connection2 - managed marketing services presentation 2013
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Managed MarketingServices OverviewAugust 2013
About Connection2
Independent B2B Sales & Marketing Agency specialising in the Tech Sector
15+ Years experience in delivering new business for our clients
Ranked in the Top 20 fastest growing B2B marketing agencies
Our clients include...
What our clients say...
“Connection2 has consistently delivered me Sales ready leads that have boosted sales to IBM Partners by 23%.”
“From the very beginning, Connection2 worked with us as a trusted partner, representing our company in an exemplary fashion.”
“The personal approach provided by Connection2 has resulted in a significant return on investment. Put in ‘High Street’ terms, the Connection2 contact with resellers has been reflected by a corresponding increase in basket size.”
...for our clients
We use our Integrated Managed Services to createAwareness & Inbound Dialogue that delivers...
• A stream of qualified leads
• Actionable awareness in your target areas
• And a resulting increase in actual sales
Integrated Managed Services
Data & analytics
Creative & content
Channel development
Lead generation
Marketing automation
Social media
Data and analyticsData sourcing, validation and cleansing
Data ‘health-check’
Data Analytics:
• Profiling and enterprise mapping
• Propensity to purchase / share of wallet
• Partner analytics – ranking / scoring / modeling
Marketing Automation services:
• Re-qualifying/nurture low scoring leads
• Data verification and enhancement
• Data mapping & uploading
Data Management best practice
Creative and content
Copy & creative
Email and landing pages
Web / blog, design and hosting
Graphic design
Digital & social
Direct mail & collateral
Video
Channel development
Business Partner engagement
• Channel analysis and consulting
• Partner Recruitment and on-boarding
• Partner Go-to-Market campaigns
• Syndicated content platform for Partners
• Channel leads through Social Media
• Partner fund management and auditing
Lead generationProven methodology for Demand Gen & NurturingComplements Social Media & Digital campaigns:
• Research & Gap Analysis
• Lead generation / appointment setting
• Tele-prospecting• Prospect nurturing • Partner recruitment /
development
• Chat / click-thru’/ query follow-up
• Tactical sales calling within a campaign
• Tele-sales• Event / webinar boosting• Social Leads
Marketing automation services
Data verification, cleansing and acquisition
Management & reporting of your MA platform
Data dashboard / reporting
Automated follow-up / trigger campaigns
Consulting
Social media
A Managed Service for delivering regular, relevant and approved content to your clients
Lead generation for your social channel
Social marketing prospecting
Social media segmentation
To conclude
Connection2 can help you win New Business:
• Deliver qualified leads
• Develop innovative campaigns
• Integrate your in / out-bound processes
• Automate marketing processes
• Increase your business pipeline
Contacts
Thomas Hughes CEO [email protected]
Andy Gilbert Group Account Director [email protected]
Phil Brooks Operations Director [email protected]
• Beacontree Plaza | Reading | RG2 0BS
• +44 (0)118 923 2700
www.connection2.com