P.O. Box 82369 Rochester, MI 48308-2369

Strengthening Downtowns

Conference AgendaNew construction, infill development, and adaptive re-use projects are taking place at a rapid pace. Mixed-use with housing and retail are currently being developed in downtowns of all sizes around the State.

Downtowns are back!Downtowns are hot!Downtowns are the place to be for all ages!

Thursday, October 22, 201511:00 am Registration, Vendor Expo

Noon – 1:30 pm LuncheonWelcome to Conference Robert Donohue, Chair Michigan Downtown AssociationWelcome to KalamazooBobby Hopewell, Mayor Special Guest Performance Introductions of AttendeesKeynote Speaker IntroductionKeynote Speaker: Mary Kramer, Publisher at Crain’s Detroit Business

Downtown: Magic Once More Many Michigan downtowns were D.O.A. in the 1970s and 1980s, but today’s downtowns are magnets for investment. Is this a fad? Can Michigan position its downtown turnarounds to attract additional investment, media coverage and residents? Location: Room A

1:45 – 3:00 pm Concurrent SessionsHistoric Theater Projects Back to the Bijou: You Know You Want One, but is a Theatre Right for Your Downtown?Moderator: Thomas Gerdom, President, Gerdom Management, Grand Blanc, MI

Is there a vacant old theatre, opera house, Masonic Temple, department or grocery store in your downtown? Can you afford a rehabilitation project? Will it provide a return on your investment? Developers, owners, and operators discuss their experiences with small and large theatres hosting live acts and film, for-profit and non-profit theatres, and funding sources that can help communities bring theaters to their downtowns. Speakers: Thomas Gerdom, President, Gerdom Management; Theatre Consultant, Operator, Grand Blanc, MI Kyle J. Westberg, Co-Owner/Developer, Strand Theatre, Pontiac, MI Andreas Fuchs, Owner/Operator, Vassar Theatre; Industry Consultant, Vassar, MI Location: Room A

Alternative Financing Options: Are They Right for Your Small Business? Moderator: Robert Donohue, Chair, Michigan Downtown Association

This session explores ways to “fill the gap” with incentives that could play into a ProForma. Listen to three experts discuss potential funding sources, including micro loans, equity, factoring, venture capital, and the recently launched Sidewalk Ventures, and how each one supports the role of downtown development.Speakers: Eric Helzer, Principal, Advanced Redevelopment Solutions, Lansing, MI Catherine J. Abad, Senior Business Consultant, Oakland County One Stop Shop Business Development Center, Pontiac, MI Jeff Aronoff, Founder, Sidewalk Ventures, LLC, Detroit, MI Location: Room B

3:00 to 3:15 pm Break

3:15 to 4:30 pm Concurrent SessionsTarget Market Analysis: Getting it Done: Missing Middle Housing and the TMA ApproachModerator: Rob Peterson, Independent Consultant, Battle Creek, MI Available housing choices are scarce among the “missing middle” formats of duplexes, triplexes, quads, townhouses, row houses, shared courtyards, and live-work units. In this session panelists discuss “missing middle” housing and how to get it done in Michigan. It also includes a tutorial on the Target Market Analysis approach to measuring the potential for “missing middle” housing units.Speakers: James E. Tischler, AICP, Michigan State Housing Development Authority (MSHDA), Lansing, MI Sharon M. Woods, CRE, Principal, LandUse|USA, Laingsburg, MI Location: Room A

Beyond the RFQ & RFP Process: Urban Matchmaking: What Makes Your City Desirable to Retailers and Developers? This session features a panel of seasoned developers and retail attraction consultants sharing their insight on what they look for when selecting a new location. Get tips from their ten-point plan that will assist your city for years to come and position your downtown as a leader in economic growth and expansion. Speakers: Cindy Ciura, Principal, CC Consulting, Bloomfield Hills, MI Mike Morris, Principal, Cana Development, Baltimore, MD Craig P. Willian, Vice President, Agree Realty, Bloomfield Hills, MI Location: Room B

5:00 – 7:00 pmNetworking Reception – Old Dog TavernComplimentary appetizers. Cash bar. 402 E. Kalamazoo Ave

Dinner on your own

Friday, October 23, 2015 8:30 am Registration, Vender Expo, Coffee and Continental breakfast

9:00 – 10:00 amWelcome to Day Two Robert Donohue, Chair Michigan Downtown AssociationKeynote Speaker IntroductionKeynote Speaker: Thomas G. Dallessio AICP/PP/RSA, President, CEO & Publisher, Next City Inc., Philadelphia, PA

Downtowns: The NEXT Big Thing Of course downtowns are wonderful, but did you know they are the NEXT big thing? For the first time in half a century, cities are cool and urban downtowns are where people want to be. Social, economic and environmental indicators are all trending towards cities, which are: 1) the housing solution for baby boomers, millennials and immigrants; 2) the business solution for corporations and entrepreneurs; and 3) the ecological solution to address climate change.

Tom Dallessio presents case studies involving incremental and long-term solutions, including tactical urbanism and comprehensive planning, along with passion and fortitude, to help Michigan downtowns compete for growth in the 21st century and beyond. Location: Room A

Annual Michigan Downtowns Conference

Development Recipe for Success:The Right Ingredients of Creative Public and Private Investment

Thursday, October 22 and Friday, October 23

CityScape Events Center- 125 S. Kalamazoo Mall Kalamazoo, MI 49007

Strengthening Downtowns

MDA Annual Michigan Downtowns Conference, Kalamazoo Registration Form Development Recipe for Success The Right Ingredients of Creative Public and Private InvestmentName __________________________________________________________________________________________Organization ____________________________________________________________________________________Phone ____________________________________ Email _______________________________________________

Conference registration fees: Early Bird Rate: MDA Member $155 Non-Member $200 Non-Member Student with valid student ID $40After 10/14 and at the Door: MDA Member $180 Non-Member $225

MDA registration block ends Sept. 30. Rooms are $129. Phone: Ask for the MDA rate. Online code: MIDA

RSVP: Michigan Downtown Association, P.O. Box 82369 Rochester, MI 48308-2369 ph 248.838.9711 info@michigandowntowns.com www.michigandowntowns.com Please return this form with payment to MDA by October 14, 2015. Make checks payable to the Michigan Downtown Association. If you cannot get your check processed by that time, we can accept payment at the door or payment by invoice.

__Visa __MC__Dis__Amex Card No. _____________________________________ Exp. Date ____________ Sec. Code: ________

Name on Card: _______________________________________ Signature: ______________________________________________

Zip Code: ___________________________________________

Strengthening Downtowns

Founded in 1980, the Michigan Downtown Association (MDA) is a state-wide, non-profit organization and a driving force in the interest and growth of downtowns and communities throughout Michigan. The MDA encourages the development, redevelopment and continuing improvement of Michigan communities and downtowns.

For membership information contact:Gerard J. Dettloff, MDA Executive Director orTiffany Dziurman Stozicki, Assistant DirectorP.O. Box 82369 Rochester, MI 48308-2369info@michigandowntowns.comph 248.838.9711

www.michigandowntowns.com

© Copyright 2015 Michigan Downtown Association

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Thank You to Our Sponsors:

Strengthening Downtowns

10:00 – 10:45 am Partner Updates Partner Introductions Jerry Dettloff, Executive Director, Michigan Downtown AssociationSteve Arwood, CEO, Michigan Economic Development Corporation (MEDC) and President & Chairman of the Michigan Strategic Fund (MSF)

Steve Arwood provides an update on the newly-created Talent and Economic Development Department (TED), which was announced by Governor Snyder in December 2014. The new department was created to ensure that the State can efficiently and effectively develop, administer and coordinate Michigan’s economic, housing, and talent development initiatives and programs. Arwood presents on why these initiatives are critical to vibrant communities and what roles private and public partnerships play from the State’s perspective. Location: Room A

10:45 – 12:15 pm Concurrent SessionsCase Studies: Successful Redevelopment and Adaptive Re-Use Projects Moderator: Steve Deisler, President, Downtown Kalamazoo, Inc Extending the life of historic buildings draws developers and investors with vision, commitment and passion. Three development professionals discuss the process, from beginning to end, of selection, evaluation, market analysis, pro formas, financing, environmental due diligence, design, sustainability and construction of three remarkable re-use projects which are stimulating revitalization and spin-off. Speakers: Ken Nacci, Development Advisor, Plazacorp, Kalamazoo, MI Monica Steimle, Director of Development, 616 Development, Grand Rapids, MI Richard Karp, Principal, Karp + Associates, Lansing, MI Michael Kirk, Principal, Neumann/Smith Architecture, Detroit & Southfield, MI Location: Room A

Show Me the Money: Traditional and Non-Traditional Financial ResourcesModerator: Paul Zelenak, City Manager, City of Linden, MI

This session explores programs that are being offered through the MEDC, banks and credit unions that could finance projects in your town. Listen to professionals talk about traditional and non-traditional financing methods that can be used in your community. Learn the 5 C’s of credit (cash flow, collateral, credit, character and conditions) used when considering any loan decision. Panelists will also share unique project examples. Speakers: K. Perry Wolfe, Community President, Senior Lender, Chemical Bank, Kalamazoo, MI Lesli Matukaitis, Senior Vice President, Corporate Banking, DFCU Financial, Dearborn, MI Rosalyn Jones, Strategic Development Manager, Michigan Economic Development Council (MEDC), Lansing, MI Location: Room B

12:15 – 1:30 pm MDA Annual Meeting Location: Room A

Lunch on your own

1:30 – 2:30 pm Concurrent SessionsSmall and Mixed-Use Infill OpportunitiesModerator: AndrewHahn,AssociateDirectoroftheGovernor’sOfficeof Urban Affairs. Lansing, MI

Infill redevelopment in downtowns offers unique opportunities to developers. Mixed-uses often combine retail with office space. Today, however, residential projects are utilizing infill redevelopment and becoming more profitable and larger in scale as a result. In this session, panelists discuss current trends, which are returning underutilized sections of Main Street and brownfields back to tax-generating land.Speakers: Jon Durham, NoMi Developers, Kalamazoo, MI Kyle Westberg, CEO and President, West Construction, Inc., Pontiac, MI Location: Room A

Importance of a Diverse Downtown Mix Moderator: John Heiney, Executive Director, Birmingham PSD, Birmingham, MI

A thriving downtown needs a solid mix of establishments to attract loyal patrons. Housing, retail, great restaurants and entertainment are all part of that mix. Listen to representatives from each of those segments discuss how their particular businesses add to the vibrancy of today’s downtowns.Speakers: Chris Crowell, CEO, Gazelle Sports, Kalamazoo, MI Kelly Allen, Adkison, Need & Allen, Bloomfield Hills, MI Karl Chew, Brookstone Capital, Midland, MI Location: Room B

2:30 –3:00 pm Legislative UpdateEric Pratt, Chair, Michigan Downtown Association Legislative Committee

Two different statewide organizations are currently having discussions with legislators about potential legislation to limit and/or eliminate Tax Increment Financing (TIF) as we now know it. While bills have not yet been formally introduced, they may be in early to mid-2016.

The Michigan Downtown Association has initiated its own pro-DDA/TIF discussions with legislators and will continue to be proactive. This update highlights other proposed legislation that may have a positive or negative impact on our downtowns.

3:00 pm Closing Comments Robert Donohue, Chair Michigan Downtown Association

AICP and AIA credits are available on a self-reporting basis.

Welcome to Downtown KalamazooDowntown Kalamazoo is a vibrant and unique city serving as the cultural, retail, and entertainment center for southwest Michigan. It boasts over 160 thriving businesses; is home to nationally recognized restaurants and bars; and offers multiple world class museums, theaters and galleries. The Arcadia Creek Festival Place explodes with activity all summer by hosting festivals and events featuring national acts and first-rate entertainment; the Kal-Haven and Kalamazoo River Valley Trails bring cyclists from all over the area through a welcoming urban environment; and Western Michigan University’s new School of Medicine has quickly become a model for team-based medical curriculum and innovative learning technology.

In the next few years Downtown Kalamazoo will see an influx of residential development, bicycle and pedestrian trail expansions, Kalamazoo Valley Community’s College’s new Healthy Living Campus, and much more.

We are pleased to welcome the Michigan Downtown Association to experience what is Only Downtown Kzoo!

#OnlyDowntownKzoo #DowntownKalamazoo Hotel Information:Radisson Plaza Hotel at Kalamazoo Center100 West Michigan AvenueKalamazoo, MI 49007 (800) 333-3333 or (269) 343-3333www.radissonkz.com

a subsidiary of Chemical Financial Corporation

MDA registration block ends Sept. 30. Rooms are $129. Phone: Ask for the MDA rate. Online code: MIDA