Information Offi ce for Director Tom Kolbe since October of 2007, serving as the primary contact for baseball and men’s soccer. A native of Berea, Ky., Todd also volunteered at Eastern Kentucky in Richmond, Ky., during Christmas break in 2008-09. Bodman carries a 3.23 GPA as a communication major with a fi lm studies minor at La Salle with an expected graduation date of May 2011. The native of Mechanicsville, Va., has worked as a student assistant in the La Salle Sports Information Offi ce for Director of Athletic Communications Kale Beers since November of 2007. Bodman has also served La Salle in a variety of other capacities, including assisting in athletic game-day promotions, working in the Offi ce of Admissions, and as an assistant at the Campus Recreation Center. He was also active in La Salle’s theatre organization, The Masque of La Salle University, as a carpenter and sound technician. In addition to the four scholarships, CoSIDA awarded the 2009 Graduate Internship Grant ($10,000) to Lake Erie College in Painesville, Ohio. With a department of just one full-time employee with no graduate students or student assistants, Lake Erie College will feature 20 varsity athletic teams in 2009-10, while making the transition to NCAA Division II competition. The Graduate Internship Grant provides funds for a sports information offi ce to hire a graduate intern on a one-year basis, hoping the success of the program can help the schools demonstrate the need for additional assistance in the future. All-Time CoSIDA HonoreesPostgraduate Scholarship1981 Craig Bohnert, Evansville1982 John Lashway, Oregon1983 Jay Hill, Michigan1984 Jonathan Dukes, Georgia Southern1985 Brian Teter, Illinois State1986 Mark Berger, Ohio1987 Chris McMurry, Northern Arizona1988 Angela Hultman, Mankato State1989 Beth Haag, Iowa State1990 Stephanie Grimes, Boise State1991 Lana Bandy, Purdue1992 Amy Stabley, Central Michigan / Robert Hester, Northern Illinois1993 Will Roleson, Miami (Ohio)1994 Randy Hayson, Illinois State1995 Stuart McFarland, Missouri / Sally Krauss, Western Kentucky1996 Jeff Griesch, Nebraska

CoSIDAAnnounces

Scholarship Winners

C o S I D A

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Year Site Membership Workshop2009 San Antonio 2563 5532008 Tampa 2397 832 2007 San Diego 2216 9202006 Nashville 2143 7262005 Philadelphia 1946 7832004 Calgary 1961 4962003 Cleveland 1954 7802002 Rochester 1888 7482001 San Diego 1877 10652000 St. Louis 1855 9801999 Orlando 1839 11951998 Spokane 1812 6091997 New Orleans 1825 10601996 Boston 1803 10561995 Denver 1772 9031994 Chicago 1804 10301993 Atlanta 1810 9871992 Lexington 1706 989

Year Site Membership Workshop1991 San Francisco 1669 9151990 Houston 1627 9471989 Washington, D.C. 1467 11221988 Kansas City 1361 8551987 Portland 1426 7011986 Nashville 1360 8361985 Boston 1341 9041984 St. Louis 1304 7141983 San Diego 1170 6101982 Dallas 1077 6511981 Philadelphia 984 6391980 Kansas City 944 4951979 Chicago 593 4581978 Atlanta 510 4151977 Los Angeles 550 3121976 Cincinnati 671 3351975 Houston 623 303

CoSIDA ANNUAL MEMBERSHIP, WORKSHOP ATTENDANCE

1997 Chris Ambrose, Purdue / Jeff Griesch, Nebraska1998 Chris Ambrose, Purdue / Brian Gunning, Marshall1999 Brian Gunning, Marshall / Heidi Roth, Syracuse2000 Mark Fratto, Maryland / Andy Knappick, Illinois State2001 Brad Caudill, Eastern Michigan / Susan Seabrook, Alabama-Birmingham2002 Michelle Kelley, Colgate / Sean Wright, Westminster (Mo.)2003 Brad Fischer, Wisconsin-La Crosse / Lainie Guiddy, West Virginia2004 Eric Braley, Northern Iowa / Kristopher Sears, Indiana2005 Michael Potter, Ball State / Erin Whiteside, Penn State2006 Chris Yandle, Marshall / Jessica Calderone, Southeast Louisiana2007 Caroline Domecq, Georgia / Kyle Chilton, Southern Virginia2008 Jared Verner, Northwest Missouri State / Kendra Lee, Ohio State2009 Laurie Wild, Northern Iowa / Britney Wright, Florida State Undergraduate Scholarship1999 Kate Adams, Iowa State / Michelle La Scola, Northern Illinois / Casey Taylor, Christopher Newport2000 Daniel Dykstra, Wheaton (Ill.) / Kimberly Frederick, Manhattan / Bobbie Horstman, Iowa State2001 Bobbie Horstman, Iowa State / Shayla Reiff, Mt. Vernon Nazarene / Dustin Roberts, Oklahoma

2002 Branie Davidson, Northwest Missouri State / Shante Gree, Fayetteville State / Teri LaJeunesse, Michigan Tech2003 Kimberly Gray Folkes, Virginia Tech / Adam Holtz, Bethany Lutheran / Laura Schoenberger, Pittsburg State2004 Cassie Chance, Mississippi State / Nick Kiger, Colorado State

2005 John Vogel, Youngstown State / Monique Bowman, Capital University2006 Todd Zeidler, Bemidji / Amy Robertson, Mississippi State2007 Caleb Hawley, Oregon State / Christina Marshall, James Madison2008 Andrew Middleman, Baldwin-Wallace / Kevin Flora, University of the Cumberlands2009 Carli Todd, Tampa / David Bodman, La Salle Graduate Internship Grant1999 Alabama A&M, Wright State2000 Central Oklahoma, Urbana (Ohio)2001 Central State (Ohio), Cheyney2002 Eckerd College, Hardin-Simmons2003 St. Francis (N.Y.), Tennessee Tech2004 Carroll College2005 Wesleyan University2006 Bellarmine2007 Central College of Iowa2008 Grand Canyon University2009 Lake Erie College

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!CoSIDA and the

NEW MEDIA

C o S I D A

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C o S I D A

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What is Facebook? Facebook is currently the most popular of a group of electronic, interpersonal communication platforms referred to as “social networking web sites.” Facebook users communicate with friends, become “fans” of Facebook pages of television shows, bands, animals, sports teams (almost anything) and join Facebook “groups” with users with similar interests. A chat client is built into the web interface of Facebook and Facebook has both a mobile version of its web site and the capability for its users to access some of the platform’s communication tools via text messaging. There are more than 200 million active users on Facebook, including more than 100 million who log on to Facebook at least once a day. The average Facebook user has 120 “Facebook friends.” Facebook surpassed My Space as the most popular social networking platform by the end of 2007, in no doubt partially due to its reputation as being a “safer” platform. (The default privacy settings in Facebook are more restrictive than those of MySpace, though users are free, in both cases, to change them.) One of the central features of the Facebook web site is the “news feed” which appears on the fi rst screen a user sees upon logging in. Each user’s “news feed” is unique and features all of the Facebook activity (other than private messages) of not only the user in question, but also of that user’s friends. For example, if I update my Facebook status to say “Phil is tired today,” or if I write on a friend’s “Wall” (a public message board on each person’s profi le) that will appear in all of my friends’ news feeds. Similarly, if my friend Mike does the same or decides to attend an event he was invited to via Facebook or becomes a “fan” of the NBA by subscribing to the NBA’s Facebook page, that appears in my news feed.

How can Facebook help me promote my athletic department? In terms of promotion, Facebook is best described as “word of mouth” for the digital age, amplifi ed by about one-thousand percent. In the real world, if someone comes to a basketball game and really likes it, they *might* tell their friends. In the Facebook world, if someone RSVPs to come to a basketball game or becomes a fan of the Big School Bobcats, Facebook

itself tells all of that person’s friends via the news feed. The best two methods to promote your athletic department on Facebook are by creating a “page” for your department or by creating a “group.” Both are similar. Facebook users “become fans” of pages and become members of groups. The big difference is that any new posts made by a “page” that a user is a fan of show up in the user’s news feed, whereas the primary method of communicating with the members of a group is via a message sent to all group members or on the group’s message board or wall. When a Facebook user becomes a “fan” of your page or joins your group, that action shows up in the news feed of all of their friends. In both cases, be it through a page or a group, you can create an event to invite members or fans to. So, if you’ve got a big hockey game coming up, you can invite all of your fans or members with the click of a button. Here’s where the news feed really helps again. Any Facebook users who RSVP a “yes” to your event will have that RSVP appear in their friends’ news feeds, whether or not those friends are fans of your page or members of your group. If you get 200 people to RSVP “yes” and the average Facebook user has 120 friends, your message has now reached a much wider audience than before. In addition to events, you can share videos and web page links and post messages on your page on group. Unlike a traditional web site, where users have to fi nd you in order to receive your message, on Facebook, a user simply has to know someone who has found you in order to receive your message. Your fans or members will continue to grow as other Facebook users see your page or group mentioned in their friends’ news feed. In addition, Facebook also gives its users “suggestions” for friends to add, pages to become fans of, groups to join, and events to attend based on the

involvement of each user’s friends. For example, a Facebook user might see “Big School Bobcats. Three friends are fans,” in his or her suggestions and then be given the option to “become a fan.”

That sounds great, but how do I get that initial group of fans or members? This is where your student-workers can be a huge help. Ask them to become fans of your page or members of your group and have them invite their friends (via Facebook) to do the same. Your alumni offi ce may also be interested in promoting your athletics Facebook presence since the most rapidly growing age demographic on Facebook is users who are 35 and older. With those two strategies, you can quickly reach current students, prospective students*, parents, boosters, and alumni. Of course, it also doesn’t hurt to link to your department’s Facebook presence from your department’s traditional web site. (*Unfortunately, due to some unintentionally far-reaching legislation, Division III schools are discouraged from permitting prospective student-athletes from joining their Facebook groups or becoming fans of their pages. This will likely be revisited no later than the NCAA Convention in January)

The Basics on Facebook FACEBOOK FAQ

by Eric Rhew, Towson University athletic media relations assistant director

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The Basics on Twitter TWITTER TIDBITS

by Eric Rhew, Towson University athletic media relations assistant director

What is Twitter?

According to Wikipedia, Twitter is “a free social networking and micro-blogging service that enables its users to send and read each others’ updates, known as tweets. Tweets are text-based posts of up to 140 characters, displayed on the author’s profi le page and delivered to other users - known as followers - who have subscribed to them. Senders can restrict delivery to those in their circle of friends or, by default, allow open access. Users can send and receive tweets via the Twitter website, Short Message Service (SMS) or external applications. The service is free over the Internet, but using SMS may incur phone service providerfees.” Facts About Twitter

• There are 17 million registered users for Twitter

• The number of Twitter users is growing six times faster than Facebook.

• There has been substantial growth with Twitter during the course of the year.

o January, 2009 – 4.5 million unique visitors

o March, 2009 – 9.3 million unique visitors

o May, 2009 – 17 million unique visitors

• Twitter ranks third among the major social networking sites in terms of users.

o Facebook – 67.5 million users

o MySpace – 54 million users

o Twitter – 17 million users

o LinkedIn – 13.4 million users How is Twitter different from a school website?

Twitter will provide a quicker means of receiving up-to-the-second news and information. Followers can receive updates any way they choose: at Twitter.com, via text message, email, RSS news feeds, on Facebook or any other social networking sites.

How do I receive information?

Twitter allows you to pick and customize how you receive your messages. Get alerts via the web, text messages, instant messages, on Facebook, e-mail and RSS feeds. You do not need to sign up for a free Twitter account to read updates on other Twitter profi les, but individuals who create their own profi les can receive instantaneous updates using a variety of applications. If you are interested in following a Twitter profi le, text updates can easily be turned on and off at your convenience. What does it mean to follow someone on Twitter? Following someone simply means receiving their Twitter updates. When you follow someone, every time they post a new message, it will appear in your Twitter home page. New messages are added to your home page as people post them, so you always get the updates in real time. When you log in, you can see what the latest updates are.

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One of the biggest things to hit the internet is computer video. As evidenced at the recent CoSIDA workshop, adding streaming video to your web site is a great way to enhance the site and provide exposure to your program The obstacle for many schools, especially smaller schools, is perception that streaming video is cost prohibitive. In truth, several companies are available that will provide streaming video service for a cost. At Virginia State University, last season we produced streaming video for an entire cost of $50.Here’s how.

-Finding the EquipmentIn August, we made the decision to try and stream video, and produce short highlight shows for the fans. The problem we faced is that we had no equipment and no budget at the time to hire a streaming service. Here are the items you will need: A laptop computer, a video camera, a video capture cable/device and an internet connection. The laptop is the one thing I had, so I didn’t have to track one down. In this scenario, though, let’s pretend we don’t even have that. The fi rst thing I went hunting for was a camera. The common misconception is if something is old, then it must be no good. This is the furthest thing from the truth.

-Old Camera/Good SolutionYes, a new digital camera is wonderful to have, but if your department doesn’t have one already, then you’re going to spending hundreds (if not thousands) of dollars to buy a new one, and that defeats the purpose of this article. What I did at VSU is made a visit to the Learning Resource Center (LRC). Most, if not all, schools have an on-campus LRC. Get to know where it is at your school and who is in charge of running it. Visit them personally. This is where you can fi nd a camera that you can “check out” like you would a library book. This is where age is actually a benefi t. If it’s a newer camera, then you might have to purchase a memory card. It it’s an older camera, however, you can simply buy a tape (or fi nd an old one) that goes in it. Now that you have the camera, let’s start looking for a laptop.

Again, this is where learning about your campus resources pays off.

-When in Doubt, Go to IT Most, if not all, schools have an Informational Technology department. These are the people who have the computers. Find out who is in charge. Meet them, invite them to lunch, explain to them what you want to do and what you need. The key to all of this is the selling of the idea. The more people you get on board, the easier this will be.Now that you have the computer and camera, then you’ll need to have a way to capture the video. This was the only thing at VSU that we bought outright. We purchased a DV cable and an old Dazzle Fusion capture device. The cable cost us $18, while the Dazzle Fusion device cost $30 through Ebay. Whether to buy a DV cable or a USB –connected video capture device such as the Dazzle Fusion is really an “either-or” decision, and based solely on whether you have a newer or older camcorder. At VSU, the LRC had both, and which one we used depended on which one was available. Your decision will depend on what you can fi nd.

-The Internet Connection Now you have the camera, camcorder and video capture device. What you need now is an internet connection. Most laptops now have wireless connections, but a hard-wired connection is more suitable for streaming. Most of the schools in VSU’s conference, the Central Intercollegiate Athletic Association, have internet connections in their gyms or stadiums, although some of the connections are wireless. In the case of no connection, we used a wireless internet card, which was purchased through the school. Now all the components are in place, and the cost was still under $100. Now came the part which makes streaming video costly, that being the service to stream the video through.

-Free Streaming ServicesLast season, VSU experimented with three different streaming providers, Streamwebtown.com, Stickam.com and UStream.tv, and all were free. Streamwebtown provided nice clear Windows Media streaming, but they discontinued the free service, so we discontinued using them. We heard a lot of good things about UStream, including an article by Bob Lowe (http://www.cosida.com/news/2008/1/9/0109084324_8957.aspx) in an earlier CoSIDA technology piece, but we had connection issues with UStream. While Ustream is a great solution for many, it was not for us. The video appeared choppy, and despite repeated attempts to “massage” the feed, we never really achieved nice smooth video. We achieved our best results using Stickam. Stickam also allowed for an on-going “chat” which permitted fans to interact with each other (similar to Ustream). There is a potential drawback, however with Stickam. Unlike Ustream, Stickam is less “family friendly” and your viewers could be exposed to content that some could deem inappropriate. This can be a deal-breaker at many schools, so just be aware (and inform others on campus), if you go this route. In connecting with Stickam, the server located the video capture device automatically and supplied the code for a number of “skins” and players to be embedded in your web pages. It also allowed us to see exactly how many on-line viewers we had at a given time or overall. Stickam also allows you to archive a broadcast, so it can be watched “on-demand.”-SummaryThe bottom line is that we were able to achieve a great return on a small investment. This season VSU will be streaming all the road football games as well as the road men’s and women’s basketball games.

Creating Video on a Micro-Budget

by Jim Junot, Virginia State SIDCoSIDA New Media/ Technology Committee

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The current economy mandates that sports information directors fi nd innovative ways to cut costs. Skype is a great tool that SIDs and athletic departments should consider. I became acquainted with Skype during the interview process with a College. After the initial telephone interview, the potential employer asked that I create an account on Skype to do the next phase. Skype will allow users to hear and see each other on their respective computers. Skype is a software application that allows users to make phone calls over the Internet. Calls to other users of the service, and in some countries to free-of-charge numbers are free, while calls to other landlines and mobile phones can be made for a fee.

-Initial Set Up is easy

Setting up an account on Skype (www.skype.com), took less than six minutes. After clicking the initial download button, Skype walked you through two questions and set parameters on the account. Once the fi les were downloaded (took less than three minutes) to the desktop, the Skype button will prompt the user to set up an account. After validating the account, the new user is carefully walked through to make sure that Skype can be used on their laptop or desktop computer. Three icons appear, showing the capabilities of Skype, checking out sound and the ability to locate other friends that also use the service.

-Troubleshoot Beforehand

My fi rst check was to conduct a sound check of the system. Clicking the sound check system, a user is prompted to make sure that he/she can hear the speakers, microphone and most important test the video

connections for the Skype account. Once all checks are complete, you are prompted to close the screen and can then move into the phase that allows you to use the download. The entire validation of the connection process will take less than two minutes. The Skype account will allow you a variety of additional features such as altering profi le photos, privacy settings, online status, as well as ways to import contacts, adding new contacts and searching for other Skype users. In my case, I contacted the employer to allow the person to add me to their list of contacts.

-Online With Skype

When conducting the webcam interview, I was invited to join the conversation. But I experienced some diffi culty in linking up with them and had to hang up. I then made a second Video Call attempt which resulted in a successful connection. During a 30-minute interview, neither party experienced a glitch or disconnection. The Video Call is simply one click and takes 15 to 30 seconds to upload, allowing each of the parties involved to see one another. Simply click the blue video icon and your face and voice are streamed live. Skype also offers the individuals to contact one another by Instant Messenger in the case of any problems that arise, along with fi les that are available for attachment.

As for the interview, the clarity of audio and pixilation of the webcam were both of good quality. The webcam on the employers end, however, was constantly being turned about the room to focus on the coaches and staff on the hiring committee. While the picture quality was slightly lost, this adjustment was necessary to view the parties on each end.

-Summary

I was impressed that an NCAA Division III institution was on the cutting edge by using this application. Skype is an excellent way for employers to get a face-to-face interview with potential employees in a time effi cient and cost effective manner. In this instance, the institution saved about $1,000 by using Skype. There’s good reason television shows—form CNN to Oprah Winfrey—are using this technology. It works well and it’s FREE.

Skype A COOL TOOL THAT SAVES TIME AND MONEY

by Jon Cole, Greensboro College sports information assistant/for the CoSIDA Technology Committee

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When BYU launches into fall football practices on Saturday, you can bet it will be a true multimedia event. Read all about it - here, if possible. In addition, there will be blogs, Tweets, radio, TV, YouTube, Facebook and - who knows? - maybe even a reality show called “BYU’s Got Talent” or “Practicin’ with the Stars.” More information than you’ll ever need. The reason I bring this up is because last month, former BYU sports information director Dave Schulthess was inducted into the fi rst-ever Utah Valley Public Relations Hall of Fame. You might say he’s being honored for getting out the word - for 37 years. Remember when Danny Ainge drove past fi ve Notre Dame players to land BYU in the Elite Eight? If so, you saw some of Schulthess’ work. The rise of the Quarterback Factory? That had Schulthess’ prints all over it, too. That national football championship in 1984? Schulthess. The poll voters would never have known BYU had a team, if not for him. “It was wonderful to even be involved,” said Schulthess modestly.

Schulthess started at BYU in 1951 as a one-man sports P.R. staff and, over the next four decades, attended more than 1,500 Cougar football and basketball games. That doesn’t even touch on the swimming, soccer, baseball, track, tennis, wrestling and other Cougar events he staffed. All in the name of getting out their name. Exactly how a school passes the word is what has changed. In ‘51, Schulthess handled everything, a regular one-man band. He looked like Dick Van Dyke in “Mary Poppins.” In large part, that involved showing up for road football games

on the Monday prior. He would spend the week visiting newspapers and talking to booster groups. He was also sometimes drafted to be a correspondent for certain Utah papers, which realized it was cheaper to have Schulthess fi le a story for free, on site, than to pay a reporter to travel. Two years into his tenure, BYU made its fi rst TV appearance. On Thanksgiving Day, 1953, Utah and BYU played on the small screen, with Lindsey Nelson calling the game. Later, after Schulthess retired in the late ‘80s, came other information innovations: Internet, talk radio, cell phones, blackberry, texting, etc. Managing the news became a lot harder than just taking the local writer out to lunch. Spies showed up to videotape practices. Anonymous people started posting unverifi ed “scoops” on the Internet. BYU sports got bigger, too. Men’s teams thrived and women’s athletics blossomed, each adding to the long list of things to publicize. It was apparent early on that the job was too big for one person. So

gradually the sports information staff at BYU grew from one to what it is now - six full-timers and 10 part-time. In between, there were countless adventures for Schulthess: staying with the team in the basement of a Laramie hotel, while cowboys stomped away in the ballroom overhead; stopping with LaVell Edwards for a milkshake on the way to the airport while the team cooled its heels on the plane; hiding Tommy Hudspeth in a Provo hotel until he could be introduced as football coach the next day; sneaking out of El Paso under police escort after a basketbrawl. The kind of stuff you might want to make up, but don’t need to. Schulthess was always soft-spoken and genteel. He considered his counterpart at Utah, Bruce Woodbury, a close friend. It’s not like they didn’t want to beat the brains out of their rival, it’s just that once the game was over, it was done. I asked Schulthess if he thought the BYU-Utah rivalry had become too mean in the years since he was hired. “Yes,” he said. “It’s probably pushing the boundaries, for the simple reason that on a clear day I fi nd myself pulling for Utah’s success.” “Now,” he continued, “people say, ‘They’re (Utah) the enemy.’ No they’re not. They’re in the state and if they do well, it lends prestige to the whole conference. For that reason, when they hit the road and start winning big games, I can’t help but say, ‘More power to them.’ ” More than just good sportsmanship, that sounds like a good, practical P.R. approach to me.

e-mail: [email protected]

SCHULTHESS GOT OUT THE WORD ABOUT BYU SPORTS

C o S I D A

by Brad Rock, Deseret (Salt Lake City, UT) News

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The TranSouth Athletic Conference has selected Union University sports information director Steven Aldridge as the 2008-09 Sports Information Director of the Year. Aldridge received the award at the conference’s annual meeting Aug. 4 at Freed-Hardeman University in Henderson, Tenn. The conference instituted the award in 2006 to recognize the efforts of sports information directors in promoting the teams of the TranSouth. This is the third time in four years for Aldridge to receive the award. “This award is a refl ection of the outstanding work Steven does

to promote our sports programs in local and national media,” said Tommy Sadler, director of athletic operations at Union. “It is

WITHIN THECoSIDA Ranks

also a refl ection of how his peers view his work and his willingness to unselfi shly help others. We congratulate him on this honor and thank him for his tireless efforts on behalf of our coaches and student athletes here at Union.” Aldridge, who graduated from Union in December 1998, has been Union’s sports information director since 2000. He previously worked as box offi ce and events manager for the West Tennessee Diamond Jaxx. He is a 1994 graduate of Myrtle High School in Myrtle, Miss. Aldridge and his wife Stacy have one daughter, Haley, and son, Justin.

ALDRIDGE NAMED TRANSOUTH SID OF THE YEAR

!

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College Sports Information Directors of America

Future Workshop Sites

Marco Island, Fla.Marriott Marco Island Florida Resort & Spa

San Francisco - San Francisco Marriott

St. Louis - Renaissance

2010

2011

2012

2010 CoSIDA

Convention

July 3-8SAN FRANCISCO

MARRIOTT

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Article 1 - NameThe name of this organization shall be the College Sports Information Directors of America, hereinafter referred to as the As-sociation or CoSIDA.

Article 2 - Mission StatementThe purpose of this organization is to em-power its members in their roles as sports information professionals. The objectives include:* Provide a collective voice for sports infor-mation professionals in promoting the image of their institutions and their profession both internally and externally;* Encourage discussions of issues and ex-change of ideas that impact and enhance the image of their institutions and the role of sports information professionals;* Provide helpful information to sports infor-mation professionals via various workshops, newsletters, directories, surveys, studies, websites, etc.;* Provide and encourage an emphasis on diversity in the areas of gender, race and divisional representation;* Provide ideas and resources to enhance cur-rent and develop new recognition programs for collegiate student-athletes and athletic professionals;* Align ourselves with other organizations whose missions are compatible with Co-SIDA.

Article 3 - MembershipSection 1: The membership of the As-sociation shall consist of persons whose qualifi cations, in the judgement of the Board of Directors hereinafter constituted, shall warrant their election to one of the following classifi cations: A. Active member: Any person actively engaged in the administration of a sports information program at an accredited institution of higher learning, an intercolle-giate athletic conference, a national athletics governing body, or of similar organizations devoted to the administration of collegiate athletics. B. Associate member: Any person whose duties are related to, but not a part of, the administration of a sports informa-tion program at an accredited institution of higher learning, an intercollegiate athletic conference, a national athletics governing body, or of similar organizations devoted to the administration of collegiate athletics. C. Student member: Any person enrolled at an accredited institution of higher learning and employed in the sports information program at that institution, at an intercollegiate athletic conference, a na-tional athletics governing body, or of similar organizations devoted to the administration of collegiate athletics.

Section 2: Associate, student and honorary members of CoSIDA shall enjoy the same rights and privileges as active members, ex-cept that they may not hold offi ce or serve on the Board of Directors of the Association.

Section 3: Any qualifi ed person who has been approved by the Board of Directors may become a member of the Association upon payment of the annual membership fee.

Section 4: Applications for membership in the Association, the form and content which will be determined by the Board of Directors, shall be referred to the Treasurer, who shall examine the qualifi cations of the applicant, make a determination regarding the eligibility of the applicant for membership, and notify said applicant of his or her provisional accep-tance or rejection for membership pending the approval of the Board of Directors.

Article 4 - Offi cers & Elections of Offi cersSection 1: The offi cers of the Association shall be a President, Vice-President, Second Vice-President, Third Vice-President, Secre-tary and Treasurer.

Section 2: All offi cers of the Association shall be elected at the annual meeting of the Association. The candidate for an offi ce who shall receive the highest number of votes shall be declared elected to that offi ce.The Association’s Nominating Committee shall solicit nominations from the member-ship for the open offi cer positions each year. The Nominating Committee shall meet prior to the annual workshop and vote on a new slate of offi cers for nomination. The offi cer rotation shall include a representative from four regions: Northeast, Southeast, Central and West.The breakdown of states and provinces is:Northeast: Connecticut, Delaware, District of Columbia, Maine, Maryland, Massachusetts, Pennsylvania, New Brunswick, New Hamp-shire, New Jersey, New York, Newfoundland, Nova Scotia, Quebec, Rhode Island, Vermont, West Virginia;Southeast: Alabama, Florida, Georgia, Kentucky, Mississippi, North Carolina, South Carolina, Tennessee, Virginia;Central: Arkansas, Illinois, Indiana, Iowa, Louisiana, Manitoba, Michigan, Minnesota, Missouri, Ohio, Ontario, WisconsinWest: Alaska, Alberta, Arizona, British Co-lumbia, California, Colorado, Hawaii, Idaho, Kansas, Montana, Nebraska, Nevada, New Mexico, North Dakota, Oklahoma, Oregon, Saskatchewan, South Dakota, Texas, Utah, Washington, Wyoming, Yukon Territory

Section 3: In the case of a vacancy in the offi ce of President, the First Vice-President shall succeed the offi ce of President and shall serve until the expiration of the current term.

In case of a vacancy in any other offi ce, the Board of Directors shall have the power to fi ll the position and the appointee shall serve until the next regular election.

Section 4: The Secretary and Treasurer of the Association shall each be paid an an-nual stipend as determined by the Board of Directors.

Article 5 - Duties of Offi cersSection 1: The President shall preside at all meetings of the Association and of the Board of Directors and shall assume all other duties of that offi ce as prescribed in Roberts’ Rules of Order.

Section 2: The First Vice-President, in the absence of the President, shall assume all the duties of the President. He/she shall also serve as chair of the Program Committee for the annual meeting.

Section 3: The Second and Third Vice-Presidents shall carry out such duties as assigned to them by the President. The Second Vice-President shall chair the Social Committee for the annual meeting. The Third Vice-President shall chair the Special Awards Committee.

Section 4: The Secretary shall handle all correspondence, edit the Digest and coor-dinate all non-fi nancial areas of the annual workshop, serve as historian for the Asso-ciation and direct all publications work for the Association. The Secretary will serve as an ex-offi cio member of the Site Selection Committee.

Section 5: The Treasurer shall handle all fi -nancial matters for the Association, including the processing of all memberships, the mail-ing of dues notices and all fi nancial respon-sibilities dealing with the annual workshop. The Treasurer will also be responsible for fi ling an annual report with the United States government concerning CoSIDA’s fi nancial affairs, and presenting an annual fi nancial report to the Board of Directors and the membership (in person or via the mails). The Treasurer will serve as an ex-offi cio member of the Site Selection Committee.

Article 6 - Terms of Offi ceSection 1: With the exception of the Secre-tary and Treasurer, no offi cer of the Associa-tion shall be eligible for election to an offi ce he/she has been elected to previously.Section 2: The Secretary or Treasurer, elected for a six-year term, may be eligible for re-election upon completion of said term.Section 3: A representative, either College Division or At-Large who shall have served in that capacity for a full three-year term, shall not be eligible for re-election as a College Division or At-Large representative to the Board of Directors.

CoSIDA Constitution

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Article 7 - Directors and Election of DirectorsSection 1: There shall be a Board of Direc-tors consisting of all offi cers of the Asso-ciation, six college division members, four members at-large and the three immediate past presidents who continue to be active members of the Association.

Section 2: The Board of Directors shall have the power to act in the name of the Associa-tion when the Association is not meeting.

Section 3: College division members of the Board of Directors shall be elected at the annual meeting of the Association and shall represent institutions which are not classifi ed as Division I in either football or basketball. College division members of the Board may be elected to three-year terms.

Section 4: At-large members shall come from the membership as a whole, and must be fully qualifi ed members of the Associa-tion. At-large members may be elected to a three-year term.

Section 5: In case of a vacancy on the Board of Directors, the Board shall have the power to fi ll the position and the appointee shall serve until the next regular election.

Article 8 - CommitteesSection 1: The standing committees of the Association shall be:* the Nominating Committee, consisting of all past presidents who continue to hold active or associate membership in the Association and are still active in the fi eld of college athletics; the College Division members of the Board of Directors whose terms expire at the close of the annual meeting; and at-large members of the Board of Directors whose terms expire at the close of the annual meeting. The Nominating Committee shall be chaired by the third-year Past President;* the Special Awards Committee, whose members shall be appointed by the presi-dent of the Association. The Special Awards Committee shall be chaired by the Third Vice-President;* the Workshop Site Selection committee, chaired by the second-year Past President;* the Workshop Program committee, chaired by the First Vice-President;* the Workshop Social committee, chaired by the Second Vice-President; and* the Committee on Committees, which will assign members to committee service.The Board of Directors may establish other committees as warranted, including those to provide recognition for outstanding achieve-ments in specifi c areas of the profession.

Section 2: Any member of CoSIDA may hold committee membership. Committee chairs must be active members of the Association. The Committee on Committees shall survey members annually to determine their will-ingness and/or preference for committee service.

Article 9 - MeetingsSection 1: There shall be an annual meet-ing of the Association, to be held at a site and time to be determined by the Board of Directors with the advice and counsel of the Site Committee which will be named by the president.

Section 2: The Board of Directors of the Association shall meet during the annual workshop. The agenda shall be set by the president.

Section 3: For the purpose of transacting business at the annual meeting, a quorum shall consist of a majority of the active mem-bers attending the business meeting.

Article 10 - VotingEach active member of the Association shall be permitted to cast one vote on any motion requiring a vote by the membership.

Article 11 - Dues, Fees, Financial PoliciesSection 1: The annual dues for the mem-bership will be established by the Board of Directors.

Section 2: Registration fees for meetings of the Association shall be determined by the Board of Directors and announced in advance by the treasurer.

Section 3: The fi scal year of the Association shall begin on July 1 and continue through June 30 of the next year.

Article 12 - Order of BusinessThe order of business of the Association’s annual business meeting shall be:

A. Call to orderB. Reading of minutes of previous meetingC. Committee reportsD. Report of the treasurerE. CorrespondenceF. Unfi nished businessG. New businessH. Election of offi cersI. Adjournment

Article 13 - Awards & CitationsSection 1: The Association may, at its annual meeting, present the following awards, voted upon by the Special Awards Committee:*Arch Ward Award: member who has made an outstanding contribution bringing dignity and prestige to the profession;*Warren Berg Award: college division mem-ber who has made an outstanding contribu-tion bringing dignity and prestige to the profession;*Jake Wade Award: an outstanding contribu-tor in the media to intercollegiate athletics;*Keith Jackson Eternal Flame Award: in-dividual or organization making a lasting contribution to intercollegiate athletics, demonstrating a long and consistent commit-

ment to excellence and support to CoSIDA and its mission;*Bob Kenworthy Good Person Award: mem-ber demonstrating outstanding civic involve-ment outside sports information;*Bill Esposito Backbone Award: member displaying sound judgement and unusual courage in taking a stand in intercollegiate athletics contrary to public opinion and senti-ment, or who displays sound judgement and unusual courage in guiding their institution through diffi cult public relations situations.*Trailblazer Award: an individual who has been a pioneer in the profession, helping im-prove the level of ethnic and gender diversity within CoSIDA.*Lester Jordan Award: an individual cited for exemplary service to the Academic All-America Program and the promotions of the ideals of being a student-athlete. * Rising Star Award: a university division and a college division member with 10 years of full-time service or less in the profession, for service, dedication, energy and enthusiasm that make the individual a “rising star” in sports information.

Section 2: The Association may, at its annual meeting, present up to fi ve members with the Hall of Fame Award. Each year, two college division and two university division members may be inducted, along with the next highest vote-getter from any division from among those nominated.These awards will be selected by previous Hall of Fame recipients and the Special Awards committee members; the Third Vice-President will chair the Hall of Fame selection as a non-voting member.The Special Awards Committee will also create a subcommittee that will address vin-tage members of the profession and develop a structure to submit such members for con-sideration for the Hall of Fame as they are deemed worthy. This will be an additional member above the fi ve and will not have to be done on an annual basis.

Section 3: The Association may, at its annual meeting, present the following awards to all members who have provided documentation of appropriate achievements to the Third Vice-President:* 25-Year Award: given to active members who have served 25 years as a full-time em-ployee in the profession;* Lifetime Achievement Award: given to mem-bers who have served a minimum of 25 years as a full-time employee in the profession and who have subsequently retired.

Section 4: Nominees for any awards will remain on the ballot for three years if not previously selected. After that period, the nominee must be resubmitted as a new candidate.

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Section 5: The Association may, at its annual meeting present special commendation to members whose work has been meritorious. These recipients shall be determined by the Board of Directors.

Section 6: The association may, at its annual meeting, present the Dick Enberg Award to a person whose actions and commitment have furthered the meaning and reach of the Academic All-America Teams Program and/or the student-athlete while promoting the values of education and academics. The award winner will be selected by a special committee appointed and chaired by the Third Vice President, with representation to include the CoSIDA Board, the Academic All-America Committee and AAA Hall of Fame members.

Article 14 - PublicationsSection 1: The Association shall publish a periodical - CoSIDA Digest - for distribution to its members during the year, including one issue announcing the time, site and program of the forthcoming annual meeting. Informa-tion in the Digest shall also be posted on the CoSIDA website in a timely manner.

Section 2: The Association may print and distribute, or have distributed to its mem-bers, other publications deemed to be of value to members in their performance of their duties.

Section 3: The Association shall maintain a website for distributing information to the membership and those interested in learning more about the Association. The Director of Online Services will work with the Secretary in posting content. The Association shall retain rights to the domain name “CoSIDA.com.”

Article 15 - Affi liationsThe Association shall maintain a close alli-ance with organizations which have as their purpose the achievement or aims and objec-tives related to those of CoSIDA, including the Council for the Advancement and Sup-port of Education, the National Collegiate Athletic Association, National Association of Intercollegiate Athletics, national orga-nizations of community and junior colleges, U.S. and Canadian Olympic committees, Football Writers Association of America, U.S. Basketball Writers Association, National Col-legiate Baseball Writers Association, Track and Field Writers of America, regional and conference-based sports information groups, and similar organizations of public relations professionals, writers and broadcasters in the U.S. and Canada.

Article 16 - Use of NameThe name and registered marks of the As-sociation may not be used for commercial purposes or in any manner which may imply Association endorsement of a product or project for which endorsement has not been granted by the Association.

Article 17 - Parliamentary AuthorityRoberts’ Rules of Order shall govern all proceedings of any regularly constituted meeting in the absence of any other rule to the contrary which shall have been adopted by the Association.

Article 18 - AmendmentsThe Bylaws of the Association may be amend-ed at any annual meeting by the vote of two-thirds of the members present and voting, provided that the proposed amendment is submitted to the Secretary of CoSIDA at least 45 days prior to the meeting at which the pro-posed amendment is to be acted upon, and that written notice of the proposed amend-ment has been provided to each member of the Association by the Secretary of CoSIDA at least 21 days prior to that meeting.

Article 19 - Additional PositionsSection 1: The Director of Marketing and Promotions shall be selected by the CoSIDA Board of Directors. The appointment will be for a minimum of three years, renewable each year thereafter upon discretion of the Co-SIDA Board. The Director of Online Services shall be selected by the CoSIDA Board of Directors. The appointment is renewable an-nually upon discretion of the CoSIDA Board. Each shall serve as an ex-offi cio member of the Board of Directors.

Section 2: The Director of Marketing and Promotions and the Director of Online Ser-vices shall each be paid an annual stipend as determined by the Board of Directors.

Section 3: The Director of Marketing and Promotions shall have the following respon-sibilities: * Marketing and promoting CoSIDA throughout the year;* Serve as a permanent contact for CoSIDA with all the sponsors, corporate partners and advertisers who desire exposure or partici-pation in the annual CoSIDA workshop and other possible CoSIDA events;* Serve as an ex-offi cio member of the Co-SIDA Site Selection Committee;* Work on long-range projects and ideas to develop new revenues through sponsorships and corporate partnerships;* Communicate to the membership via the CoSIDA Digest and website details about marketing and promotions opportunities for CoSIDA and individual institutions.

Section 4: The Director of Online Services shall have the following responsibilities:* Maintaining and enhancing CoSIDA’s website, including managing and soliciting content;* Work with the CoSIDA Secretary to dis-tribute pertinent information to the mem-bership;* Develop useful material for the Association in an electronic format; * Archive historic information about the As-sociation on the website;* Serve as a member of the CoSIDA Computer Committee.

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DISTRICT 1

ConnecticutMaine

MassachusettsNew Hampshire

New YorkRhode Island

VermontNova Scotia

QuebecNewfoundland

Prince Edward Island New Brunswick.

DISTRICT 2

DelawareNew Jersey

PennsylvaniaMaryland

West VirginiaDistrict of Columbia

DISTRICT 3

FloridaGeorgia

North CarolinaSouth Carolina

Virginia

DISTRICT 4

MichiganOhio

KentuckyTennesseeAlabama

DISTRICT 5

IndianaIllinois

WisconsinMinnesota

OntarioManitoba

DISTRICT 6

TexasOklahoma

New MexicoArkansas

MississippiLouisiana

DISTRICT 7

IowaMissouriNebraska

KansasColoradoWyomingMontana

North DakotaSouth DakotaSaskatchewan

Alberta

DISTRICT ALIGNMENTS FOR ALL COSIDA BUSINESS

DISTRICT 8

AlaskaArizona

CaliforniaHawaiiIdaho

NevadaOregon

UtahWashington

British ColumbiaYukon

CoSIDA District Breakdown

CoSIDA2009-10 MEMBERSHIP APPLICATION

NAME: ____________________________________________________________________________

COLLEGE AFFILIATION: ____________________________________________________________

POSITION: _________________________________________________________________________

MAILING ADDRESS: ________________________________________________________________

___________________________________________________________________________________

TELEPHONE: (OFFICE) _______________________ (HOME) _____________________________

EMAIL ADDRESS: __________________________________________________________________

MEMBERSHIP CATEGORY:

ACTIVE ($75) ASSOCIATE ($80) STUDENT ($25)

RETURN THIS FORM TO: DAVE WOHLHUETER

202 TUDOR RD

ITHACA NY 14850

Make Checks Payable to CoSIDA

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ETHICS (eth’iks) noun, plural. 1. (construed as singular or plural) A system of moral principles: the ethics of a culture. 2. The rules of conduct recognized in respect to a particular class of human actions or a particular class of human actions or a particular group, culture, etc.; Medical ethics; Christian ethics. 3. Moral principles, as of an individual; his ethics forbade betrayal of a confi dence. 4. (usually construed as singular). That branch of philosophy dealing with values relating to human conduct with respect to the rightness and wrongness of certain actions and to the goodness and badness of the motives and ends of such actions. Random House Dictionary of English Language

FORWARD

In order for members of College Sports Information Directors of America to enjoy professional status, it is imperative that a viable Code of Ethics be observed. This Code of Ethics must embrace and refl ect the high ideals and moral fi ber of the edu-cational institution which the Sports Information Director serves.

It is essential that the Sports Information Director conduct and discharge his/her duties and responsibilities with dedication, integrity, sincerity, and respect of his/her constituency (peers) as a representative of an academic institution.

Members who do not wish to meet these basic responsibilities have no place in CoSIDA and such detractors should be referred to the Committee on Ethics for appropriate disciplinary action. Membership in CoSIDA is a privilege, not a right.

COLLEGE SPORTS INFORMATION DIRECTORS OF AMERICA CODE OF ETHICS

CoSIDA Code of Ethics

In order for the Sports Information Director to serve his/her institution and the College Sports Information Directors of America most effectively, he/she should observe these basic tenets: • Always be mindful of the fact that he/she represents an institution of higher learning and that exemplary conduct is of paramount importance. • Intercollegiate athletics is an integral part of the total university program, not the dominating force. Promote them accordingly and not at the expense of other areas. • Policies of the institution, its governing board, admin-istration, and athletic hierarchy must be acknowledged and supported whether or not the Sports Information Director agrees with them. • A challenge of controversial policies should be resolved within the appeals framework of the institution. No public forum should be encouraged or developed. Internal problems, such as disagreement over policy, should not be “leaked” or in any other way exploited. • Loyalty to the athletic administrator, his/her aides, and the coaching staff is imperative. No confi dence should ever be violated, regardless of how apparent or insignifi cant it might appear. Above all, avoid criticism of staff members. Administrators and coaches should be encouraged to answer questions from the media honestly and accurately. In the event they choose to avoid a sensitive question or area for any rea-son, it is incumbent upon the Sports Information Director to honor the “no comment” by refraining from any subsequent “briefi ng” session with the media, particularly in an informal atmosphere where misuse of the information could be most damaging to all concerned. • Respect for athletes and their values should be en-couraged. The confi dence of an athlete must not be violated, particularly as it pertains to information regarding academic, disciplinary, and health information. To release this type of information without the athlete’s permission is a violation of the Family Privacy Act of 1974. Also it is highly unethical to falsify weights, heights, and other personal data.

• Relations with the media must be established and main-tained at a high professional level. Fairness in the distribution of information is paramount, regardless of the size or impor-tance of the publications or stations. Student media must be accorded the same privileges and rights of the commercial or non-campus media. • Operation of all facilities in which members of the media may be in attendance should be professional in all aspects. Cheerleading in the pressbox, for example, is gross and unde-sirable. Other distractions, such as extraneous describe and unrelated announcements should be discouraged. • Criticism of offi cials is totally unethical, either before, during, or after a contest. • It is essential that the Sports Information Director be cognizant and observant of all institutional, conference, and national governing body regulations as they pertain to his/her functions within the framework of his/her institution. • It is incumbent upon a Sports Information Director to take immediate and appropriate action when he/she has knowledge of a fellow/sister Information Director who has violated the CoSIDA Code of Ethics, institutional, conference, or national regulations. • Association with professional gamblers should be dis-couraged. • Endorsement of products or commodities which refl ect a confl ict with regular duties is not in the best interests of the institution or the profession. • Lack of cooperation by members of CoSIDA in not responding promptly and accurately to requests is deemed irresponsible, hence unethical.

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C o S I D A

Contact Information

THE 2009-10 COSIDA BOARD OF DIRECTORS

Offi ce Name Offi ce Phone Fax Number Email President Justin Doherty (608) 262-1811 (608) 262-8184 [email protected] Wisconsin

First Vice-President Larry Dougherty (21%) 204-3850 (215) 204-7499 [email protected] Temple

Second Vice-President Doug Walker (205) 348-7245 (205) 348-8841 [email protected] Alabama

Third Vice-President Tom DiCamillo (480) 983-6605 480-983-6605 pacifi [email protected] Pac West Conference

Secretary Jeff Hodges (256) 765-4595 (256) 765-4659 [email protected] North Alabama

Treasurer Dave Wohlhueter (607) 273-5891 (607) 273-5891 [email protected] Ithaca, NY

At-Large Representative Joe Browning (910) 962-3236 (910) 962-3686 [email protected] UNC Wilmington

At-Large Representative John Paquette (401) 453-0660 (401) 751-8540 [email protected] Big East Conference

At-Large Representative Blake Timm (503) 352-2161 (503) 352-2286 timmbr@pacifi cu.edu Pacifi c (Ore.)

At-Large Representative AnnMarie Person (215) 545-6678 (215) 545-3342 [email protected] Atlantic 10 Conference

College Division Rep. Anne Abicht (320) 308-2141 (320) 255-2099 [email protected] St. Cloud State

College Division Rep. Geoff Hassard (607) 436-2106 (607) 436-3088 [email protected] SUNY-Oneonta

College Division Rep. Dave Reed (719) 389-6105 (719) 389-6256 [email protected] Colorado College

College Division Rep. April Emory (252) 335-3278 (252) 335-3627 [email protected] Elizabeth City State

College Division Rep. Rob Knox (610) 683-4182 (610) 683-4676 [email protected] Kutztown

College Division Rep. Dave Wrath (309) 794-7265 (309) 794-7525 [email protected] Augustana (Ill.) Past President Nick Joos (254) 710-3043 (254) 710-1369 [email protected] Baylor

Past President Charles Bloom (205) 458-3010 (205) 458-3030 [email protected] Southeastern Conference

Past President Doug Dull (301) 314-7064 (301) 314-9094 [email protected] Maryland

Ex-Offi cio Members

Executive Director John Humenik (352) 377-1908 [email protected]

Communications Director Barb Kowal (512) 739-1234 [email protected]

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Operating Fund

Beginning Checkbook Balance on June 24, 2008 ................................................................................................................................... $316.426.91Credits, Income ........................................................................................................................................................................................... $800,638.52Debits, Expenses .................................................................................................................................................... $820,803.44

Checkbook Balance, June 18, 2009 .............................................................................................................................$296,261.99

Invested Fund and Income 5-31-08 through 5-31-09

Cash/Money Funds

Cash Balance ............................................................................................................................................................................................... $809,533.51Taxable Bonds

Branch Bank & Ts Co. Winston (3.65% Due 5/21/10) ................................................................................................................................. 61,074.00Lehman Coml Bank Salt Lake (3.75% Due 7/23/09) .................................................................................................................................... 85,368.90Mutual Funds

Alliance Bernstein Funds............................................................................................................................................................................... 17,017.99Franklin Income C1 A .................................................................................................................................................................................. 130,255.00Franklin Utility C1 A .................................................................................................................................................................................... 100,176.15ING MidCap Opportunities C1 A .................................................................................................................................................................. 99,107.49Income Fund of America ............................................................................................................................................................................. 116,951.56MFS Core Equity C1 A ................................................................................................................................................................................... 42,957.92New Economy ................................................................................................................................................................................................. 58,904.96New Perspective ............................................................................................................................................................................................. 43,751.37Oppenheimer Main Street Growth & Income C1 A .................................................................................................................................... 82,484.32Virtus Balanced ............................................................................................................................................................................................... 55,144.22Templeton World C1 A ................................................................................................................................................................................... 38,798.51Washington Mutual Investors C1 A .............................................................................................................................................................. 99,563.98IBB Moderate

Bank Deposit Sweep ........................................................................................................................................................................................ 3,146.95Barclays Ipath Exchange Trd Notes Lnkd to D/J.......................................................................................................................................... 3,412.80Ishares S&P Smallcap 600 Index FD .............................................................................................................................................................. 4,420.77Ishares Barclays TIPS Bond Fund ................................................................................................................................................................ 11,300.91Ishares Barclays Aggregate Bond Fund ....................................................................................................................................................... 21,018.18Ishares Barclays 1-03 Yr Treasury Bond Fund ............................................................................................................................................ 21,903.12Ishares MSCI EAFE Index Fund ................................................................................................................................................................... 13,286.00Ishares Tr S&P Midcap 400 Index Fund......................................................................................................................................................... 5,709.33Ishares Tr S&P 500 Index Fund .................................................................................................................................................................... 18,747.62SPDR Dow Jones REIT ET .............................................................................................................................................................................. 3,147.66

CURRENT MARKET VALUE 5/31/09 .................................................................................................................................................... $1,947,183.22

TOTAL COST OF THIS PROGRAM .......................................................................................................................................................... $862,241.21

Financial Report

Balance in Checking Account Going into June 24, 2008 ....................................................................................................................... $316,436.91

Credits from June 24, 2008 to June 18, 2009 ........................................................................................................................................... $800,638.522008-09 Dues Upgrade ........................................................................................................................................................................................... 25.002008-2009 Student Dues @$25 -- 140 ............................................................................................................................................................... 3,500.002008-2009 Active Dues @$75 -- 1,628 .......................................................................................................................................................... 122,075.002008-2009 Associate Dues @$80 -- 35 ............................................................................................................................................................. 2,790.00Late 2008 Convention Exhibitors ................................................................................................................................................................. 10,090.00Late 2008 Convention Sponsors.................................................................................................................................................................... 29,400.00Late 2008 Convention Pre-Registration @$150 -- 7 ......................................................................................................................................... 875.002008 Convention Regular Registration @$175 -- 80 .................................................................................................................................... 14,000.002008 Convention Regular Registration @$300 -- 9 ....................................................................................................................................... 2,700.002008 Convention Spouse Registration @$175 -- 9 ......................................................................................................................................... 1,575.00

CoSIDA Financial Report For 2009 Convention

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Interest on Checking Account ............................................................................................................................................................................. 45.51Job Opening Posting on the Web .................................................................................................................................................................. 18,935.00Academic All-America Sponsorship & Program Expenses (ESPN The Magazine) ............................................................................. 231,000.002008 Convention Luncheon Tickets .................................................................................................................................................................. 210.002008 Convention Golfers’ Greens Fees ......................................................................................................................................................... 2,595.002009-2010 Student Dues @$25 -- 32 .................................................................................................................................................................... 815.002009-2010 Active Dues @$75 --357 ................................................................................................................................................................ 26,785.002009-2010 Associate Dues @$80 -- 10 ................................................................................................................................................................ 800.00Check Not Cashed In 2008-09 ............................................................................................................................................................................ 857.44Reimbursement of Members’ Bad Checks ........................................................................................................................................................... 5.00Wachovia Securities (Executive Director’s Salary Pool) ........................................................................................................................... 60,000.002009 Convention Pre-Registrations @$150 -- 404 ........................................................................................................................................ 60,600.002009 Convention Spouse/Friend/Children Pre-Registrations @$150 -- 25 ................................................................................................ 3,750.002009 Convention Luncheon Ticket - 9 .............................................................................................................................................................. 270.002009 Convention Pre-Registration Overpayment ............................................................................................................................................. 25.002008 Convention Sponsors -- (26 paid) ........................................................................................................................................................ 93,250.00Digipixart ..................................................................................................................................................................... 20,000.00Football Writers ............................................................................................................................................................... 750.00ASAP Sports .................................................................................................................................................................. 8,500.00Wuerffel Trophy ............................................................................................................................................................ 1,000.00Big 12 Conference............................................................................................................................................................ 750.00Replay Photos .................................................................................................................................................................. 300.00The Lott Trophy ............................................................................................................................................................... 500.00Conference USA .............................................................................................................................................................. 300.00The Sporting News .......................................................................................................................................................... 500.00Southeastern Conference ............................................................................................................................................... 500.00Big East Conference ........................................................................................................................................................ 500.00Sugar Bowl .................................................................................................................................................................... 5,000.00Fiesta Bowl .................................................................................................................................................................... 2,500.00Atlantic 10 Conference.................................................................................................................................................... 300.00NFL ................................................................................................................................................................................. 5,000.00Orange Bowl .................................................................................................................................................................. 2,500.00Heisman Trophy Trust ................................................................................................................................................. 2,500.00Rose Bowl ..................................................................................................................................................................... 5,000.00Lowes ........................................................................................................................................................................... 12,500.00Sports Systems Services .............................................................................................................................................. 4,500.00Horizon League ................................................................................................................................................................ 300.00American Football Coaches Association ...................................................................................................................... 500.00Big Sky Conference ......................................................................................................................................................... 500.00Yahoo!sports/Rivals.com ............................................................................................................................................. 1,750.00Collegiate Images ......................................................................................................................................................... 4,000.00CBS College Network................................................................................................................................................. 12,500.00Sun Belt Conference ....................................................................................................................................................... 300.00

2009 Convention Exhibitors (10 paid) ......................................................................................................................................................... 10,600.00Octagon .......................................................................................................................................................................... 1,600.00Miller Printing & Litho ................................................................................................................................................. 1,450.00Pack Network................................................................................................................................................................ 1,300.00Prestosports .................................................................................................................................................................. 1,150.00CBS Interactive ................................................................................................................................................................ 850.00Youdiligence LLC ............................................................................................................................................................. 850.00Esolution Architects ........................................................................................................................................................ 850.00Stretch Internet ............................................................................................................................................................... 850.00Collegiate Directories, Inc. ............................................................................................................................................. 850.00Sound Director, Inc. ....................................................................................................................................................... 850.002008 Workshop Registration Cash .................................................................................................................................................................. 1,000.002008 Baseball Ticket Money ........................................................................................................................................................................... 2,748.002008 Convention Chapel ..................................................................................................................................................................................... 100.00MFS Settlement Fund............................................................................................................................................................................................ 67.17Wachovia Securities (Returned Money from Investment Account to Checking)................................................................................. 100,000.00

BALANCE ....................................................................................................................................................................$1,117,065.43

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Debits from June 24, 2008 to June 15, 2009 ........................................................................................................ $820,803.44Freestyle Marketing (2008 Hall of Fame Plaques) ..................................................................................................... 443.57Dick Lipe (FedEx AAA Books to Tampa) ..................................................................................................................... 575.94Dick Lipe (AAA Expenses) ............................................................................................................................................ 398.01Rebecca Lobo (2008 AAA Hall of Fame Expenses) .................................................................................................. 472.00Amy Perko (2008 AAA Hall of Fame Expenses) ...................................................................................................... 1,042.00Nancy Hogshead-Makar (2008 AAA Hall of Fame Expenses) .................................................................................. 294.35Jackson’s Bistro (2008 AAA Hall of Fame Dinner) .................................................................................................. 1,447.16Megan Gardner (2007-08 AAA Coordinator Stipend) ............................................................................................. 8,780.00Megan Gardner (2008-09 AAA Coordinator Stipend) ............................................................................................ 11,000.00Megan Gardner (2007-09 AAA Shipping and Mailing Expenses) ............................................................................ 9,343.00Megan Garnder (2008-09 AAA Shipping and Mailing Expenses) ........................................................................... 6,420.26Awards.com (2007-08 AAA Plaques) ....................................................................................................................... 17,873.86James Grace Marketing (2008-09 Plaques) .............................................................................................................. 45,824.03Mark Fleming (2009 AAA Hall of Fame Ballot Expenses) ......................................................................................... 514.80Dr. Patrick Tyrance, Jr. (2009 AAA Hall of Fame Airline Ticket) .............................................................................. 585.80Dick Enberg (Award for 2009 AAA Ceremony) ........................................................................................................... 159.90Swanson Midgley (Annual Legal Contract) ............................................................................................................... 4,500.00Karen Hodges (Online Digest Design) ....................................................................................................................... 6,600.00Wohlhueter Internet Rental ............................................................................................................................................ 453.00Wohlhueter Federal and State Withholding Taxes ................................................................................................... 4,695.30Wohlhueter Salary ........................................................................................................................................................ 8,990.64Wohlhueter (Postage) ..................................................................................................................................................... 231.80Executive Director Benefi ts ...................................................................................................................................... 15,912.48Executive Director Offi ce Expenses .......................................................................................................................... 3,849.49Executive Director Offi ce Setup Charges .................................................................................................................. 2,943.91Executive Director Travel ......................................................................................................................................... 12,324.12John Humenik (Payroll)............................................................................................................................................. 66,075.84John Humenik (Withholding Taxes) ......................................................................................................................... 24,720.33Paychex (Payroll Bookkeeping) .................................................................................................................................... 794.78Jeff Hodges (Internet Rental) ......................................................................................................................................... 551.40Jeff Hodges (Secretary Salary) ................................................................................................................................. 16,000.00Jeff Hodges (Postage) .................................................................................................................................................. 4,000.00Ed Carpenter (Marketing Director Stipend) ........................................................................................................... 12,500.00Jamie Joss (Webmaster Stipend) .............................................................................................................................. 13,000.00Grand Canyon University (Graduate Internship) ................................................................................................... 10,000.00Jared Verner (Postgraduate Scholarship).................................................................................................................. 5,000.00Kendra Lee (Postgraduate Scholarship) .................................................................................................................... 5,000.00Kevin Flora (Undergraduate Scholarship) ................................................................................................................ 2,500.00Andrew Middleman (Undergraduate Scholarship) .................................................................................................. 2,500.00Refund 2008-09 Dues ....................................................................................................................................................... 150.00Merchant Bank Fees (2009 Online Registration)......................................................................................................... 193.43Merchant Bank Intercharge (2009 Online Registration)............................................................................................. 904.22Merchant Bank Service Charges (2009 Online Registration) .................................................................................. 1,262.30Merchant Account (2009 Online Registration Credit Card Fee) ............................................................................... 329.002009 Convention Registration Refunds (31) ............................................................................................................. 5,050.00Martz Group- 1st Class Coach, Inc. (Balance due on Tampa Buses) ............................................................................ 5.00Lightning Enterprises, Inc. (Forum Rental for 2008 Convention Picnic) .............................................................. 3,000.00Nick Joos (Dinner with John Humenik) ......................................................................................................................... 40.00Alphagraphics (2008 Convention Schedule Cards) ..................................................................................................... 952.10Malcolm Moran (2008 Convention Speaker)............................................................................................................. 2,500.00Gameworks (2008 Convention Farewell Party) ....................................................................................................... 3,000.00Bay Palms Golf Complex (55 Greens Fees, 56 Lunches at 2008 Convention) ..................................................... 1,986.00Marriott International, Inc. (2008 Convention Expenses) ................................................................................... 118,009.922008 Convention Registration Workers ........................................................................................................................ 580.002008 Tampa Marriott Workers Gratuities ..................................................................................................................... 430.00Pinney Printing Company (2008 AAA Hall of Fame Program) .................................................................................. 200.00PC/NAMETAG (Final Payment on 2008 Convention Badge Holders) ........................................................................ 27.75MTM Recognition (2008 Convention Awards) .......................................................................................................... 4,076.67Gary Vilmer (2008 Convention Sponsors’ Banner) ..................................................................................................... 262.36Multi-Ad Services (Ship Awards Program to 2008 Convention) ................................................................................ 267.75The Printer, Inc. (2007-08 Publication Certifi cates) ................................................................................................. 3,933.63Gio Llerena (2008 Convention Chapel Offering) ......................................................................................................... 100.00

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Jeff Hodges (Student Workers for 2008-09) ................................................................................................................. 400.00Jeff Hodges (Secretary Supplies) ................................................................................................................................ 500.00Jeff Hodges (Computer Software)................................................................................................................................. 426.93Adam Warmsley (Produced 2008 AAA Hall of Fame Video) ..................................................................................... 800.00Spencer Hall (2008 Convention Speaker Airfare) ...................................................................................................... 179.00Dave Wohlhueter (2008 Convention Expenses) .......................................................................................................... 114.55Dave Wohlhueter (Repairman Expense to Fix Computer) .......................................................................................... 86.40Freeman, Inc. (36 Exhibit Drayage @ 2008 Convention) ........................................................................................ 5,161.68Promote Your Team (Flash Drive Gifts @ 2008 Convention) ................................................................................. 4,189.00Justin Doherty/ Kinko’s (2008 Convention Signage) .................................................................................................. 968.49Wachovia Securities (Deplete Checking Account to $100,000) ........................................................................ 100,000.00Canadian Check Fee............................................................................................................................................................ 2.00Paychex (Wohlhueter Withholding) .......................................................................................................................... 4,735.75Walter Camp Football Foundation (2008 Convention Signage) ................................................................................ 572.00Kinko’s (Print Treasurer’s Report, Convention Members Lists) .................................................................................. 50.72Federal Express (Ship Registration Box to Tampa) ................................................................................................... 223.42HSBC (Checking Account Individual Checks) .............................................................................................................. 89.02Bailey Lauerman (Rich Claussen Airline Ticket for 2008 Convention) .................................................................... 540.40Jamie Joss (Survey Marketing Subscription) ............................................................................................................... 200.00Effective Learning Systems, Inc. (2008 Convention) ............................................................................................... 1,856.79King and Schickli (Swim Coaches Legal Work) ........................................................................................................ 3,387.82Larry Dougherty (Lifetime Membership Cards, Shipping) ......................................................................................... 101.25Cathy Bongiovi (Publication Contest Expenses) ........................................................................................................ 400.00Bank of America (Wohlhueter 2008 San Antonio Inspection Airfare) ...................................................................... 381.00Internet Consulting Services, Inc. (Yearly Fee) ........................................................................................................ 3,499.98Nick Joos (2008 San Antonio Inspection Expenses) .................................................................................................. 239.79Ryan Zendull (Logo Contest Winner) ......................................................................................................................... 1,250.00Christina Moritz (Logo Contest Winner) ................................................................................................................... 1,250.00Bank of America (Wohlhueter Trip to Anaheim for Site Selection) .......................................................................... 535.99Justin Doherty (2008 San Antonio Inspection Expenses) .......................................................................................... 668.50Dennis Switzer (Writing Contest Judges Postage) ........................................................................................................ 23.94Dennis Switzer (Writing Contest Expenses) .................................................................................................................. 97.97Printers & Stationers, Inc. (Print 2008 Annual Report) ........................................................................................... 4,831.94Jeff Hodges (2008-09 Directory Editor) ........................................................................................................................ 700.00Karen Hodges (2008-09 Directory Layout) ................................................................................................................ 1,000.00ICS, Inc. (Support Work on Website) ............................................................................................................................ 190.00NCAA (2008-09 Associate Dues) .................................................................................................................................... 225.00Joe Hernandez (Trip to Anaheim for Site Selection) .................................................................................................. 315.00The Printer (Writing Contest Certifi cates) ................................................................................................................... 272.46Bank of America (Group San Antonio Site Inspection Expenses)............................................................................ 862.39Bank of America (Anaheim Site Selection Expenses) ................................................................................................ 111.50Wailerwoo Entertainment, Inc. (AAA Hall of Fame TV Program) ....................................................................... 12,847.28Temple University (Larry Doc Airline Ticket for San Antonio Site Inspection) ...................................................... 179.00Larry Dougherty (Airport Shuttle in San Antonio Site Inspection) ............................................................................. 32.00Ed Carpenter (FedEx Package to John Wilson) ............................................................................................................ 32.10Dick Enberg (Voice AAA TV Show) ........................................................................................................................... 2,500.00Offi ce Depot (Wohlhueter Printer) ................................................................................................................................ 179.25Bank of America (FedEx IRS Report to Dan Hiatt) ...................................................................................................... 14.48Bruce Morgan (Mailman Xmas Gift) ............................................................................................................................... 25.00Ed Carpenter (FedEx) ...................................................................................................................................................... 80.67Staples (Treasurer Supplies & Computer Carts) ......................................................................................................... 135.88Rio San Antonio Cruises (2009 Convention River Cruises) .................................................................................... 1,000.00Arnold Printing (2009 Convention Receipts) ............................................................................................................... 102.60Marriott Rivercenter (2009 Convention Registration Change) ............................................................................... 1,000.00Bank of America (Wohlhueter Airline Ticket to San Antonio) .................................................................................. 411.40Selective Insurance Co. of America (2009-10 Liability Insurance Policy) ............................................................. 1,298.00Kinko’s (Copy Registration Lists and Treasurer’s Report) ........................................................................................... 22.31

BALANCE ON CHECKING ACCOUNT 6/18/09 .................................................................................... $296,261.99

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SAN FRANCISCO’S

TOP ATTRACTIONS

Fisherman’s Wharf, Pier 39 and Ghirardelli Square, covering about half a dozen blocks along the waterfront, constitute much of the stereotypical San Francisco image and together are perhaps the most popular things to do in San Francisco. Street performers entertain and souvenir shops and restaurants tempt spending. These places are popular and many people feel they haven’t visited San Francisco unless they’ve seen them, but keep in mind that this tourist haven bears little resemblance to the rest of the City of San Francisco.

The Golden Gate Bridge is an engineering marvel. Not only is it one of the city’s most enjoyable things to do, but it’s also one of the most-photographed sights in the world. A walk on it is a must.

Alcatraz, the former prison, wasn’t always a place people wanted to go, but today it’s one of the city’s most popular sights. Reserve your tickets in advance to avoid disappointment.

Union Square, one of the city’s three original parks, is now a public space atop a multi-level underground parking garage and ringed with elegant shops and hotels. The Powell cable car line begins about a block away, and the theatre district is nearby.

Cable Cars are often called San Francisco’s moving landmark. For the visitor, San Francisco cable cars are not a means of transportation but a destination, one of the things one has to “see” if they go to the City by the Bay. They also provide transportation to many of the city’s most popular areas.

Chinatown expresses what early 20th Century Western architects thought Chinese buildings should look like. There’s much here that’s created just for the tourist, but with our hints, you can get a glimpse of the “real” Chinatown in its alleys and shops.

Lombard, the “Crookedest” Street is neither the crookedest street in San Francisco nor the steepest, but it’s surely the best-known. The “crooked” section is the block below Hyde Street. No car to drive down? Take the cable car to Hyde and Lombard and walk.

Coit Tower offers panoramic bay and city views from the top of Telegraph Hill and a bit of 1930s San Francisco captured in its murals.

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Sausalito, just across San Francisco Bay, has some of the best views OF San Francisco in the area. Take a ferry over, browse a few art galleries and have lunch or dinner at Spinnaker, one of the area’s best restaurants for a meal with view.

Cliff House, on Ocean Beach has been a San Francisco standard since 1863, when the fi rst Cliff House was built. Today’s version is the third building and fourth restaurant to stand on this spot.

California Academy of Sciences is the only place in the world to combine a natural history museum, aquarium, planetarium and world-class research facility. Explore the greenest museum in the world, located in Golden Gate Park.

San Francisco Museum of Modern Art Located in a spectacular new building, SFMOMA offers the West Coast’s most comprehensive collection of modern and contemporary art, shopping at the Museum Store and dining at Caffé Museo.

San Francisco Maritime National Historical Park Visitors relive America’s seafaring past on National Historic Landmark ships at Hyde Street Pier. Board the 1886 square-rigger Balclutha, famous for its bit part in the classic fi lm, “Mutiny on the Bounty.” Venture onto the 1907 steam tugboat Hercules, the 1895 sailing schooner C.A. Thayer, and 1890 steam ferryboat Eureka. Round out the visit by strolling the grounds and beach of Aquatic Park, the 1930s Landmark District with buildings and architecture that take one back to another era. Exhibits featuring San Francisco’s rich maritime history are displayed in the Visitor Center.

Aquarium of the Bay Walk through crystal clear tunnels fi lled with 20,000 aquatic animals. Come face-to-face with sevengill sharks, the Bay’s largest predator. Touch leopard sharks, skates, rays, and sea stars.

SAN FRANCISCO WEBSITEShttp://www.onlyinsanfrancisco.com/http://www.baycityguide.comhttp://www.sfguide.com

2010 CoSIDA Convention

July 3-8SAN FRANCISCO • MARRIOTT

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