conspicuous brochure

Marketing Attention Seekers

For

A few years ago we set up Conspicuous Marketing to provide

organisations with the ammunition they needed to be found in a very

competitive, very crowded and very tough economic climate.

Flares were lit, fireworks were launched and our sky writers were working

overtime to provide the ‘Attention’ our customers needed and do you

know what… deserved.

We are proud of our achievements and would like to thank our loyal

clients who continue to partner with Conspicuous for their marketing,

creativity, PR and general communication needs.

BUT… we are always looking for more ‘Attention Seekers’. Businesses that

are looking for new customers, businesses that are looking to build their

brand and brand loyalty, businesses that want to grow.

What are you looking for?

“Passion leads to creativity, creativity leads to performance, performance leads to Return On Investment!”The Attention Seekers – Conspicuous Marketing

// PHOTOGRAPHY

// EXHIBITIONS

// PACKAGING

// COPYWRITING

// TV ADVERTS

// RADIO SCRIPTS

// MOBILE APPS

// MERCHANDISE

// ADVERTISING

// STATIONERY

// POSTERS

// IN-STORE POS

// GRAPHIC DESIGN

// LOGOS

// BRANDING

// CAMPAIGNS

CreativeCreativity is an addiction, the infliction that can only be appeased when

the perfect solution is found. Unearthing these treasures can happen at

anytime, in any place, the morning run, watching TV, traveling to work, at the

bottom of a wine glass, in the middle of the night and always in our offices.

Your original idea is only the start of a creative journey. Depending on

the project, Media Planners, Web Developers, Photographers, Graphic

Designers, Public Relations, Printers, Copywriters and Artworkers may all

need to be involved to conclude the journey.

Our Creative team have been assembled for their ability to articulate a

client’s story in a beautiful and conspicuous way. From the initial hand drawn

concepts through to the final artwork, our creatives passion to inspire your

clients is second to none.

Understanding you, your organisation and your customers establish the

foundations of our creative process. Attention to the minutiae creates

transparency and visibility of the bigger picture, ensuring all our ideas are

focused on one goal… the Return On Your Investment.

Let’s discuss your CREATIVE requirements today,

Call 0161 794 1230 or email: [email protected]

“Pas

sion

lead

s to

cre

ativ

ity,

cre

ativ

ity

lead

s to

per

form

ance

, per

form

ance

lead

s to

Ret

urn

On

Inve

stm

ent!

”

The

‘Att

entio

n Se

eker

s’ –

Cons

picu

ous

Mar

ketin

g

CREATIVE | M

ARKETIN

G | BRA

ND

& ID

ENTITY | W

EB DESIG

N &

OPTIM

ISATIO

N | A

DVERTISIN

G &

PRINT | PR


// MARKETING STRATEGY

// CAMPAIGN MANAGEMENT

// PROMOTIONS

// CASE STUDIES

// MOBILE MARKETING

// PUBLIC RELATIONS

// WEB DESIGN & DEVELOPMENT

// CRM

// GRAPHIC DESIGN

// GUERRILLA MARKETING

// SEO, PAID SEARCH & RE-TARGETING

// COPYWRITING

// EXHIBITIONS

// E-SHOTS

// SOCIAL MEDIA

// PRESENTATIONS

// MARKET RESEARCH

// MEDIA BUYING

// PRINT

MARKETINGCOMMUNICATIONMarketing used to be all about who had the biggest budget and who

shouted the loudest, basically the bucket approach… well things have moved

on since the VHS and Betamax wars.

The words Spam filter, Mail/Telephone Preference Services, Sky + and ‘my

budgets have shrunk’ are all too commonplace. The marketing sector has

had to pull its socks up and become even more creative in its approach,

their messaging and the delivery method.

That’s why Conspicuous assembled the ‘Attention Seekers’.

A group of like-minded creative people with the sole objective to ‘Make

the client visible to its target audience’. It’s our job at Conspicuous to

understand your business, your sector, your clients, your products and your

services so that we can shout about them to the right targeted audience.

This vital information will provide us with the foundations to create your

marketing strategy and campaign calendar.

Let’s discuss your MARKETING requirements today,


“

Mar

keti

ng is

like

han

ging

out

you

r cle

an, v

ibra

nt w

ashi

ng fo

r all

to s

ee”

T

he ‘A

ttent

ion

Seek

ers’

– Co

nspi

cuou

s M

arke

ting

CREATIVE | M

ARKETIN

G | BRA

ND

& ID

ENTITY | W

EB DESIG

N &

OPTIM

ISATIO

N | A

DVERTISIN

G &

PRINT | PR


// BRAND MANAGEMENT

// DEVELOPMENT OF VALUES

// BRAND STRATEGY

// RE-POSITIONING

// IDENTITY & LOGO DESIGN

// ARCHITECTURE

// BRAND AMBASSADORS

// MARKET RESEARCH

// LOYALTY

// BRAND EXTENSION

// PUBLIC RELATIONS

// ATTITUDE BRANDING

// AWARENESS

// RE-BRANDING

// BRAND NAMES

// TRADE MARKS

// BRAND TRUST

BRAND & IDENTITYYour brand and its identity are the most important assets your business

will ever own. It broadcasts your company’s personality and its values to the

world, distinguishing you from your competitors.

But don’t be fooled… a brand is so much more than just a logo and a strap

line. It should convert simple awareness to strong commitment and build trust

across your products and services. Failure to implement these key elements

and values could have catastrophic effects… remember Ratners the Jewellers,

£500 million wiped off the value overnight by a few careless jokes.

Conspicuous Marketing is a brand specialist, offering a wide range of

services to mirror your requirements and budgets. From conceptual work

to developing your existing ideas, from re-positioning for greater market

penetration to damage limitation with our PR team, we can become your

brand ambassadors and will work tirelessly to safeguard your valuable asset.

Let’s discuss your Brand requirements today,


“

Rem

embe

r Rat

ners

the

Jew

elle

rs, B

rand

s ar

en’t

alw

ays

arou

nd fo

r life

...”

The

‘Atte

ntio

n Se

eker

s’ –

Cons

picu

ous

Mar

ketin

g

CREATIVE | M

ARKETIN

G | BRA

ND

& ID

ENTITY | W

EB DESIG

N &

OPTIM

ISATIO

N | A

DVERTISIN

G &

PRINT | PR


// WEBSITE DESIGN

// ON-LINE CAMPAIGN MANAGEMENT

// RE-TARGETING

// PAID SEARCH

// DISPLAY

// SOCIAL MEDIA

// SEO

// WEBSITE DEVELOPMENT

// E-COMMERCE

// ANALYTICS

// COPYWRITING

// BLOG DEVELOPMENT

// LINKED-IN PROFILING

// VIDEO CONTENT

// RESPONSIVE SITES

// MOBILE APPS

// LANDING PAGES

// BRANDED YOUTUBE CHANNELS

WEB DESIGN & OPTIMISATIONOn-line communication is one of, if not the most important and

powerful tool a business can use to promote their business. Creating an

on-line presence that can be found by your target audience is becoming

increasingly difficult, especially when Google is trying to force everyone

down the same dark path.

If that wasn’t difficult enough, once they have found you, you then have to capture

their attention and tell them a story, enticing them deeper and deeper into your

on-line brochure, feeding their desire to know more about your proposition.

At Conspicious we bring all of our skills and expertise to the table to provide a

complete service for our clients. Our finely tuned process provides clients with

the ‘Attention’ they need and desire, converting prospects into customers.

Your website should be treated like an additional member of staff, one who

wears many hats and provides support to the Sales team. Like any employee

it needs to be nurtured and guided to achieve maximum results and our

On-line Management Services provide this exact solution. From monthly site

maintenance to traffic and advertising analytics, blog writing to social media

management, we tailor our solution to meet your requirements.

Let’s discuss your ON-LINE requirements today,


...9

6, 9

7, 9

8, 9

9, 1

00...

We

are

com

ing

to fi

nd y

ou, r

eady

or n

ot!

Th

e ‘A

tten

tion

See

kers

’ – C

onsp

icuo

us M

arke

ting

CREATIVE | M

ARKETIN

G | BRA

ND

& ID

ENTITY | W

EB DESIG

N &

OPTIM

ISATIO

N | A

DVERTISIN

G &

PRINT | PR


// DIRECT MAIL

// OUTDOOR MEDIA

// SEO & PAID SEARCH

// TELEVISION

// RADIO

// PRESS

// SOCIAL MEDIA

// PUBLICATIONS

// BUS SIDES

// CROWDSOURCING

// E-SHOTS

// PARTNERSHIPS & AFFILIATES

// CINEMA

// GUERILLA MARKETING

// BILLBOARDS

// BROCHURES

// SKY WRITING

// TAXI WRAPS

// STREET ADVERTISING

ADVERTISING & PRINTAdvertising is all about creating a feeling, a desire, a need to know more. The

design of the message is as important as the media it is presented on.

By positioning the communication in the right place at the right time we can

stimulate and manipulate the viewer to take action and engage with the offering.

Advertising is an art and needs to be planned as part of your business and

marketing strategy. This is not always possible due to budgets and timeframes

but for the best results it should be part of a multi-channel campaign.

The ‘Attention Seekers’ utilise constantly evolving research and the latest

analytic tools to locate the right media with which to communicate to your

target audience. Once we have established this we can start to negotiate

with the media owners to agree the best possible price you.

Our Media Buyers work in partnership with the Creative team to ensure the

design and messages are consistent across all media, regardless of size,

shape or location.

With our black book full of quality nationwide printers and finishers, we are

able to capitalise on their experience and expert knowledge to provide our

customers with a low cost solution for all their print requirements.

Let’s discuss your ADVERTISING & PRINT requirements today,


“Go

od a

dver

tisi

ng d

oes

not j

ust c

ircu

late

info

rmat

ion.

It p

enet

rate

s th

e pu

blic

min

d w

ith

desi

res

and

belie

f.”

Le

o Bu

rnet

t - L

eo B

urne

tt W

orld

wid

e

CREATIVE | M

ARKETIN

G | BRA

ND

& ID

ENTITY | W

EB DESIG

N &

OPTIM

ISATIO

N | A

DVERTISIN

G &

PRINT | PR


// COMMUNICATION STRATEGY

// REPUTATION MANAGEMENT

// MEDIA RELATIONS

// PARTNERSHIP MANAGEMENT

// PHOTOGRAPHY

// SOCIAL MEDIA & DIGITAL PLANNING

// CONTENT & BROADCASTING

// CRISIS & AFTER SHOCK MANAGEMENT

// COPYWRITING

// MARKET RESEARCH

// CONSUMER/LIFESTYLE

// VIDEO CASE STUDIES

// PRODUCT LAUNCHES

// PRESS RELEASES

// SEO

// CONTENT

// BRAND AWARENESS

// AFFILIATION MANAGEMENT

PUBLIC RELATIONSYour business communicates with customers everyday, discussing

opportunities and building rapport. To speak to a wider audience including

prospects and your peers, a new voice needs to be found. A voice that

speaks loudly and with purpose to discuss your brand, its products and

services. Specifically targeting an audience that is willing to listen and engage

with your conversation and proposition is paramount.

In everyday life, to build a successful relationship you need to have

something in common with the other party, a similar taste in music, a hobby,

a goal or maybe even a shared interest in cheese. Whatever the common

ground, once it’s established they will often let their guard down and invite

you in to their personal space.

Our creative storytellers delve into your business to locate great newsworthy

stories that your audience will engage with to generate additional interest

for your organisation.

We are there to shout about the ‘good times’ and provide damage limitation

for the ‘bad’. Our team have strong relationships with the media and are

able to capitalise on this association, ensuring our clients get the exposure

and the attention they need.

Lets start SHOUTING about your organisation today,


‘I

f I w

as d

own

to m

y la

st d

olla

r, I

wou

ld s

pend

it o

n Pu

blic

Rel

atio

ns”

Bi

ll Ga

tes

- Cha

irm

an B

ill &

Mel

inda

Gat

es F

ound

atio

n, M

icro

soft

CREATIVE | M

ARKETIN

G | BRA

ND

& ID

ENTITY | W

EB DESIG

N &

OPTIM

ISATIO

N | A

DVERTISIN

G &

PRINT | PR

[email protected] // +44 (0)161 794 1230 // conspicuousmarketing.comStudio 3J, Beehive Mill, Jersey Street, Manchester, M4 6AY, England

conspicuous brochure

Documents