What Is Content Marketing?

Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.

Increased brand awareness

Increased brand preference

Greater reach at lower cost

As prospects and buyers search the web for answers to their questions and solutions for their problems, your brand continues to show up.Content marketing helps to further establish your brand as a thought leader in your industry, which strengthens relationships with buyers.

It is not a short-term strategy, but over time, a library of great content will continue to reach more qualified leads and interested buyers.

Benefits of Content Marketing

Why Content MarketingThe idea that creating and distributing valuable, relevant and consistent content will attract and retain a clearly defined audience.

User Engagement•Better user

engagement to attract new customers and nurture current customers

Support•Provides support

by means of helpful content such as user manuals, project guides, how to videos, etc.

Brand Awareness•Raises brand

awareness•Improves ranking

Social Reach•Enhances social

reach to improve chance of word-of-mouth mentions

How Content Marketing Works? Content marketing involves two major aspects, namely content creation and content

promotion. Good quality content attracts both search engines as well as human visitors.

Carefully created content is strategically promoted in various high traffic content sharing platforms.

Moreover, content marketing is a very Google friendly approach. Therefore, all well-executed content-based online marketing strategies win great favors from Google.

Idea Generatio

n

Creation of Articles

Client Review & Sign-Off

Distribution Reporting

Content Marketing ServiceContent Marketing, in a perfect world, should be the bridge that connects your marketing efforts to your sales process. If you want to impress your customers online, then one of the best ways is to plan content marketing services.

Content Marketing Strategy

Why Invest in Content Marketing?

Steady, Targeted content drives revenue and builds trust.

A content strategy increases engagement and establishes a wider reach.

Companies save money and resources by investing in operationalized content

Content Marketing &

SEOBlogs help give website 434% more indexed

pages

Your content won’t get

found without SEO features

Your SEO will fall if you don’t have great content, published consistently on

strategic channels.

Why Collabera TACT?

• One to one support• Moderators in every training batches• Small batch sizes• Ability to customize trainings as per clients expectations• Industry recognized curriculum• Proof of concept• Certification on completion of course

24x7 LMS Support

Strong focus on core concepts and industry practiced content

Team of expert Faculties and Trainers

Excellent training infrastructure providing seamless training experience

UNIQUE TRAINING METHODOLOGY

TACT – KEY DIFFERENTIATORSThe TACT DifferenceTraditional Training

Highly efficient, Rapid Mobilization and scalingCandidate Centric TrainingMonotonous TrainingInefficient, one at a time

Insulated and monopolisticTheory based examples

Globally recognized training standardsEngaged and SynergisticIndustry based practical illustrations

Low quality infrastructure State of the art infrastructureAverage faculties Highly competent trainersNo assistance after training Deployment assistance after training

No benchmark on training standards

Thank You !!www.collaberatact.com

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