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    03-2021222 Fabolicious CaféUNIVERSITI TEKNOLOGI MARA

    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    PART 1

    7 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    1.0 INTRODUCTION TO THE INDUSTRY

    Many people especially university students like to take some beverages as a daily

    intake. Nowadays, there are many cafe that are attractive people to buy and eat but

    mostly the café are not convenience and suitable place for students to hangout while

    doing they assignment. Thus, we want to introduce our café name Fabolicious Cafe to

    fulfill the reuest from publics especially students.

     !t present, there are many café that provide place for students to hangout, such as

    "tarbuck, big apple and so on. Therefore, we want to introduce our café, and we want to

    beat other café and at the same time provide better place for student so that their can

    spend they free time study and do their assignment while en#oying our food and

    beverage

    8 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    1.1 VISION AND MISSION

    • "erve all $!%!% food.• &ive good services to the customer.

    • 'lan a systematic management.

    • Make the increasing continuous income per year with the highest profit.

    • (eal with many suppliers to get the best uality foods.

    • Make a high uality work in management and services.

    • "olve any problem by systematic as soon as possible.

    • 'roduce a high uality menu with high uality services.

    •  !lways make analysis of marketing and customer regarding to the current

    economic situation.

    1.2 BUSINESS PLAN

    9 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    The )ntrepreneurs

    To gain better understanding in the ob#ectives of the business and guide the entrepreneur to

    view and evaluate the proposed business venture in deeper value of ob#ective, critical and also

    practical manner.

    Financial *nstitutions

     !ssist and help the financial institutions to evaluate the capability of the proposed pro#ect and

    provide load for the idea for the business. Financial institution involved in this business pro#ect

    is Maybank +erhad.

    "uppliers

    $elp to convince suppliers of the viability of our business venture thus benefiting both the

    suppliers and our company in the longterm business arrangement.

    Company )mployees

    $elp employees to understand the business-s goals and ob#ectives and give a guideline to them

    regarding their #ob duties and responsibilities and made the work more innovatively.

    Customers

    'ersuade and influence our customers regarding the product of the food and beverage that

    have being offer and gives assurance and confidence to them to have business with us by

    buying the product at our café.

    +usiness-s Name Fabolicious Café

    10 “Every Piece is a Masterpiece”

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    03-2021222 Fabolicious CaféUNIVERSITI TEKNOLOGI MARA

    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    +usiness !ddress N*/)0"*T* T)1N2%2&* M!0!

    ")1"3)N 4

    56576 "$!$ "%!M

    ")%!N&20 (!0% )$"!N

    )mail www.faboliciouscafé.org.my

    Telephone Number 68969:999

    Form of +usiness '!0TN)0"$*'

    Main !ctivity '02/*(*N& F22( !N( +)/)0!&)

    ;")0/*C)<(ate of Commencement *N '02&0)""

    (ate of 0egistration *N '02&0)""

    0egistration Number *N '02&0)""

    Name of +ank M!3+!N1

    +ank !ccount Number 9=6:6=969=868

    1.3 BUSINESS BACKGROUND 

    1.3.1 CAPITAL CONTRIBUTION

    NAME SHARE RM

    M$!MM!( "3!F*1 +*N "!%*M 97> 76,666.66

    M2$( ?!33M +*N !+( !@*@ 97> 76,666.66M2$( F!*0@ 0*(@A!N +*N F!( 97> 76,666.66

     !M*0 $!F*T@ +*N !+( !@*@ 97> 76,666.66

    11 “Every Piece is a Masterpiece”

    http://var/www/apps/conversion/tmp/scratch_4/http:%2F%2Fwww.faboliciouscaf%C3%A9.org.myhttp://var/www/apps/conversion/tmp/scratch_4/http:%2F%2Fwww.faboliciouscaf%C3%A9.org.my

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    03-2021222 Fabolicious CaféUNIVERSITI TEKNOLOGI MARA

    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    1.3.2 LOCATION

    12 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    N*/)0"*T* T)1N2%2&* M!0!

    ")1"3)N 4

    56576 "$!$ "%!M

    ")%!N&20 (!0% )$"!N

    1.4 BUSINESS LOGO

    13 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    Color Me!"!# o$ Color  

    2range   • To spice things up when you feel time

    is dragging

    14 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    • To increase creativity

    • 0elief from things becoming too

    serious

    Ahite • Ahite means safety, purity, and

    cleanliness

    • To suggest safety when promoting our

    products.

    • Ahite is often associated with low

    weight, lowfat food, and dairy

    products.

    +lack   •+lack is associated with power,elegance, formality

    • "implicity, authority, stability in the

    business'ink • Femininity, love, fun, youth

    +rown • For obvious reasons, rich brown logos

    are freuently used to sell coffee or

    chocolate. Aith the right presentation,

    an earthy brown can signify subtle,

    muted elegance and a Bhigh class

    image that-s wellsuited for rich,

    sensuous products.

    1.4.1 Mo%%o

    15 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    “Every Piece is

    Masterpiece” 

    1.& BACKGROUND O' SHAREHOLDERS

    16 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    BACKGROUND O' GENERAL MANAGER

    A( N)e o$ Pr%!er * M$!MM!( "3!F*1 +*N "!%*M

    B( I+e!%"%, Cr+ N-)er * D667646474::

    C( Per)!e!% A++re// * No 8E, alan1enanga 9G:5, "eksyen 9, 56666 'etaling aya, "elangor.

    D( Corre/o!+e!e ++re// * No 9, alan(ebunga, +ukit +eruang, 47576 !yer keroh, Melaka

    E( Teleo!e N-)er * 6:888=6688

    '( D%e o$ B"r% * :5 May :=D6

    G( A#e * 89 years

    H( Mr"%l S%%-/ * Married

    I( A+e)" -l"$"%"o! * +achelor ;$ons< in +usiness ManagementMaster in +usiness !dministration

    ( Co-r/e/ A%%e!+e+ * +achelor ;$ons< in Marketing

    K( S5"ll/ * +asic skill Counseling Microsoft Aord, Microsoft )Hcel, Microsoft 'ower'oint, )Hcellence incommunication skill.

    L( E6er"e!e/ * 9 year eHperience as assistant manager D years working at "tarbuck Cofee;Manager<

    M( Pre/e!% O-%"o! * &eneral Manager 

    17 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    PARTNER I 7E8ECUTIVE MARKETING(

    A( N)e o$ Pr%!er * M2$( ?!33M +*N !+( !@*@

    B( I+e!%"%, Cr+ N-)er * D:6764647466

    C( Per)!e!% A++re// * No 8E, alan+ungaTeratai 9G:5, "eksyen 9, 56666 "hah !lam, "elangor.

    D( Corre/o!+e!e ++re// * No 9, alan(ebunga, +ukit +eruang, 47576 !yer keroh, Melaka

    E( Teleo!e N-)er * 6:8888D688

    '( D%e o$ B"r% * 4 May :=D:

    G( A#e * 8: years

    H( Mr"%l S%%-/ * Married

    I( A+e)" -l"$"%"o! * +achelor ;$ons< in +usiness ManagementMaster in !dministration ;$uman 0esource<

    ( Co-r/e/ A%%e!+e+ * +achelor ;$ons< in +usiness Management

    K( S5"ll/ * +asic skill in accounting Microsoft Aord, Microsoft )Hcel, Microsoft 'ower'oint, )Hcellence incommunication skill.

    L( E6er"e!e/ * 8 years working at N!@! ;!ssistant Manager<

    M( Pre/e!% O-%"o! * )Hecutive marketing

    PARTNER II 7'INANCIAL MANAGER(

    A( N)e o$ Pr%!er * M2$( F!*0@ 0*(@A!N +*N F!(

    18 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    B( I+e!%"%, Cr+ N-)er * D96=:::6D=4:

    C( Per)!e!% A++re// * No. 9E, alan"entosa D, Taman "entosa , AangsaMa#u5:766, 1uala %umpur

    D( Corre/o!+e!e ++re// * No.:9, alan!ngerik 8, Taman 2Iana, !yer 1eroh ,47576 Melaka.

    E( Teleo!e N-)er * 6:454686D9

    '( D%e o$ B"r% * 96 November :=D:

    G( A#e * 8: years

    H( Mr"%l S%%-/ * M!00*)(

    I( A+e)" -l"$"%"o! * +achelor ;$ons< in )conomic Financial

    ( S5"ll/ * Microsoft Aord, Microsoft )Hcel, Microsoft 'ower'oint and &ood in communication

    K( E6er"e!e/ * 7 years Concord $otel as accountant.

    L( Pre/e!% O-%"o! * Financial Manager 

    PARTNER III 7OPERATION MANAGER(

    A( N)e o$ Pr%!er/ * !M*0 $!F*T@ +*N !+( !@*@

    19 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    B( I+e!%"%, Cr+ N-)er * D868:::588DD

    C( Per)!e!% A++re// * No :8, alan Memanah, "eksyen :8, Taman %aman "ri, 56:66 "hah !lam,"elangor

    D( Corre/o!+e!e ++re// * No.5, alan Merak Mass ::, Taman Merak Mas, $ang Tuah aya, 47576Melaka

    E( Teleo!e N-)er * 6:44D47557

    '( D%e o$ B"r% * 97 February :=D9

    G( A#e * 86 3ears

    H( Mr"%l S%%-/ * "ingle

    I( A+e)" -l"$"%"o! * (iploma in +usiness Management, +achelor ;$ons< in *nternational+usiness, Master in +usiness Management

    ( Co-r/e/ A%%e!+e+ * *nternational +usiness Conference ;M!0!<

    K( S5"ll/ * Microsoft Aord, Microsoft )Hcel, Microsoft 'ower'oint and &ood in communication

    L( E6er"e!e/ * 9 years eHperience as 2peration Manager at T$) C2FF)) +)!N

    M( Pre/e!% O-%"o! * 2peration Manager 

    20 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    PART 2

    21 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    2.1 I)le)e!%%"o! Se+-le

    No. !CT*/*T*)" M2NT$

    : 9 8 5 7 E 4 D = :6 :: :9

    : *ncorporation of business

    9 !pplication for permit license

    8 "earching for business

    5 0enovation of premise

    7 &eneral briefing topersonnel

    E !dvertising and promotionlaunched

    4 'rocurement of machine anditems needed

    D *nstallation of machines

    = 0ecruitment of workers

    :6 (epartmental coordination

    :: +riefing for all distributionchannels

    :9 Monitoring and correctiveaction

    :8 "ales visit

    :5 Consolidation

    23 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    2.3 PROCESS 'LO9 CHART

    "upervisor orders all the raw materials from supplier.

     !ll materials needed being delivered by the supplier.

    The materials have to check based on what we ordered.

    "ome payment is made either by cash or credit.

    Materials will be sent to the kitchen area.

    "ome of them need to be wash and clean.

     !ll materials will be stored in the fridge and freeIer.

    Materials will be taken out upon reuirements.

    24 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    2.4 ACTIVITY PROCESS

    25 “Every Piece is a Masterpiece”

    PAY

    WAITI!

    "E#$E

     TA%E 'E#

    !#EET ()"T&ME#

    *)E)E )P

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    2.: MATERIAL REUIREMENT

    M%er"l -!%"%, U!"% Pr"e To%l Pr"e*C) +%)N()( F%!/20

    a

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    2.= LAYOUT PLAN

    29 “Every Piece is a Masterpiece”

    &+ce

    %itc,e-

    (as, #e.ister

    "ervice / Preparati- (-ter

    D"!"!# Are

    S

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    2.> BUSINESS AND OPERATION HOUR

    B-/"!e// Ho-r 

    Business hour 

    +usiness hour refer to the time of business is open to the workers. The workers will do their 

     #ob based on the timetable that had stated. The business hour will start from :6.66 am to :6.66

    pm which is :9 hours. Normally, the workers will work only for D hours and eHtra #ob knownas part time #ob. The work shift will start from :6am until :pm, 9pm until 7pm and Epm

    until :6pm. Thus, the rest time for the workers is on :pm until 9pm and 7pm until Epm.

    30 “Every Piece is a Masterpiece”

    (ay Aork 0est Aork 0est Aork

    Mo!+, :6.66 a.m.

    :.66 p.m.

    :.66 p.m.

    9.66 p.m.

    9.66 p.m.

    7.66 p.m.

    7.66 p.m.

    E.66 p.m.

    E.66 p.m.

    :6.66 p.m.

    T-e/+, :6.66a.m.

    :.66 p.m.

    :.66 p.m.

    9.66 p.m.

    9.66 p.m.

    7.66 p.m.

    7.66 p.m.

    E.66 p.m.

    E.66 p.m.

    :6.66 p.m.

    9e+!e/+, :6.66 a.m.:.66 p.m.

    :.66p.m.9.66 p.m.

    9.66 p.m.7.66 p.m.

    7.66 p.m.E.66 p.m.

    E.66 p.m.:6.66 p.m.

    T-r/+, :6.66 a.m.

    :.66 p.m.

    :.66 p.m.

    9.66 p.m.

    9.66 p.m.

    7.66 p.m.

    7.66 p.m.

    E.66 p.m.

    E.66 p.m.

    :6.66 p.m.

    'r"+, :6.66 a.m.

    :.66 p.m.

    :.66 p.m.

    9.66 p.m.

    9.66 p.m.

    7.66 p.m.

    7.66 p.m.

    E.66 p.m.

    E.66 p.m.

    :6.66 p.m.

    S%-r+, :6.66 a.m.

    :.66 p.m.

    :.66 p.m.

    9.66 p.m.

    9.66 p.m.

    7.66 p.m.

    7.66 p.m.

    E.66 p.m.

    E.66 p.m.

    :6.66 p.m.

    S-!+, :6.66 a.m.

    :.66 p.m.

    :.66 p.m.

    9.66 p.m.

    9.66 p.m.

    7.66 p.m.

    7.66 p.m.

    E.66 p.m.

    E.66 p.m.

    :6.66 p.m.

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    Oer%"o! Ho-r 

    operation hour 

    The operation hour refers to the operation on start doing the product which is making the ice

    cream. "ince we make our product by own, so we need operation hour to show on. Normally

    operation hour will start more early than business hour. 2peration may include both workers and

    machine to settle up the work. 2peration hour will start from D am until ::am, ::.86 am until 9

    pm and 8 pm until 7.86 pm. The rest time in operation is on :6am until :6.86 am and :

    pm until 9 pm.

    2.10 OPERATION OVERHEAD

    31 “Every Piece is a Masterpiece”

    (ay Aork 0est Aork 0est Aork

    Mo!+, D.66 a.m.

    ::.66 a.m.

    ::.66 a.m.

    ::.86 a.m.

    ::.86 a.m. L

    9.66 p.m.

    9.66 p.m.

    8.66 p.m.

    8.66 p.m.

    7.86 p.m.

    T-e/+, D.66 a.m.

    ::.66 a.m.

    ::.66 a.m.

    ::.86 a.m.

    ::.86 a.m.

    9.66 p.m.

    9.66 p.m.

    8.66 p.m.

    8.66 p.m.

    7.86 p.m.

    9e+!e/+, D.66 a.m.

    ::.66 a.m.

    ::.66 a.m.

    ::.86 a.m.

    ::.86 a.m.

    9.66 p.m.

    9.66 p.m.

    8.66 p.m.

    8.66 p.m.

    7.86 p.m.

    T-r/+, D.66 a.m.

    ::.66 a.m.

    ::.66 a.m.

    ::.86 a.m.

    ::.86 a.m.

    9.66 p.m.

    9.66 p.m.

    8.66 p.m.

    8.66 p.m.

    7.86 p.m.

    'r"+, D.66 a.m.

    ::.66 a.m.

    ::.66 a.m.

    ::.86 a.m.

    ::.86 a.m.

    9.66 p.m.

    9.66 p.m.

    8.66 p.m.

    8.66 p.m.

    7.86 p.m.S%-r+, D.66 a.m.

    ::.66 a.m.

    ::.66 a.m.

    ::.86 a.m.

    ::.86 a.m.

    9.66 p.m.

    9.66 p.m.

    8.66 p.m.

    8.66 p.m.

    7.86 p.m.

    S-!+, D.66 a.m.

    ::.66 a.m.

    ::.66 a.m.

    ::.86 a.m.

    ::.86 a.m.

    9.66 p.m.

    9.66 p.m.

    8.66 p.m.

    8.66 p.m.

    7.86 p.m.

    I%e)/ Mo!%l, E6e!/e/

    7RM(

    Aater 

    )lectricity

    TelephoneGAifi

    &as

    0ental on 'remise

    =66

    :766

    866

    866

    9:66

    5D66

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    PARTICULARS 'I8EDASSETS

    MONTHLYE8P.

    OTHERS TOTAL

    Fixed Assets

    Machine and )uipment :78EE :78EE

    32 “Every Piece is a Masterpiece”

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    SEKSYEN 7

    40450 SHAH SLAM

    www.fabo!"!o#$"af%.o&'.()  SELANGOR *ARUL EHSAN

    3.0 INTRODUCTION TO MARKETING PLAN

    Marketing can be defines as satisfying needs and wants through an eHchange process-.

    Marketing 'lan helps to evaluate market acceptance, develop strategies to market products or services of the business, identify reuired resources to eHecute the marketing strategy and

    estimate marketing financial reuirement.

    The marketing concept is the philosophy that firms should analyIe the needs of the customers

    and then make decisions to satisfy those needs, the better than the competition.

    35 “Every Piece is a Masterpiece”

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    3.1 PRODUCTS

    Cold (rinks L *ce +lended

    CODE PRODUCT NAME PACKING PRICE 7RM(

    *+MC66: Mocha*ce +lended 'er Cup 7.66

    *+C'669 Cappucino *ce +lended 'er Cup 7.66

    *+%T668 %atte*ce +lended 'er Cup 7.66

    *+AC665 Ahite Coffee*ce +lended 'er Cup 7.66

    *+CM667 Caramel*ce +lended 'er Cup 7.66

    *+C$66E Chocolate *ce +lended 'er Cup 7.66

    *+/N664 /anilla *ce +lended 'er Cup 7.66

    Cold (rinks L Milk "hake

    CODE PRODUCT NAME PACKING PRICE 7RM(

    M"MC66: Mocha Milk "hake 'er Cup E.66

    M"C'669 Cappucino Milk "hake 'er Cup E.66

    M"%T668 %atte Milk "hake 'er Cup E.66

    M"AC665 Ahite Coffee Milk "hake 'er Cup E.66

    M"CM667 Caramel Milk "hake 'er Cup E.66

    M"C$66E Chocolate Milk "hake 'er Cup E.66

    M"/N664 /anilla Milk "hake 'er Cup E.66

    $ot (rinks L "pecial Made

    CODE PRODUCT NAME PACKING PRICE 7RM(

    "MMC66: Mocha $ot (rink 'er Cup 8.76

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    "MC'669 Cappucino $ot (rink 'er Cup 8.76

    "MCT668 %atte $ot (rink 'er Cup 8.76

    "MAC665 Ahite Coffee$ot (rink 'er Cup 8.76

    "MCM667 Caramel$ot (rink 'er Cup 8.76

    "MC$66E Chocolate $ot (rink 'er Cup 8.76

    "M/N664 /anilla $ot (rink 'er Cup 8.76

    Food "tuffs L $omemade (onuts

    CODE PRODUCT NAME PACKING PRICE 7RM(

    F"C%(66: Chocolate (onut 'er 'iece 9.66

    F"/N(669 /anilla (onut 'er 'iece 9.66

    F""+(668 "trawberry (onut 'er 'iece 9.66

    F"CF(665 Coffee (onut 'er 'iece 9.66

    F"C'(667 Cappucino (onut 'er 'iece 9.66

    F"CM(66E Caramel (onut 'er 'iece 9.66

    F"C"(664 Cheese (onut 'er 'iece 9.66

    3.2 TARGET MARKET

    Target market is defined as the group of customer, which have needs, and wants that can be

    satisfied by the business through the supply of good or services. The Fabolicious Café targetmarket is student iTM "hah !lam. Most of students have money and they are willing to spend

    their money at the café in a nice environment. "tudent is kind of customers Fabolicious café is

    trying to reach. The students are large segment that fit into the image that Fabolicious café is

    creating. *n addition, they are high consumers of this product in iTM "hah !lam. This targeting

    would concentrate on consumer that value spending time in café that offer a relaHing and

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    comfortable atmosphere. 2ur café focused on reaching the student with varying taste and

    interests.

    3.3 MARKET SI?E

       T,e tta ste-t i- )iTM ",a, Aa is 12000

      I- eteri-i-. t,e aret sie a cpa-y cse - t,e ste-t :, is

    ive a- sty i- t,e -iversity a- it is estiate t ;e a;t 12000

    ste-t

       T,e avera.e price t,e prct per

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       T cacate t,e aret sie t,e tar.et aret is tipie ;y t,e price  

    prct per -it

    Maret sie = Tar.et Maret > Price per -it

    Maret sie = 12000 pa> > #M500

      = #M60 000

    3.4 MARKET SHARE

    Market share refer to estimated potential sale of the business after taking consideration the

    market siIe and competitors. +elow is the information of our market share.

    +efore

    Name of Café 3early "elling ;0M< Market "hare ;><

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    :< (unkin- (onuts 766,666 56

    9< 1opitiam $ouse 5E6,666 87

    8< Coffee +ean 8D6,666 97

    T2T!% :856,666 :66

     !fter

    Name of Café 3early "elling ;0M< Market "hare ;><

    :< (unkin- (onuts 766,666 8:

    9< 1opitiam $ouse 5E6,666 9D

    8< Coffee +ean 8D6,666 :E

    5< Fabolicious Café 5:5,666 97

    T2T!% :475666 :66

    3.& COMPETITORS

    Competitors refers to a competition from other company that involves in the same type ofbusiness and offers similar, substitute or other alternative of the competitor in terms of siIe,

    eHperience and years in business, financial ability and product line. *t is good to have

    competition from other competitors so that we can improve our service. Therefore

    FabulicuousCafé had done a survey at our identified competitors. Ae had interviewed the

    competitors and collect the information as much as we could on the survey. From the survey we

    know the advantages and disadvantages of the competitorsO plus the strength and weakness of

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    the café. The better performance of our services provides, the more number of customers that

    we can have. The competitors are as followK

    COMPETITORS *

    :< The Coffee +ean

    9< 1opitiam $ouse

    1. THE CO'EE BEAN

    A+@!%#e/

    • se theme of )urope "tyle

    • 2pen until midnight

    D"/+@!%#e/*

    • Not a strategic place

    • No network coverage

    2.KOPITIAM HOUSE

    A+@!%#e/

    P &ive /oucher every month to customer P $ave established since 9667

    D"/+@!%#e

    • More chemical product

    • No online business

    3.: SALES 'ORECAST

    "ales forecast is eHpected purchases from the identified target market. *t is uoted in units or inringgit for the period of a year or a month. The entrepreneur should consider of the factors suchas customers awareness, seasonal factor and characteristic of the business sector in?forecasting sales. *n forecasting sales, we have taken some other factors to consider ourbusiness based on theK

    :. The number of competitors may increase at the operation.

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    9. (emand for the product and service will increase based on the promotions that have beendone.

    8. !ll services and products that we sell is in 0M ;0inggit Malaysia

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    The flyers will concentrate on the target market segmentation. Ae include the details of our cafe

    and the latest promotions.

    b< *nternet

    Ae also introduce our cafe information through internet. Ae have created a website for

    consumer to know more about our product and services offered at our spa.

    b< Membership Card

    Ae introduce a membership card in our spa so the customer will en#oy benefit from our cafe by

    using the membership card.

    d< (iscount Free gift

    Ae give a discount price for the first trial with any of our services to let our customer to try and

    feel the ambiance in our café.

    3.= MARKETING BUDGET

    Type FiHed assets;0M<

    Monthly eHpenses;0M<

    2ther eHpenses ;0M<

    Capital eHpendK

    FiHed assets"ignboard 866

    Aorking capitalK

    2ther eHpensesK

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    a< +usiness Cardsb< +rochures andpamphletsc< +anner d< &rand opening ;lunch<

    :66966

    :6668666

    866 5876

    44 “Every Piece is a Masterpiece”

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    PART 4

    45 “Every Piece is a Masterpiece”

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    4.0 INTRODUCTION TO ADMINISTRATION PLAN

    DE'INITION 

    •  !ccording to Mary 'arker Follet, management is Bthe art of getting things done

    through other people.

    • *t-s also can be defined as a process of planning all the resources efficiently,

    organiIed the resources effectively, leading then controlling the resources.

    • 0esources refer to capital, man power, technology and materials.

    'UNCTIONS O' MANAGEMENT

    PLANNING

    P ! proper planning need to be developed in order to make sure all the

    resources is being fully utiliIed.

    P 'lanning involved goal setting and defining the action those need to

    be taken in order to achieve goals.

    P Managers that involved in planning reuire knowledge of the

    company, information on the factor of the environment, e.g. economic

    condition, good #udgment in reducing risk and decision making.

    ORGANI?ING

    P 2rganiIing involves determining the task to be done, who will do them

    and how those task will be managed and coordinated.

    P The manager-s role in this situation is to coordinate the effort of the

    workers of different task and create the conditions to find solutions

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    DIRECTING LEADING

    P Managers must also be capable of leading their subordinates to work

    together to achieve the organiIational goals.

    P )ffective managers must try to understand individuals and group

    behavior, de able to motivate and discuss with their subordinates.

    CONTROLLING

    P Controlling is to identify between planned and actual result, whether

    the organiIation is performing as what had been planned.

    P *f the organiIation is not going towards the goal, corrective actionneed to be taken in order to ad#ust the plan to the eHisting situation

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    4.1

    ORGANI?ATION CHART

    LIST OF ADMINISTRATION PERSONAL

    48 “Every Piece is a Masterpiece”

    M!oer Pl!!"!# Po/"%"o! N-)er o$ /%$$

    &eneral Manager : person

    2peration Manager : person

    Financial Manager : person

     !dministration Manager : person

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    4. 2 SCHEDULE O' TASK AND RESPONSIBILITIES

    Se+-le o$ T/5 !+

    Re/o!/""l"%"e/ Po/"%"o!M"! T/5/

    &eneral Manager

    • To plan, implement and control the overall

    management of the business

    • To plan and monitor the strategic progress of

    the business

    • To be accountable for the overall performance

    of the business

    Marketing Manager• To provide a promotion strategy to promote the

    business

    •  0esponsible in the marketing activity.

    •  0esponsible in effort to increase the total

    employees and customers.

    • 0esponsible to broad the company name to the

    future customers.

    2peration Manager• To manage all the business flow during

    operation• 2rder product

    • 0esponsible for the overall performance of the

    general workers assigned to them.

    • (elegate duties according to the schedule

    given.

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    9ORKING SCHEDULE

    Monday L Friday

    &eneral ManagerK DK66a.m L 7K66p.m

    Monday L Friday

    Financial ManagerK DK66a.m L 7K66p.m

    Monday L Friday

    Marketing ManagerK DK66a.m L 7K66p.m

    Monday L Friday

    2peration ManagerK DK66a.m L 7K66p.m

    Monday L Friday

     !dministration ManagerK DK66a.m L 7K66p.m

    50 “Every Piece is a Masterpiece”

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    4.3

    REMUNERATION POSITION

    51 “Every Piece is a Masterpiece”

    Mo!%l,

    /lr, 7RM(

    EP'

    o!%r"-%"o!

    712( 7RM(

    SOCSO 72.&(

    7RM(

    A)o-!% 7RM(

    &eneral

    Manager :D66.66 9:E.66 57.66 96E:.66

    2peration

    Manager :766.66 :D6.66 8D.66 :4:D

    Financial

    Manager :766.66 :D6.66 8D.66 :4:D

     !dministration

    Manager :766.66 :D6.66 8D.66 :4:D

    Total 49:7.66

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    PARTICULARS 'I8EDASSETS

    MONTHLYE8P.

    OTHERS TOTAL

    Fixed Assets

    %and and +uilding

    2ffice )uipment :6,656 :6,656

    Working Capital 

    "alaries E866 E866

    tilities 876 876

    )'F 47E 47E

    "2C"2 :7= :7=

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    "tationery :96 :96

    Pre-Operations and OtherExpenditure

    2ther )Hpenditure

    (eposit ;rent, utilities, etc< 9,666 9,666

    +usiness registration %icenses 966 966

    *nsurance 0oad TaH Motor /ehicle

    2ther 're2peration )Hpenditure

    To%l 10;040 >2&

    4.& ADMINISTRATIVE BUDGET

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    PART &

    &.0 INTRODUCTION TO 'INANCIAL PLAN

    The financial is the last step in the preparation of the business plan. *t is the most crucial aspect

    of the business plan and involve the calculation of the total pro#ect cost, the choices of financial

    source and the preparation of financial pro#ection in term of pro forma statement which include

    the cash flow, income statement and balance sheet.

    *n addition, the financial statement should be supported by depreciation schedule for every fiHed

    asset owned as well as amortiIation schedule loan for repayment. The financial plan is

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    prepared after all budgets pertaining to marketing, operation and administrative aspects are

    completed.

    T$) *M'20T!NT 2F F*N!NC*!% '%!N  To determine the siIe of investment

      To ensure the initial capital is sufficient

      To identify the relevant cost of finance

      To be used as a guideline in running the business

    '0'2") 2F F*N!NC*!% '%!N

      To control and ensure the flow of money is in the right position

      To make a budget for the neHt accounting period

      To provide a bonus if generate income higher than previous

    T$) "20C)" 2F (!T! ")( *N F*N!NC*!% +(&)T

       !dministration eHpenses

      2peration eHpenses

      Marketing eHpenses

    &.1 PROECT IMPLEMENTATION COST

     'ol""o-/ C$

    PROECT IMPLEMENTATION COST SOURCES O' 'INANCE

    ProFe% I)le)e!%%"o! Co/% So-re/ o$ '"!!e

    Re-"re)e!%/ Co/% Lo! H"reP-r/e O! Co!%r"

    '"6e+ A//e%/ C/ E

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    %and +uilding

    2ffice )uipment :6,656 :6,656

    "ignboard 866 866

    machine and euipment :7,8EE 7,466 =,EEE

    9or5"!# C"%l : months  

     !dministrative 4,ED7 4,ED7

    Marketing

    2perations ::,86= ::,86=

    PreOer%"o!/ O%er E6e!+"%-re 9:,776 9:,776

    Co!%"!#e!"e/  

    TOTAL   ::;2&0 2;000

    &.2 SOURCES O' 'INANCING

    Sreol+er o!%r"-%"o!*

    SHAREHOLDER CONTRIBUTION7RM(

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    &eneral Manager 76,666.66

     !dministration Manager 76,666.66

    Marketing Manager 76,666.66

    2peration Manager 76,666.66

    Financial Manager 76,666.66

      TOTAL 200;000.00

    &.3 TABLE ON LOAN

    AMORTI?ATION

    58 “Every Piece is a Masterpiece”

    'ol""o-/ C$

    LOAN HIREPURCHASE AMMORTISATION SCHEDULES

    LOAN REPAYMENT SCHEDULE

     Aount  2

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    'ol""o-/ C$

    DEPRECIATION SCHEDULES

    Fixed Asset  O$$"e E-")e!%

    Cost $"M% 10;040  

    Method  S%r"#% L"!e  Econoic &i'e$yrs% &  

     Annual Accumulated   

    Year 

    Depreciation Depreciation Book Value

      :6,656

    : 9,66D 9,66D D,689

    9 9,66D  5,6

    :E E,695

    8 9,66D  E,6

    95 5,6:E

    5 9,66D  D,6

    89 9,66D

    7 9,66D  :6,6

    56

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    E 6 6

    4 6 6

    D 6 6

    = 6 6

    :6 6 6

    &.4 TABLE ON DEPRECIATION

    60 “Every Piece is a Masterpiece”

    Fixed Asset  S"#!or+

    Cost $"M% 300  

    Method  S%r"#% L"!e  

    Econoic &i'e $yrs% &  

     Annual Accumulated   

    Year Depreciation Depreciation Book Value

      866

    :

     

    E6 E6 956

    9  E

    6:

    96:

    D6

    8  E

    6:

    D6:

    96

    5  E

    69

    56 E6

    7  E

    68

    66

    E 6 6

    4 6 6

    D 6 6

    = 6 6

    :6 6 6

    Fixed Asset  )"!e !+ e-")e!%

    Cost $"M% 1&;3::

    Method  S%r"#% L"!e  

    Econoic &i'e$yrs%

    &  

     Annual   Accumulated   

    Year Depreciation

    Depreciation Book Value

      :7,8EE

    : 8,648

     

    8,648 :9,9=8

    9 8,648  E,:

    5E=,996

    8 8,648  =,9

    96E,:5E

    5 8,648  :9,9

    =88,648

    7 8,648  :7,8

    EE

    E 6 6

    4 6 6

    D 6 6

    = 6 6

    :6 6 6

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      Marketing )Hpenditure

    2ther )Hpenditure E,876 E,876 E,876

    +usiness 0egistration %icences

    966

    *nsurance 0oad TaH for Motor 

    /ehicle 

    2ther 're2perations)Hpenditure

    :7,666

    *nterest on $ire'urchase

    *nterest on %oan :,8E8 :,6=6 D:D

    (epreciation of FiHed !ssets 7,:5: 7,:5: 7,:5:

    2perations )Hpenditure 7=,5E6 7=,5E6 7=,5E6

    To%l E6e!+"%-re 2&&;>=2 2&4;233 2:

    A-)-l%e+ Ne% Pro$"% 1&=;01= 3>2;30&

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    O%er A//e%/  

    (eposit

    96,7E7 :7,595 :6,9D9

    C-rre!% A//e%/  

    "tock of 0aw Materials 6 6 6

      "tock of Finished &oods 6 6 6

      !ccounts 0eceivable

    Cash +alance :=D,975 589,989 4EE,::=

    :=D,975 589,989 4EE,::=

    TOTAL ASSETS   21=;=1= 44

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      0eturn on )uity D6.96> 75.89> 58.EE> 

    SOLVENCY  

    (ebt to )uity ::.6E> 8.4=> :.59>

      (ebt to !ssets =.=E> 8.E7> :.56>

      Time *nterest )arned ::7 9:5 56D

    BREAKEVEN ANALYSIS  

    &.= OTHER RELATE IN'ORMATION'ROM 'INANCIAL SPREETSHEET

    MARKETINGE8PENDITURE

    ADMINISTRATIVEE8PENDITURE

    OPERATIONSE8PENDITURE

    '"6e+ A//e%/ RM'"6e+ A//e%/ RM '"6e+ A//e%/ RM%and +uilding

    "ignboard 866 2ffice )uipment :6,656

    machine andeuipment

     :7,8EE

    9or5"!# C"%l   9or5"!# C"%l   9or5"!# C"%l  

    salary

     

    4,9:7 0aw Materials

     

    E,875

    utilities

     

    876Carriage *nward (uty

    stationery   "alaries, )'F

    64 “Every Piece is a Masterpiece”

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    :96 "2C"2 5,E67

    utilities

     

    876

    O%erE6e!+"%-re   O%er E6e!+"%-re   O%er E6e!+"%-re  

    2ther)Hpenditure 5876 2ther )Hpenditure 9666 2ther )Hpenditure

    PreOer%"o!/   PreOer%"o!/   PreOer%"o!/  

    (eposit ;rent,utilities, etc.<

    (eposit ;rent,utilities, etc.<

    (eposit ;rent,utilities, etc.<

    +usiness0egistration %icences

    +usiness0egistration %icences

     

    966

    +usiness0egistration %icences

    *nsurance

    0oad TaH forMotor /ehicle

    *nsurance 0oad

    TaH for Motor/ehicle

    *nsurance 0oad

    TaH for Motor/ehicle

    2ther)Hpenditure 2ther )Hpenditure 2ther )Hpenditure

     

    :7,666

    TOTAL 4;:&0 TOTAL

     1>;>2& TOTAL

     41;:

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    ToTal 3ear 9 5DD,796

    Total 3ear 8 E:6,E76

    &.> PURCHASE PROECTION

    66 “Every Piece is a Masterpiece”

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    APPENDICES67 “Every Piece is a Masterpiece”

    PURCHASE PROECTION

    Month : E,875

    Month 9 E,875

    Month 8 E,875

    Month 5 E,875

    Month 7 E,875

    Month E E,875

    Month 4 E,875

    Month D E,875

    Month = E,875

    Month :6 E,875

    Month :: E,875

    Month :9 E,875

    Total 3ear : 4E,95D

    ToTal 3ear 9 D=,=49

    Total 3ear 8 ::9,5E7

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    SEKSYEN 7

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